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Ranked on the record · 32 apps

Best Website Analytics 2026

Facts read 23 Sep 2026 – 15 Oct 2026

This list covers website analytics tools for readers comparing plans, platforms, and controls. Use it to review no-cost access, pricing, event tracking, session replay, funnels, visit limits, retention, and privacy settings.

The standings: top 10

NameIn a lineRecord scorePrice fromTry it freeRuns onFacts read
01 Statcounter6.2€9 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, Windows12 Oct 2026
02 Clicky6.0$79.99 a yearFree planAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
03 AmplitudeAmplitude suits teams seeking event tracking, funnels, session replays, and ecommerce analytics.5.7$995 a monthFree planAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
04 Contentsquare5.7Free planFree planAndroid, iPhone & iPad, Web, Browser extension14 Oct 2026
05 HeapHeap may suit teams that want to track events, review conversion funnels and session recordings, or analyze ecommerce activity.5.5Free planFree planAndroid, iPhone & iPad, Web, Mac15 Oct 2026
06 MouseflowMouseflow may suit marketing, conversion-rate optimization, ecommerce, UX and design, or analytics teams seeking to understand website visitor behavior.5.5$25 a monthFree planWeb, Browser extension, API15 Oct 2026
07 PostHogPostHog may suit product teams seeking analytics, session replay, feature flags, and data routing in one platform.5.5Free planFree planAndroid, iPhone & iPad, Web, Windows30 Sep 2026
08 Crazy EggIt suits website owners, growth marketers, agencies, ecommerce companies, and UX/UI designers who want to review visitor behavior.5.4$348 a yearFree planWeb, Browser extension, API28 Sep 2026
09 Simple AnalyticsSimple Analytics suits website owners and marketing teams seeking traffic, campaign, and event reporting without cookies or personal data.5.4Free planFree planiPhone & iPad, Web, Mac, Browser extension12 Oct 2026
10 Umami5.4$20 a monthFree planWeb, Linux, API, Self-hosted11 Oct 2026

The page is rebuilt nightly, and it does not publish a ranking basis. Use the listed comparison fields to narrow tools that run on web, API, iOS, Android, extensions, or a self-hosted setup.

02

Clicky

AndroidiPhone & iPadWeb+2
Record6.0 Visit
03

Amplitude

Amplitude suits teams seeking event tracking, funnels, session replays, and ecommerce analytics.

AndroidiPhone & iPadWeb+3
Record5.7 Visit
05

Heap

Heap may suit teams that want to track events, review conversion funnels and session recordings, or analyze ecommerce activity.

AndroidiPhone & iPadWeb+2
Record5.5 Visit
6
Mouseflow

Mouseflow may suit marketing, conversion-rate optimization, ecommerce, UX and design, or analytics teams seeking to understand website visitor behavior.

WebBrowser extensionAPI $25 a month Record5.5 Visit
7
PostHog

PostHog may suit product teams seeking analytics, session replay, feature flags, and data routing in one platform.

AndroidiPhone & iPadWeb+5 Free plan Record5.5 Visit
8
Crazy Egg

It suits website owners, growth marketers, agencies, ecommerce companies, and UX/UI designers who want to review visitor behavior.

WebBrowser extensionAPI $348 a year Record5.4 Visit
9
Simple Analytics

Simple Analytics suits website owners and marketing teams seeking traffic, campaign, and event reporting without cookies or personal data.

iPhone & iPadWebMac+2 Free plan Record5.4 Visit
10 WebLinuxAPI+1 $20 a month Record5.4 Visit
11
Mixpanel

It suits teams that need event, funnel, session-replay, or ecommerce analytics through an API.

AndroidiPhone & iPadWeb+2 Free plan Record5.3 Visit
12 WebAPISelf-hosted $49 a year Record5.2 Visit
13 API $2.99 a month Record5.2 Visit
14
Netlify

Netlify suits developers and organizations building modern web applications, including corporate sites, ecommerce, and SaaS applications.

WebAPI $9 a month Record5.1 Visit
15 WebAPI $20 a month, billed yearly Record5.0 Visit
16 WebSelf-hosted €59 a year Record5.0 Visit
17 Web $5 a month Record5.0 Visit
18 Web $384 a year Record4.9 Visit
19
Vercel

Vercel suits teams deploying web applications from Git repositories and working with its listed frameworks.

WebAPI $20 usage-based Record4.8 Visit
20
Microsoft Clarity

Clarity may suit teams analyzing website or app interactions, including those seeking heatmaps, recordings, or mobile SDK support.

AndroidiPhone & iPadBrowser extension Free plan Record4.7 Visit
21 WebAPISelf-hosted Free plan Record4.5 Visit
22
Adobe Analytics

It suits teams analyzing visitor behavior across web and mobile properties, including those that need journey analysis, governance controls, or developer access.

AndroidiPhone & iPadWeb+2 — Record4.5 Visit
23
Matomo

Matomo suits organizations that need web, ecommerce, or conversion analytics and want a choice between hosted and self-hosted deployment.

APISelf-hosted €275 a month Record4.5 Visit
24 API £9 a month Record4.2 Visit
25 WebAPI Free plan Record4.2 Visit

Before you choose

Start with free access

Some entries provide access at no cost through a free plan. Ackee, Clicky, Cloudflare Web Analytics, and Google Analytics are marked as offering one.

Check whether a free plan matches your visit volume and feature needs before comparing paid tiers.

Compare paid entry points

Pricing models include free, freemium, and paid options. Clicky shows a starting charge of $9.99 per month, whereas Adobe Marketing Campaign Analytics directs readers to request a price.

Use the Paid from field to separate a published starting price from a quote-based plan.

Match the platform

Tools on the list run on web, API, iOS, Android, extensions, or self-hosted deployments. FoxMetrics supports API and web, whereas Adobe Marketing Campaign Analytics is listed for web.

Choose a platform that fits where your site and analytics workflow run.

Check the measurement fields

Event tracking, session replay, and conversion funnels appear among the comparison criteria. These fields help distinguish tools by the kinds of activity they can document.

Check any monthly visit cap together with those capabilities to see whether the plan suits expected traffic.

Review retention and privacy

The list includes data-retention and privacy-control fields for comparison. Check both before selecting a tool for a site with specific storage or privacy requirements.

Use a trial when offered

The list identifies tools that offer a free trial period. Clicky shows a 21-day trial.

A trial can give you a period to review the tool's plan, platform, and comparison fields before paying.

Questions

Do website analytics tools offer free plans?
Yes. Ackee, Clicky, Cloudflare Web Analytics, and Google Analytics are marked as offering free plans.
Can I try a tool without paying first?
Clicky shows a 21-day trial. Free-trial availability is a comparison point for tools on this list.
Which platforms are covered?
Entries are listed for API, web, iOS, Android, browser extensions, and self-hosted platforms.
What capabilities can I compare?
The comparison includes event tracking, session replay, conversion funnels, monthly visit limits, data retention, and privacy controls.
How is the list ordered?
The page is rebuilt nightly. It does not publish a ranking basis, so the order can change as the list is updated.