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Ranked on the record · 32 apps

Best Sales Automation 2026

Facts read 20 Sep 2026 – 15 Oct 2026

This list groups workflow automation, sales sequences and lead routing, with email channel support shown for comparison. It helps sales teams compare automation options before choosing a tool.

The standings: top 10

NameIn a lineRecord scorePrice fromTry it freeRuns onFacts read
01 Bitrix24 CRMThe Free plan may suit an individual or small team needing basic CRM; Bitrix24 describes Basic for solopreneurs and small teams, Standard for mid-sized businesses, and…6.6$69 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, Windows15 Oct 2026
02 Odoo CRMOdoo CRM suits sales teams that need opportunity tracking, lead capture, and follow-up automation.6.1$24.90 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, Windows14 Oct 2026
03 MixmaxMixmax suits revenue teams using Gmail or Outlook who want email sequences, tracking, scheduling, and CRM activity sync.6.0$29 a month, billed yearlyFree planWeb, Windows, Mac, Linux15 Oct 2026
04 FreshsalesFreshsales suits sales teams that need lead tracking, customer communications, and pipeline management together.5.9$108 a yearFree planAndroid, iPhone & iPad, Web, Browser extension28 Sep 2026
05 Zoho CRMZoho CRM is suited to sales teams that need lead management, follow-up automation, and performance measurement.5.9$14 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, API28 Sep 2026
06 Nimble5.8—Free trialAndroid, iPhone & iPad, Web, Windows15 Oct 2026
07 YeswareYesware suits individual sellers and sales teams that use Gmail or Outlook for prospect outreach.5.8$19 a monthFree planWeb, Windows, Mac, Browser extension4 Oct 2026
08 Vtiger CRMVtiger CRM suits marketing, sales, and support teams that want shared customer records and interactions in one platform.5.7$12 a month, billed yearlyFree planAndroid, iPhone & iPad28 Sep 2026
09 Nutshell5.5—Free trialAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
10 Pipedrive5.5$14 a month, billed yearlyFree trialAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026

Use the entries to check free-plan availability, paid starting prices, automation limits, email channels and support for web, Android, iOS, API, extension or Windows.

01

Bitrix24 CRM

by Bitrix24 CRM

The Free plan may suit an individual or small team needing basic CRM; Bitrix24 describes Basic for solopreneurs and small teams, Standard for mid-sized businesses, and…

Free plan Free trial From $69 a month, billed yearly AndroidiPhone & iPadWebWindowsMacLinux+2
02

Odoo CRM

Odoo CRM suits sales teams that need opportunity tracking, lead capture, and follow-up automation.

AndroidiPhone & iPadWeb+5
Record6.1 Visit
03

Mixmax

Mixmax suits revenue teams using Gmail or Outlook who want email sequences, tracking, scheduling, and CRM activity sync.

WebWindowsMac+3
Record6.0 Visit
04

Freshsales

Freshsales suits sales teams that need lead tracking, customer communications, and pipeline management together.

AndroidiPhone & iPadWeb+2
Record5.9 Visit
05

Zoho CRM

Zoho CRM is suited to sales teams that need lead management, follow-up automation, and performance measurement.

AndroidiPhone & iPadWeb+1
Record5.9 Visit
6 AndroidiPhone & iPadWeb+4 — Record5.8 Visit
7
Yesware

Yesware suits individual sellers and sales teams that use Gmail or Outlook for prospect outreach.

WebWindowsMac+1 $19 a month Record5.8 Visit
8
Vtiger CRM

Vtiger CRM suits marketing, sales, and support teams that want shared customer records and interactions in one platform.

AndroidiPhone & iPad $12 a month, billed yearly Record5.7 Visit
9 AndroidiPhone & iPadWeb+2 — Record5.5 Visit
10 AndroidiPhone & iPadWeb+2 $14 a month, billed yearly Record5.5 Visit
11 AndroidiPhone & iPadWeb+1 — Record5.4 Visit
12
Close

Close suits sales teams that want a visual pipeline, synced email, marketing automation, and mobile access.

AndroidiPhone & iPad $9 a month Record5.2 Visit
13
Salesforce Sales Cloud

Salesforce Sales Cloud suits sales teams that need CRM access, pipeline views, and shared account information.

Browser extension $25 a month Record5.2 Visit
14
EngageBay

EngageBay suits teams looking for browser-based CRM, marketing, and helpdesk tools in one platform.

Web $11.04 a month, billed yearly Record5.1 Visit
15
Insightly CRM

It suits mid-market teams needing customizable sales, project, automation, and reporting tools across web, mobile, and API environments.

AndroidiPhone & iPadWeb+1 $29 a month, billed yearly Record5.1 Visit
16
Apollo

Apollo suits founders and early-stage teams, individual sellers, sales representatives, and larger teams looking for prospecting and sales engagement tools.

WebBrowser extensionAPI $49 a month, billed yearly Record4.9 Visit
17 WebBrowser extensionAPI $50 a month, billed yearly Record4.9 Visit
18 WebBrowser extensionAPI $59 a month, billed yearly Record4.9 Visit
19
Snov.io

Snov.io suits businesses and agencies looking for prospect research, contact enrichment, and campaign tools.

WebBrowser extensionAPI $39 a month, billed yearly Record4.8 Visit
20 AndroidiPhone & iPadWeb+2 $15 a month Record4.7 Visit
21
Less Annoying CRM

Less Annoying CRM suits small businesses managing contacts, leads, follow-ups, calendars, and email records.

AndroidiPhone & iPadWeb $15 a month Record4.7 Visit
22 AndroidiPhone & iPadWeb $12 a month, billed yearly Record4.7 Visit
23 AndroidiPhone & iPadWeb+2 $39 a month Record4.7 Visit
24 AndroidiPhone & iPadWeb $23 a month Record4.6 Visit
25 AndroidiPhone & iPadWeb $29 a month Record4.5 Visit

Before you choose

Start with the pricing path

Check whether a tool has a free plan or uses a paid model. Free-plan listings include Apollo and HubSpot Meetings; Copper CRM, Creatio Sales, Insightly CRM and Klenty are shown with paid plans.

A free trial can provide another way to evaluate a paid tool. Creatio Sales and Insightly CRM list 14-day trials, while Klenty lists a 14-day trial with its starting price.

Match the workflow controls

Use the workflow automation, sales sequence and lead routing fields to compare how each tool handles sales-process handoffs and follow-up steps.

Check the listed automation limit before choosing a tool. Use that field to review the limit for the option you are considering.

Check email and platform access

Email channel support matters when outreach is part of your process. Check the entry against the platforms you need: web, Android, iOS, API, extension or Windows.

Consider code access

Check each tool's entry for open-source code availability. If code access matters, look for an option that publishes its code and confirm it fits your project needs.

Questions

Which sales automation tools offer a free plan?
Apollo and HubSpot Meetings show free-plan availability. Other tools may use a paid model or a trial instead.
Which tools list a 14-day trial?
Creatio Sales, Insightly CRM and Klenty show 14-day trial availability.
What sales functions can I compare?
The listed fields cover workflow automation, sales sequences, lead routing, automation limit, email channel and pricing.
Which platforms can these tools run on?
The list includes tools with web, Android, iOS, API, extension or Windows support. Check the platform entry for the tool you want.
Are open-source options available?
Review each tool's details for open-source code availability and look for an option with that model.