Odoo CRM

Odoo CRM helps teams track sales opportunities through a pipeline, plan follow-ups, and forecast sales. Its Kanban pipeline lets users move opportunities between stages, while predictive criteria such as past performance are used to estimate lead success. Leads can come from sources including email, VoIP calls, social media reactions, website visitors, event attendees, and support tickets. Users can automate lead creation, team assignment, and scheduled activities. Listed communication channels include email, live chat, SMS, and VoIP. CRM also offers opportunity and lead analysis, cohort analysis, dashboards, and sales KPI reporting. Odoo Calendar can sync with Google Calendar and Outlook, and the Outlook add-in can create an opportunity from an email panel. Odoo describes its broader suite as covering business needs such as ecommerce, accounting, inventory, point of sale, and project management. The One App Free plan costs nothing and includes one app with unlimited users. Standard is $24.90 a month when billed yearly; the page also shows US$ 31.10 per user per month. Custom is $49 a month when billed yearly; it also shows US$ 61.00 per user per month. Odoo is open source and headquartered in Grand-Rosière, Belgium.

Odoo CRM combines pipeline management, lead scoring, communication channels, and reporting within Odoo’s broader business-app suite. The free offer covers one app with unlimited users; paid plans include all apps and have listed monthly rates when billed yearly.

Odoo CRM suits sales teams that need opportunity tracking, lead capture, and follow-up automation. The free plan may fit users who can work within the one-app offer and need unlimited users.

Odoo CRM tracks sales opportunities, follow-ups, and forecasts as part of Odoo’s wider business-app suite. It is a strong fit for businesses that want sales work alongside functions such as accounting or inventory, rather than a stand-alone CRM. The free plan makes a one-app start possible, but broader use requires a paid plan.

Overview

Odoo gives sales teams a Kanban pipeline they can move deals through by dragging opportunities between stages. Predictive lead scoring estimates the likelihood of success using criteria that include past performance, giving teams another way to assess where to focus. These tools make Odoo more than a place to store contacts: they support an organized sales process and forecasting.

Lead capture spans email, VoIP calls, social media reactions, website visitors, event attendees, and support tickets. Teams drawing prospects from several channels can bring those leads into one workflow, and automation can create leads, assign teams, and schedule activities. That breadth is useful for repeatable intake and follow-up, though organizations seeking only basic contact management may not need the larger suite around it.

Key features

• Communication and scheduling: Email, live chat, SMS, and VoIP are integrated channels. CRM opportunities can be used to create meetings, while Odoo Calendar can synchronize with Google Calendar and Outlook. The Outlook add-in also lets users create an opportunity from an email panel in desktop or web Outlook, connecting sales records to existing email work.
• Reporting: Opportunity and lead analysis, cohort analysis, dashboards, and sales KPI reporting help teams examine pipeline activity and sales performance. This gives managers several views of sales work rather than relying on the pipeline alone.
• Broader suite and deployment: Odoo covers business needs including ecommerce, accounting, inventory, point of sale, and project management. It offers Android and iOS apps, downloads for Windows and Linux distributions, and self-hosting options. The Custom plan adds external API access, which matters to businesses that need that capability alongside the all-app suite.
• Security and privacy: Odoo says Cloud customer data is encrypted in transit with HTTPS and at rest with AES-256, and that it participates in the CSA STAR Program at Level 1. Odoo also states that Odoo SA and its subsidiaries are GDPR compliant, with Odoo Cloud acting as a data processor for hosted customer databases.

Pricing

The One App Free plan costs nothing and includes one app, unlimited users, and Odoo Online. It can suit a team that can keep its needs within one app, but it does not unlock Odoo’s broader app suite.

Standard costs $24.90 a month billed Yearly; the page also shows US$ 31.10 / user / month. It includes all apps on Odoo Online, with unlimited support, hosting, and maintenance. This is the straightforward step up for teams that need multiple Odoo apps but do not require the deployment and customization options reserved for Custom.

Custom costs $49 a month billed Yearly; the page also shows US$ 61.00 / user / month. It includes all apps, Odoo Online, Odoo.sh or on-premise deployment, Studio, Agentic AI, multi-company, and external API access. Choose it when those options matter; Odoo.sh hosting costs extra. Plan fees also exclude Odoo.sh hosting for custom developments, implementation services, in-app purchase credits, and maintenance of custom code.

All plans include unlimited email support, Monday to Friday, 24/5, in English, French, Spanish, or Dutch. The plan descriptions distinguish the free offer by its one-app limit and the paid tiers by suite access and deployment options.

Platforms

Odoo is available on the web, Android, iOS, Linux, and Windows, with API access and self-hosting options. The Custom plan specifically includes external API access, so businesses requiring that capability should account for the plan distinction.

Who it's for

Odoo CRM is best suited to businesses that want pipeline management and sales reporting alongside other business applications from the same provider. Its lead intake, automation, and communication channels also fit teams coordinating prospects across multiple sources. It is a weaker fit for buyers who need only CRM and cannot justify moving beyond a one-app free plan to access the wider suite.

Pros and cons

• Pro: Lead capture, automation, and integrated communication cover several steps from prospect intake to follow-up, useful for teams working across channels.
• Pro: The free plan allows unlimited users in one app, letting a team begin without a per-user charge shown for that offer.
• Pro: The paid plans include all apps, and Custom supports Odoo.sh or on-premise deployment as well as external API access.
• Con: One App Free is limited to a single app, so it will not serve a business looking to use Odoo’s broader suite without paying.
• Con: Custom-related Odoo.sh hosting for custom developments, implementation, in-app purchase credits, and custom-code maintenance sit outside plan fees; buyers may need to budget for those separately.

Alternatives

For a wider CRM shortlist, compare CRM Software. Businesses evaluating sales workflow tools can also browse Sales Force Automation Software. For industry-specific shortlists, see Insurance CRM Software or Professional Services CRM Software; readers focused on accounting can consult Cost Accounting Software.

Trimble Viewpoint Vista is an alternative for buyers considering a paid ERP with cloud-hosted and on-premises deployments; pricing is by contacting sales, and it has a free plan. JobCost.com is another paid option. ApicalERP is a paid modular ERP with pricing not listed and a free demo to request. Epicor Kinetic is a paid option organized around platform core, cloud package, concurrent user licenses, and industry bundles. Infor ERP offers industry-specific CloudSuite options and a fixed-price package quote by contacting Infor. JOBPOWER is a paid option from a maker that says it has worked with contractors since 1985. Penta is a paid specialty-contractor ERP covering financial management, payroll, job costing, and field service. SAP Business One uses quote-based pricing based on business requirements.

Verdict

Choose Odoo CRM if your business wants a sales pipeline, lead scoring, automation, and reporting within a broader business-app suite, with a free one-app starting point and paid access to all apps. Its main advantage is the combination of sales workflows with Odoo’s other business functions; look elsewhere if you need only a stand-alone CRM or cannot accept the one-app limit without upgrading.