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Ranked on the record · 34 apps

Best Customer Journey Analytics Software 2026

Facts read 27 Sep 2026 – 21 Oct 2026

Customer journey analytics tools help examine activity across customer touchpoints and patterns over time. Compare channel coverage and journey mapping with cohort and retention analysis to see which questions an option can address. Data import sources, data export, and identity resolution are also useful points to weigh when considering how customer activity is brought together and analyzed. The comparison includes free-plan availability and paid-from pricing. Fullstory, Dataroid, and SAS Customer Intelligence 360 are among the entries. Consider which channels and kinds of analysis matter to your work, then compare the listed data capabilities and cost details to identify relevant options.

The standings: top 10

NameRecord scorePrice fromTry it freeRuns onFacts read
01 Genesys Cloud CX6.0$75 a month, billed yearlyFree trialAndroid, iPhone & iPad, Web, Windows15 Oct 2026
02 Zendesk Guide5.8$19 a month, billed yearlyFree trialAndroid, iPhone & iPad, Web, Windows21 Oct 2026
03 Contentsquare5.7Free planFree planAndroid, iPhone & iPad, Web, Browser extension14 Oct 2026
04 Fullstory5.6Free planFree planAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
05 Teradata VantageCloud5.6Free planFree planWeb, Linux, API, Self-hosted2 Oct 2026
06 Semrush4.9$10 a monthFree planAPI27 Sep 2026
07 Journey Insight by Alterian4.8$249 a monthFree planWeb29 Sep 2026
08 Quantum Metric4.5——Android, iPhone & iPad, Web, Browser extension15 Oct 2026
09 Weberlo Customer Journey Analytics4.5$39 a month—Web, API30 Sep 2026
10 AuriQ CJ Path4.4Free planFree planWeb8 Oct 2026
01

Genesys Cloud CX

by Genesys Cloud CX

Genesys Cloud CX may suit contact-center, service, operations and IT teams needing voice or digital customer-service tools.

Free trial From $75 a month, billed yearly AndroidiPhone & iPadWebWindowsMacLinux+1
04

Fullstory

Fullstory suits teams analyzing behavior across web and mobile products using replay, heatmaps, and journey analytics.

AndroidiPhone & iPadWeb+2
Record5.6 Visit
6 API $10 a month Record4.9 Visit
7
Journey Insight by Alterian

It suits mid-market and enterprise teams looking for customer, competitor, and market insights.

Web $249 a month Record4.8 Visit
8
Quantum Metric

Quantum Metric is aimed at enterprises deploying analytics across multiple digital properties, teams, and use cases.

AndroidiPhone & iPadWeb+2 — Record4.5 Visit
9 WebAPI $39 a month Record4.5 Visit
10 Web Free plan Record4.4 Visit
11
Qualtrics

Qualtrics may suit individuals or small teams needing surveys and research analysis, as well as enterprise organizations seeking higher response volumes.

API $420 a month, billed yearly Record4.4 Visit
12
Adobe Customer Journey Analytics

Adobe describes it for enterprise teams aligning marketing, product, and analytics around cross-channel customer data.

WebWindowsMac+1 — Record4.3 Visit
13
JourneyTrack

JourneyTrack suits enterprise teams coordinating customer experience decisions across multiple teams.

Web $3 a month, billed yearly Record4.3 Visit
14
Glassbox

Glassbox is aimed at production operations, marketing or business, and product teams examining digital experiences.

AndroidiPhone & iPadWeb+2 — Record4.2 Visit
15
Traceflow

Traceflow is aimed at sales, marketing, e-commerce, and SaaS teams that want to connect email activity with website journeys.

WebAPI Free plan Record4.2 Visit
16
Dataroid

Dataroid is aimed at financial institutions and enterprises, including marketing, customer experience, product, and technology teams.

AndroidiPhone & iPadWeb+2 — Record4.1 Visit
17
Medallia

Medallia describes the platform for enterprises working on customer or employee experience, contact centers, or market research.

AndroidiPhone & iPadWeb+1 — Record4.1 Visit
18
SAS Customer Intelligence 360

The platform is intended for marketers, campaign developers, digital marketers, and customer-experience professionals.

AndroidiPhone & iPadWeb+1 — Record4.1 Visit
19 Web €2,000 a month Record3.9 Visit
20 WebAPI — Record3.9 Visit
21
Journey Analytics

Journey Analytics suits sole proprietors, small and medium businesses, and executives in larger organizations who need cross-channel journey and contact analysis.

WebAPI — Record3.9 Visit
22 WebAPI — Record3.7 Visit
23 WebAPI — Record3.7 Visit
24
CallMiner Eureka

Eureka is aimed at organizations seeking to analyze customer conversations and support agent performance.

WebAPI — Record3.6 Visit
25 Web — Record3.6 Visit