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Ranked on the record · 23 apps

Best Email Automation 2026

Facts read 20 Sep 2026 – 21 Oct 2026

Email automation tools organize recurring email tasks through workflows, audience segmentation and message templates. This guide helps buyers compare access, pricing, limits and related channels.

The standings: top 10

NameIn a lineRecord scorePrice fromTry it freeRuns onFacts read
01 Zoho CampaignsZoho Campaigns suits small businesses and teams that want to manage email alongside SMS or WhatsApp campaigns.6.6$4 a monthFree planAndroid, iPhone & iPad, Web, Windows14 Oct 2026
02 Mailchimp6.0$13 a monthFree planAndroid, iPhone & iPad, Web, API14 Oct 2026
03 HubSpot Marketing HubHubSpot Marketing Hub is freemium marketing automation software for lead generation, campaigns and customer journeys.5.9Free planFree planAndroid, iPhone & iPad, Web, API28 Sep 2026
04 GetResponseIt suits marketers and ecommerce businesses that want email automation, audience segmentation, landing pages, and sales tools in one platform.5.7$1,915.58 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, API28 Sep 2026
05 AWeberIt suits small businesses and entrepreneurs seeking tools for email campaigns, automations, landing pages, or ecommerce communications.5.4$4.99 a monthFree planWeb, API28 Sep 2026
06 MauticMautic suits marketers who need email automation, lead management, and campaign journeys, from freelancers to larger organizations.5.4€247.50 a month, billed yearlyFree planWeb, API, Self-hosted28 Sep 2026
07 Constant ContactConstant Contact suits people or teams managing email campaigns for lists of up to 500 subscribers.5.2$12 a month, billed yearlyFree trialAndroid, iPhone & iPad, Web, API21 Oct 2026
08 EngageBayEngageBay suits teams looking for browser-based CRM, marketing, and helpdesk tools in one platform.5.1$11.04 a month, billed yearlyFree planWeb28 Sep 2026
09 MailerLiteMailerLite suits creators and businesses looking for email campaigns, automation, and audience tools, including those who want to start on a free plan.5.1$12 a monthFree planiPhone & iPad28 Sep 2026
10 Campaign Monitor4.7$12 a monthFree trialWeb, API21 Oct 2026

The finder lists newer releases before older ones, using figures the makers publish. It does not score tools.

01

Zoho Campaigns

by Zoho Campaigns

Zoho Campaigns suits small businesses and teams that want to manage email alongside SMS or WhatsApp campaigns.

Free plan Free trial From $4 a month AndroidiPhone & iPadWebWindowsMacLinux+1
03

HubSpot Marketing Hub

HubSpot Marketing Hub is freemium marketing automation software for lead generation, campaigns and customer journeys.

AndroidiPhone & iPadWeb+1
Record5.9 Visit
04

GetResponse

It suits marketers and ecommerce businesses that want email automation, audience segmentation, landing pages, and sales tools in one platform.

AndroidiPhone & iPadWeb+1
Record5.7 Visit
05

AWeber

It suits small businesses and entrepreneurs seeking tools for email campaigns, automations, landing pages, or ecommerce communications.

WebAPI
Record5.4 Visit
6
Mautic

Mautic suits marketers who need email automation, lead management, and campaign journeys, from freelancers to larger organizations.

WebAPISelf-hosted €247.50 a month, billed yearly Record5.4 Visit
7
Constant Contact

Constant Contact suits people or teams managing email campaigns for lists of up to 500 subscribers.

AndroidiPhone & iPadWeb+1 $12 a month, billed yearly Record5.2 Visit
8
EngageBay

EngageBay suits teams looking for browser-based CRM, marketing, and helpdesk tools in one platform.

Web $11.04 a month, billed yearly Record5.1 Visit
9
MailerLite

MailerLite suits creators and businesses looking for email campaigns, automation, and audience tools, including those who want to start on a free plan.

iPhone & iPad $12 a month Record5.1 Visit
10 WebAPI $12 a month Record4.7 Visit
11 WebAPI $2,000 a month, billed yearly Record4.6 Visit
12
Braze

Braze says it serves companies from startups launching engagement programs to scaling businesses and large global enterprises.

AndroidiPhone & iPadWeb+1 — Record4.5 Visit
13
Ontraport

Ontraport may suit businesses looking to coordinate sales pipelines, customer communications, and marketing automation in a web-based platform.

AndroidiPhone & iPadWeb $83 a month Record4.5 Visit
14
ActiveCampaign

ActiveCampaign may suit teams coordinating marketing across several messaging and web channels.

AndroidiPhone & iPadWeb — Record4.4 Visit
15
Klaviyo

Klaviyo suits teams seeking coordinated marketing across multiple messaging channels, with segmentation, automation, and integrations.

Web Free plan Record4.4 Visit
16
Iterable

Iterable suits enterprise-scale teams that want to coordinate customer messaging and journeys across channels.

AndroidiPhone & iPadWeb+1 — Record4.2 Visit
17
Moosend

It suits marketers managing email campaigns, segmented audiences, landing pages, and automated journeys.

WebAPI — Record4.2 Visit
18
Customer.io

Customer.io suits teams looking for automated email, customer journeys, lead scoring, and lead capture forms across web and mobile platforms.

AndroidiPhone & iPadWeb $100 a month Record4.1 Visit
19 AndroidiPhone & iPadWeb $299 a month Record4.1 Visit
20 Web $1,250 a month, billed yearly Record4.0 Visit
21
Adobe Marketo Engage

It is positioned for enterprise marketing teams ranging from core email programs to advanced lead- and account-based marketing, with sales alignment needs.

WebAPI — Record3.7 Visit
22 Web $199 a month Record3.2 Visit
23 Web — Record3.0 Visit

Before you choose

Check free access and price

If you want to begin without paying, check whether a free plan or trial is available. Review the tool's stated starting price for paid access.

Match sending limits to your work

Monthly email limits can affect campaign planning. Compare that limit with the automation workflows offered so the tool fits the volume and process you need.

Review audience and content tools

Audience segmentation can help separate contacts for different messages. Check the email templates and landing page tools when you need to build campaigns around those groups.

Check support for other channels

SMS automation is a separate comparison point from email workflows. Review it if text messages belong in your communication plan.

Confirm where it runs

Check whether the tool runs on web, API, iOS, Android, macOS or a self-hosted setup. Choose a tool that matches the systems and devices you plan to use.

Questions

Is a no-cost plan available for any of these email automation tools?
Some entries provide a free plan; check each tool's listing for details.
Are trial periods available before purchase?
Some listed tools include a free trial; terms differ by entry.
What operating platforms are covered?
Entries cover web, API, iOS, Android, macOS and self-hosted deployments.
Which capabilities are used for comparison?
Fields used for comparison are free-plan availability, starting paid price, monthly email limits, automation workflows, audience segmentation, email templates, SMS automation and landing pages.
Do these tools support SMS automation?
SMS automation is one of the comparison fields. Review the individual tool entry for its listed support.