- Home
- Real Estate CRM Software
- Follow Up Boss
Follow Up Boss
Follow Up Boss · founded 2011
What it is
Follow Up Boss is a web-based real estate CRM and operating hub from a maker founded in 2011. It combines automated follow-up, lead routing, property matching, lead distribution, Smart Lists, Action Plans, automatic imports, and lead-source reporting. Email marketing, marketing automation, email synchronization, AI features, and calling from web or mobile are listed. A mobile app is included, and the service connects with more than 250 lead sources, website providers, and other tools, including Zapier, Mailchimp, Gmail, Microsoft, Facebook Lead Ads, and BombBomb. Monthly and yearly billing are offered; yearly billing includes two months free. The listed starting price is $58/user/mo (annual), with a 14-day trial. Grow costs $69 a month; Pro costs $499 a month for 10 users; Platform costs $1,000 a month for 30 users. Plans have no contract and can be cancelled anytime. Phone and email support runs seven days weekly, 8am–8pm ET, with product experts and migration help.
For and against
For
- Automated follow-up tools
- Mobile app included
- 250-plus integrations
- No-contract plans
- Seven-day support
Against
- No free plan
- Calling costs extra on Grow
- Pro and Platform have high listed prices
- AI features may rely on paid calling data
The verdict
Follow Up Boss centralizes real estate lead handling, communication, and team workflows. Its trial and cancellation terms add flexibility, while plan pricing and calling requirements should be reviewed before choosing a tier.
Who it suits
Follow Up Boss suits real estate teams managing leads, follow-up, marketing, and calling across web and mobile. It fits organizations needing many integrations and team administration.
Plans and prices
Grow
Lead-source and website connections · Lead distribution · Smart Lists · Action Plans
Read 5 Oct 2026 · followupboss.com
Pro
10 users
Read 5 Oct 2026 · followupboss.com
Platform
30 users
Read 5 Oct 2026 · followupboss.com
On the record
- AI calling dependency
- AI has no additional charge, but many features rely on paid FUB Calling data.followupboss.com · read 28 Sep 2026
- AI features
- AI features include smart summaries, suggested tasks, smart messages, and predictive lead prioritization.followupboss.com · read 28 Sep 2026
- Automated follow-up
- Users can automate follow-up with Action Plans, emails, texts, and calls.followupboss.com · read 28 Sep 2026
- Calling add-on
- Calling is an added-cost feature on the Grow plan, while Pro and Platform include calling.followupboss.com · read 28 Sep 2026
- Customer base
- The pricing page says more than 19,000 top performers run their businesses on Follow Up Boss.followupboss.com · read 28 Sep 2026
- Contracts and cancellation
- Plans have no contract, and customers can cancel any time.followupboss.com · read 28 Sep 2026
- Customer satisfaction
- The site reports a 98.2% customer satisfaction rating.followupboss.com · read 28 Sep 2026
- Daily users
- More than 100,000 agents use Follow Up Boss daily.followupboss.com · read 28 Sep 2026
- Email marketing
- Yesfollowupboss.com · read 22 Sep 2026
- Free trial
- Yesfollowupboss.com · read 22 Sep 2026
- Free trial
- The free trial lasts 14 days.followupboss.com · read 28 Sep 2026
- Integration examples
- Listed integrations include Zapier, Mailchimp, Gmail, Microsoft, Facebook Lead Ads, and BombBomb.followupboss.com · read 28 Sep 2026
- Integration count
- Follow Up Boss integrates with more than 250 lead sources, website providers, and other tools.followupboss.com · read 28 Sep 2026
- Lead import
- Yesfollowupboss.com · read 22 Sep 2026
- Lead management
- Features include lead distribution, Smart Lists, automatic imports, and lead-source reporting.followupboss.com · read 28 Sep 2026
- Lead routing
- Yesfollowupboss.com · read 22 Sep 2026
- Mobile access
- The product includes a mobile app and supports calling from web and mobile.followupboss.com · read 28 Sep 2026
- Mobile app
- Yesfollowupboss.com · read 22 Sep 2026
