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Best Lead Routing Software 2026
Lead routing software helps direct incoming leads according to qualification and assignment processes. Compare routing rules, territory routing, and round-robin assignment, along with lead qualification and workflow automation. CRM connectors and webhook support may be relevant when lead information needs to pass between systems. Free-plan availability and paid starting prices provide cost context. 91Leads CRM, Mixdesk, and boberdoo are among the entries to consider. Use the listed capabilities to compare how each option might fit the way your team handles incoming leads and distributes them among people or territories.
02
91Leads CRM
The CRM is presented for Indian startups and SMBs, including founders, sales managers, and field teams.
AndroidiPhone & iPadWeb+1 Record5.5 Visit
03
Cargo
Cargo suits teams using coding agents that want to define and run go-to-market workflows from a Git repository.
WebBrowser extensionAPI Record5.5 Visit
04
boberdoo
boberdoo suits lead generation businesses and marketing or advertising agencies that need lead routing, bidding and CRM delivery.
AndroidiPhone & iPadWeb+1 Record5.2 Visit
05
Chili Piper
AndroidiPhone & iPadWeb+2 Record5.2 Visit
6
Badger Lead Routing
AndroidiPhone & iPadWeb+2 $16 a month, billed yearly Record5.1 Visit It suits sales teams that need territory-based routing for CRM records and have an address on each record.
7
InstaChime
Web $29 a month Record5.1 Visit InstaChime suits inbound sales teams, marketing agencies, local and field-service teams, and multi-location operators that need lead routing and response visibility.
8
Lead Liaison
AndroidiPhone & iPadWeb+2 — Record5.1 Visit Lead Liaison is aimed at mid-sized businesses seeking marketing automation for lead capture, nurturing, and qualification.
10
Leadspace
WebBrowser extensionAPI $49 a month, billed yearly Record5.0 Visit Leadspace suits go-to-market teams that need to unify B2B data, score leads, and activate enriched information across business tools.
11
SalesExec
AndroidiPhone & iPadWeb+1 $72 a month Record5.0 Visit SalesExec suits sales teams, call centers, marketing managers, sales leaders, and field salespeople who need lead workflows and call tools.
12
Follow Up Boss
Web $696 a year Record4.9 Visit Follow Up Boss suits real estate teams managing leads, follow-up, marketing, and calling across web and mobile.
15
Lead Dispatcher
Web $199 a month Record4.7 Visit Lead Dispatcher is intended for B2B SaaS sales teams, including RevOps and SDR-led go-to-market teams.
16
RevenueHero
WebBrowser extension — Record4.7 Visit RevenueHero suits B2B teams that need lead qualification, scheduling, and rule-based routing.
17
Bluebird Route
AndroidiPhone & iPadWeb+1 $5,995 a year Record4.6 Visit Bluebird Route is aimed at companies assigning opportunities to external sales networks, including dealer, installer, and channel-partner teams.
23
Phonexa
AndroidiPhone & iPadWeb+3 — Record4.4 Visit Phonexa is aimed at organizations running large-scale pay-per-call campaigns, including businesses in insurance, finance, home services, and solar.
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