Best Email Marketing Software in 2026
Updated
Choosing email marketing software means matching campaign tools to the way you manage subscribers and communicate with them. Compared on A/B testing, audience segmentation, email automation, landing pages and native integrations, these entries cover several parts of campaign work. Compare monthly send and subscriber limits to gauge listed capacity, and check free-plan availability and the paid starting point when weighing costs. GetResponse, Mailjet and AWeber lead the opening entries, with ActiveCampaign and Klaviyo also among the first options. The ranking gives an order to consider, while the listed features and limits help you focus on what your campaigns require.
Recognised 40% · Phone app 26% · Documented 20% · Free plan 14% of the score
- 1 Direct Mail iPhone only RecognisedPhone appDocumentedFree plan 7.9$17.85/mo Subscriber limit: 500 contactsEmail automation: Yes
- 2 Firepush iPhone + Android RecognisedPhone appDocumentedFree plan 7.8$13/mo
- 3 Mailchimp iPhone + Android RecognisedPhone appDocumentedFree plan 7.8Free Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 4 MailerLite iPhone only RecognisedPhone appDocumentedFree plan 7.8$12/mo Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 5 Zoho Campaigns iPhone + Android RecognisedPhone appDocumentedFree plan 7.8Free Subscriber limit: 500 contactsEmail automation: Yes
- 6 SendPulse iPhone + Android RecognisedPhone appDocumentedFree plan 7.7$9.60/mo Subscriber limit: 500 contactsEmail automation: Yes
- 7 Twilio Segment iPhone + Android RecognisedPhone appDocumentedFree plan 7.7$120/mo Monthly send limit: 50,000 emails/mo
- 8 Brevo Conversations iPhone + Android RecognisedPhone appDocumentedFree plan 7.6$15/mo Monthly send limit: 5,000 emails/mo
- 9 Substack iPhone + Android RecognisedPhone appDocumentedFree plan 7.6Free Email automation: Yes
- 10 GetResponse iPhone + Android RecognisedPhone appDocumentedFree plan 7.4$1915.58/mo Subscriber limit: 1,000 contactsEmail automation: Yes
- 11 Campayn iPhone only RecognisedPhone appDocumentedFree plan 7.2$19/mo Subscriber limit: 3,000 contactsMonthly send limit: 15,000 emails/moEmail automation: Yes
- 12 Sailthru iPhone + Android RecognisedPhone appDocumented 7.1 Email automation: Yes
- 13 ActiveCampaign iPhone + Android RecognisedPhone appDocumented 7.0 Email automation: Yes
- 14 ActiveTrail iPhone + Android RecognisedPhone appDocumented 7.0 Email automation: Yes
- 15 Constant Contact Android only RecognisedPhone appDocumented 6.8 Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 16 Customer.io iPhone + Android RecognisedPhone appDocumentedFree plan 6.8$100/mo Email automation: Yes
- 17 arrobaMail No phone app RecognisedPhone appDocumentedFree plan 6.4ARS 5.29/mo Subscriber limit: 10,000 contactsMonthly send limit: 2,000 emails/moEmail automation: Yes
- 18 AWeber No phone app RecognisedPhone appDocumentedFree plan 6.4$4.99/mo Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 19 Flashy No phone app RecognisedPhone appDocumentedFree plan 6.4Free Email automation: Yes
- 20 JetEmail No phone app RecognisedPhone appDocumentedFree plan 6.4$10/mo Subscriber limit: 5,000 contactsEmail automation: Yes
- 21 Loops No phone app RecognisedPhone appDocumentedFree plan 6.4$49/mo Subscriber limit: 5,000 contactsEmail automation: Yes
- 22 Mailjet No phone app RecognisedPhone appDocumentedFree plan 6.4$9/mo Subscriber limit: 2,000 contactsMonthly send limit: 8,000 emails/moEmail automation: Yes
- 23 Notifuse No phone app RecognisedPhone appDocumentedFree plan 6.4$16/mo Subscriber limit: 2,500 contactsEmail automation: Yes
- 24 phpList No phone app RecognisedPhone appDocumentedFree plan 6.4Free Subscriber limit: 3,000 contactsMonthly send limit: 9,000 emails/moEmail automation: Yes
- 25 Wiz No phone app RecognisedPhone appDocumentedFree plan 6.4$15/mo Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
Compare all 25 in a table
| # | App | Score | Free plan | From | Free plan | Paid from | Subscriber limit | Monthly send limit |
|---|---|---|---|---|---|---|---|---|
| 1 | Direct Mail | 7.9 | Free plan | $17.85/mo | Yes | 500 contacts | ||
| 2 | Firepush | 7.8 | Free plan | $13/mo | Yes | 13 /mo | ||
| 3 | Mailchimp | 7.8 | Free plan | Free | Yes | 500 contacts | 5,000 emails/mo | |
| 4 | MailerLite | 7.8 | Free plan | $12/mo | Yes | 12 /mo | 500 contacts | 5,000 emails/mo |
| 5 | Zoho Campaigns | 7.8 | Free plan | Free | Yes | 500 contacts | ||
| 6 | SendPulse | 7.7 | Free plan | $9.60/mo | Yes | 9.6 /mo | 500 contacts | |
| 7 | Twilio Segment | 7.7 | Free plan | $120/mo | No | 19.95 /mo | 50,000 emails/mo | |
| 8 | Brevo Conversations | 7.6 | Free plan | $15/mo | Yes | 9 /mo | 5,000 emails/mo | |
| 9 | Substack | 7.6 | Free plan | Free | Yes | |||
| 10 | GetResponse | 7.4 | $1915.58/mo | Yes | 15.58 /mo | 1,000 contacts | ||
| 11 | Campayn | 7.2 | $19/mo | Yes | 17 /mo | 3,000 contacts | 15,000 emails/mo | |
| 12 | Sailthru | 7.1 | ||||||
| 13 | ActiveCampaign | 7.0 | No | |||||
| 14 | ActiveTrail | 7.0 | No | |||||
| 15 | Constant Contact | 6.8 | No | 500 contacts | 5,000 emails/mo | |||
| 16 | Customer.io | 6.8 | No | $100/mo | No | 100 /mo | ||
| 17 | arrobaMail | 6.4 | Free plan | ARS 5.29/mo | Yes | 10,000 contacts | 2,000 emails/mo | |
| 18 | AWeber | 6.4 | Free plan | $4.99/mo | Yes | 12.49 /mo | 500 contacts | 5,000 emails/mo |
| 19 | Flashy | 6.4 | Free plan | No | ||||
| 20 | JetEmail | 6.4 | Free plan | $10/mo | Yes | 29 /mo | 5,000 contacts | |
| 21 | Loops | 6.4 | Free plan | $49/mo | Yes | 49 /mo | 5,000 contacts | |
| 22 | Mailjet | 6.4 | Free plan | $9/mo | Yes | 2,000 contacts | 8,000 emails/mo | |
| 23 | Notifuse | 6.4 | Free plan | $16/mo | Yes | 19 /mo | 2,500 contacts | |
| 24 | phpList | 6.4 | Free plan | Yes | 3,000 contacts | 9,000 emails/mo | ||
| 25 | Wiz | 6.4 | Free plan | $15/mo | Yes | 15 /mo | 500 contacts | 5,000 emails/mo |
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Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.

















