Kindling

Kindling is web software for running an advocate program. It supports advocate activities on LinkedIn, X, and YouTube, with analytics for monitoring the program and integrations for Salesforce and HubSpot. The Self serve plan costs $299 a month and allows unlimited advocate enrollment. It also adds 15% on creator payouts and $1.49 per accepted advocate per month while enrolled. Organizations can choose Managed service at $10,000 a month, with a six-month minimum, or Enterprise at $30,000 a month, with a twelve-month minimum. Kindling uses a paid pricing model and has no free plan. The platform is available through the web, so teams can manage listed social activities, CRM connections, and program analytics from that environment. The plans distinguish self-service operation from managed and enterprise arrangements, with the latter two carrying stated minimum commitments.

Kindling offers advocate-program tooling with social activities, analytics, and CRM integrations. Its paid plans range from self-service to high-commitment managed and enterprise options.

Kindling suits organizations running advocate programs across LinkedIn, X, or YouTube. Teams can choose self-service, managed service, or enterprise arrangements based on their operating model and stated commitments.