Best Customer Advocacy Software in 2026
Updated
In short: Ambassify is ranked #1 of 17 as of 4 October 2026, ahead of impact.com Advocate and Vocal Video. The best-ranked option with a free plan is Vocal Video. The lowest first paid tier on this page is Vocal Video at $99/mo.
Customer advocacy software supports programs built around customer participation, referrals, and other advocacy activities. Compare the entries by advocate activities, referral programs, customer segmentation, CRM integrations, and program analytics. Supported languages may also matter for the audiences a program serves, while free-plan availability and paid-from pricing add cost-related points. Ambassify, impact.com Advocate, and Vocal Video appear among the first entries, followed by Influitive and Testimonial Hero. Consider what you want advocates to do and how you need to organize or assess that work, then compare the capabilities listed for each option.
17 customer advocacy software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
| # | App | Score | From | Free plan | Paid from | Referral programs | Advocate activities | Customer segmentation | CRM integrations | |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Ambassify | 6.9 | — | No | — | — | — | — | — | View |
| 2 | impact.com Advocate | 6.7 | — | No | — | Yes | referrals, sharing links and codes, reviews, testimonials | Yes | Salesforce | View |
| 3 | Vocal Video | 6.3 | $99/mo | Yes | 99 /mo | — | Video testimonials; customer stories | — | Salesforce; HubSpot; Marketo; Klaviyo | View |
| 4 |  Influitive | 5.6 | — | No | — | — | — | — | — | View |
| 5 | Testimonial Hero | 5.6 | — | No | — | No | Video testimonials; written customer stories; case studies; quote cards | — | — | View |
| 6 | Deeto | 5.5 | — | — | — | Yes | references, reviews, stories, referrals, rewards, testimonials | Yes | Salesforce, HubSpot | View |
| 7 | Kindling | 5.4 | $299/mo | No | 299 /mo | — | LinkedIn posts, X posts, YouTube posts | — | Salesforce, HubSpot | View |
| 8 | Mention Me | 5.4 | — | No | — | — | — | — | — | View |
| 9 | Champion | 5.3 | — | No | — | Yes | references, referrals, testimonials, reviews, community engagement | — | Salesforce, HubSpot | View |
| 10 | Higher Logic Customer Advocacy | 5.3 | — | No | — | — | — | — | — | View |
| 11 |  Listen360 | 5.3 | — | — | — | — | — | — | true | View |
| 12 | Orca | 5.3 | — | — | — | Yes | referrals, references, reviews, testimonials | Yes | — | View |
| 13 | Duel | 5.0 | — | — | — | — | — | — | — | View |
| 14 | HYVE | 5.0 | — | — | — | — | — | — | — | View |
| 15 | SlapFive | 5.0 | — | — | — | — | — | — | — | View |
| 16 | UserEvidence | 5.0 | — | — | — | — | testimonials, reviews, case studies | — | — | View |
| 17 |  LunchTable | 4.7 | — | — | — | — | — | — | — | View |
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which customer advocacy software is ranked first on Samsung Mobile US Press?
Ambassify is ranked #1 of 17 with a score of 6.9. impact.com Advocate is second and Vocal Video third.
How many of these have a free plan?
1 of the 17 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Vocal Video has the lowest first paid tier we found: $99/mo.
How is this list ranked?
Ranked mobile-first: a phone app alongside the web or desktop product, a free tier and the depth of its documentation. Paid placements never change a rank.