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Ranked on the record · 37 apps

Best Customer Lifetime Value Software 2026

Customer lifetime value software helps you estimate future customer value, check profitability and study cohorts or segments. It can support planning for subscription, ecommerce and other customer businesses.

Compare the pricing path, predictive CLV, profitability metrics, cohort analysis, customer segmentation, forecast horizon and data refresh. Check platform support across web, API, Android, iOS, macOS and Linux before you choose.

01

Pushwoosh

by Pushwoosh

Pushwoosh offers messaging for web and apps, with plans based on monthly users or email recipients.

Free plan From $5 a month AndroidiPhone & iPadWebWindowsMac
02

RevenueCat

RevenueCat runs purchase and subscription billing for Android, iOS, macOS, web and API apps.

AndroidiPhone & iPadWeb+2
Record5.5 Visit
03

TrueProfit

TrueProfit gives Shopify profit dashboards, channel, product and customer analysis, plus date-range P&L reports.

AndroidiPhone & iPadWeb+1
Record5.5 Visit
04

Siftmo

Siftmo reads Shopify order history for personas, lifetime value views, reports and editable customer filters.

Web
Record5.3 Visit
05

VOZIQ AI Platform

Uses subscription data and machine-learning models to address churn, revenue, NPS and customer lifetime value.

WebWindowsMac+1
Record5.0 Visit
6
WorthSignal

WorthSignal is aimed at working marketers and spreadsheet users who want customer analysis without a notebook or statistics software.

WebWindowsMac+2 Free plan Record5.0 Visit
7
CLVTools

CLVTools supplies R models for customer attrition, transaction forecasts and lifetime value in non-contract settings.

WindowsMacLinux Free plan Record4.9 Visit
8
Baremetrics

Baremetrics is subscription analytics software for tracking revenue measures and customer changes on the web or through an API.

WebAPI $75 a month Record4.8 Visit
9
SaaSFlow

SaaSFlow combines real-time SaaS P&L, subscription metrics and forecasts in a finance data layer.

WebAPI €100 a month, billed yearly Record4.8 Visit
10
Braavo Analytics

Braavo Analytics combines app revenue reports, subscriber cohort views and lifetime value predictions.

Web $70 a month, billed yearly Record4.7 Visit
11
Nozzle

Nozzle reports Amazon customer purchases, repeat buying, customer profit, acquisition cost and buying journeys.

Web $399 a month, billed yearly Record4.7 Visit
12
Reaktion

Reaktion suits ecommerce brands and performance teams that want to analyze customer lifetime value alongside acquisition cost.

AndroidiPhone & iPadWeb $169 a month Record4.7 Visit
13
RetentionX

RetentionX combines customer profiles, cohort and LTV analysis, product analytics, segmentation and marketing attribution.

WebAPI $49 a month Record4.7 Visit
14 WebBrowser extensionAPI €339 a month, billed yearly Record4.6 Visit
15
Mowt

Mowt suits SaaS founders seeking real-time subscription and retention metrics, provided they use Stripe for billing.

AndroidiPhone & iPadWeb+1 $79 a month, billed yearly Record4.6 Visit
16
Akkio

Akkio automates media campaign workflows for strategy, audience segmentation, deployment and measurement on web and API platforms.

WebAPISelf-hosted Free plan Record4.5 Visit
17
Klaviyo

Klaviyo suits teams seeking coordinated marketing across multiple messaging channels, with segmentation, automation, and integrations.

Web Free plan Record4.5 Visit
18 AndroidiPhone & iPadWeb+1 $2 a year Record4.5 Visit
19
PyMC-Marketing

PyMC-Marketing suits analysts and teams using Python for Bayesian marketing models, budget allocation, and customer lifetime value work.

LinuxSelf-hosted Free plan Record4.5 Visit
20
ContactPigeon Predictive Insights

ContactPigeon Predictive Insights scores shoppers for value, churn, purchase timing, spend, channel and product affinity.

WebAPI $50 a month Record4.4 Visit
21
Dema

Dema links commerce information for marketing, stock replenishment and merchandising, with dashboards, forecasts and AI tools.

WebAPI €2,250 a month, billed yearly Record4.4 Visit
22 LinuxAPI Free plan Record4.3 Visit
23
Optimove

Optimove is aimed at consumer brands managing customer journeys and campaigns across multiple channels.

AndroidiPhone & iPadWeb+1 — Record4.2 Visit
24
clvkit

clvkit estimates lifetime value with buy-till-you-die models, spend analysis and cohort retention tools.

Free plan Record4.1 Visit
25
Petals for SaaS

Petals for SaaS connects subscription and usage data to track MRR, churn, lifetime value and growth opportunities.

Web £20 a month Record4.1 Visit

Before you choose

Compare free access and paid plans

Pricing models include free plans, freemium access and paid subscriptions. RevenueCat lists a free plan, while Reaktion starts at $169 per month and TrueProfit starts at $35 per month.

Trial terms vary. Reaktion lists a 10-day trial, TrueProfit lists 14 days, and Mowt lists seven days. SaaSFlow lists paid access from €100 per month on annual billing and a 14-day trial.

Match the metrics to your work

The comparison covers predictive CLV, profitability metrics, cohort analysis and customer segmentation. Look for the measures that fit your planning and reporting needs.

Forecast horizon and data refresh describe how the tool presents future value and updates figures. Review both fields when timing matters to your decisions.

Check where the software runs

Web access is common in this category, with API, Android, iOS, macOS and Linux support also represented. Confirm that the platform you need is listed before signing up.

An API can support connections to other systems, while a web app may suit browser-based work. Mobile and desktop support differ by product.

Review open-source terms

Open-source options are listed alongside hosted and paid tools. CLVTools and WorthSignal identify their projects as open source, while PyMC-Marketing lists a free plan.

If you need to read or change code, check the project's licence and the platform requirements before adopting it.

Questions

What does customer lifetime value software cover?
The comparison covers predictive CLV, profitability metrics, cohort analysis, customer segmentation, forecast horizon and data refresh.
Can I start with a free plan?
Free plans are listed for products such as RevenueCat, SaaSFlow, Siftmo, CLVTools, WorthSignal and PyMC-Marketing.
Which tools list a free trial?
Reaktion lists a 10-day trial, TrueProfit 14 days, Mowt seven days, SaaSFlow 14 days and Siftmo seven days.
Which platforms are supported?
Listed platform types include web, API, Android, iOS, macOS and Linux. Support varies by product, so check the individual listing.
Are open-source options included?
Yes. CLVTools and WorthSignal list open-source projects. PyMC-Marketing lists a free plan.