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Ranked on the record · 17 apps

Best Customer Advocacy Software 2026

Customer advocacy software helps organizations coordinate ways for customers to participate in advocacy programs. Compare advocate activities and referral programs, along with customer segmentation, CRM integrations, and program analytics. Supported languages may be relevant when serving different audiences; free-plan availability and paid-from pricing offer practical cost details. Ambassify, impact.com Advocate, and UserEvidence are among the entries. Use the listed capabilities to consider which tools align with the participation you want to enable and the program activity you need to review. Comparing integrations and segmentation alongside activities can help clarify how an option may fit your existing customer relationships and advocacy goals.

01

UserEvidence is aimed at customer marketers, product marketers, and marketing leaders at B2B software companies, especially those with more than 500 end users.

Free plan From $1,000 a month WebAPI
02

Mention Me

Mention Me is positioned for premium ecommerce brands with satisfied customers, a mature marketing technology stack, and high monthly order volumes.

AndroidiPhone & iPadWeb+1
Record4.5 Visit
03

Ambassify

Ambassify suits organizations coordinating employee advocacy, employer branding, dealer advocacy, thought leadership, or social selling.

AndroidiPhone & iPadWeb
Record4.2 Visit
05

SlapFive

SlapFive suits organizations that want to coordinate customer advocacy across sales, marketing, customer success, product, or executive teams.

WebAPI
Record4.0 Visit
6 Web $99 a month, billed yearly Record3.8 Visit
7
Champion

It suits organizations running referral programs and other advocate activities such as references, testimonials, reviews, or community engagement.

Web — Record3.7 Visit
8
Duel

Duel is aimed at consumer brands, including those in beauty, fashion, lifestyle, health, and ecommerce.

WebAPI — Record3.7 Visit
9
Influitive

Influitive is suited to customer marketing, sales, customer success, and product teams seeking to organize advocacy programs or run a customer community.

WebAPI — Record3.7 Visit
10
LunchTable

It suits organizations building sales, employee, customer, partner, campus, creator, or fan advocacy programs.

Web — Record3.7 Visit
11
Listen360

Listen360 is aimed at larger, multi-location organizations, including businesses in home services, fitness, wellness, and children’s services.

Web — Record3.5 Visit
12
HYVE

HYVE may suit growing B2B SaaS companies seeking customer advocacy tools or a managed customer marketing programme.

Web — Record3.4 Visit
13
Testimonial Hero

Testimonial Hero may suit organizations seeking remotely produced customer video testimonials, written stories, case studies, or quote cards.

Web $3,800 one-time Record3.3 Visit
14
Kindling

Kindling suits organizations running advocate programs across LinkedIn, X, or YouTube.

Web $299 a month Record3.0 Visit
15
impact.com Advocate

Advocate suits businesses that want to run customer referral programs alongside activities such as sharing, reviews, and testimonials.

AndroidiPhone & iPadWeb — Record2.8 Visit
16
Deeto

Deeto suits organizations running customer referral or advocacy programs that need segmentation, analytics, and CRM connections.

Web — Record2.4 Visit
17 Web — Record2.3 Visit