On the recordRead 8 Oct 202616 facts
Dema
Stockholm, Sweden
Plans and prices
Omnichannel analytics add-on
€450a month, billed yearly
POS integration · cross-channel customer journey tracking · store-by-store dashboards
Read 8 Oct 2026 · dema.ai
Unified measurement add-on
€1,350a month, billed yearly
Marketing mix modelling · unlimited incrementality testing · scenario creation
Read 8 Oct 2026 · dema.ai
Foundation
€2,250a month, billed yearly
15,000 AI credits/month · unlimited users · unlimited integrations and marketing channels
Read 8 Oct 2026 · dema.ai
On the record
- Action controls
- Dema says it uses scoped permissions and requires approval before actions selected by the customer.dema.ai · read 8 Oct 2026
- AI credit allowance
- Every plan includes 15,000 AI credits monthly, and additional usage can be billed on demand subject to a customer-set spending cap.dema.ai · read 8 Oct 2026
- AI tools
- Dema includes AI agents, custom apps, and chat with governed business data.dema.ai · read 8 Oct 2026
- Analytics
- The Foundation plan offers real-time site tracking, attribution, product-level profit metrics, dashboards, and predictions.dema.ai · read 8 Oct 2026
- Company founding
- Dema says Marcus Tagesson, Henrik Hoffman, and David Feldell founded the company in 2022.dema.ai · read 8 Oct 2026
- Contract terms
- Standard plans use annual agreements, with quarterly options also offered.dema.ai · read 8 Oct 2026
- Custom connections
- Dema supports custom connections through API, CSV, and sFTP.dema.ai · read 8 Oct 2026
- Data freshness
- Integration refresh methods vary by source and include batch sync, real-time, and file upload.dema.ai · read 8 Oct 2026
- Integrations
- The integrations directory lists 50 integrations, including Shopify, Google Ads, Meta Ads, TikTok Ads, and Klaviyo.dema.ai · read 8 Oct 2026
- Purpose
- Dema connects commerce data and supports decisions across marketing, replenishment, and merchandising.dema.ai · read 8 Oct 2026
- Security and privacy
- Dema states it is GDPR compliant and lets customers choose an EU or US region for inference and pipelines.dema.ai · read 8 Oct 2026
- Setup
- Dema says most teams connect within a day, while onboarding guidance says most customers are live within two weeks.dema.ai · read 8 Oct 2026
- Support
- Every plan includes a dedicated onboarding manager and priority support.dema.ai · read 8 Oct 2026
- Target users
- The pricing page describes Foundation as intended for e-commerce brands, omnichannel retailers, and performance teams.dema.ai · read 8 Oct 2026
