Best Email Marketing Software in 2026
Updated
In short: Mailchimp is ranked #1 of 181 as of 4 October 2026, ahead of MailerLite and Zoho Campaigns. The best-ranked option with a free plan is MailerLite. The lowest first paid tier on this page is Bento at $0.01/mo.
Choosing email marketing software means matching campaign tools to the way you manage subscribers and communicate with them. Compared on A/B testing, audience segmentation, email automation, landing pages and native integrations, these entries cover several parts of campaign work. Compare monthly send and subscriber limits to gauge listed capacity, and check free-plan availability and the paid starting point when weighing costs. GetResponse, Mailjet and AWeber lead the opening entries, with ActiveCampaign and Klaviyo also among the first options. The ranking gives an order to consider, while the listed features and limits help you focus on what your campaigns require.
181 email marketing software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
Recognised 40% · Phone app 26% · Documented 20% · Free plan 14% of the score
- 1 Mailchimp iPhone + Android RecognisedPhone appDocumentedFree plan 9.6Free Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 2 MailerLite iPhone only RecognisedPhone appDocumentedFree plan 9.6$12/mo Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 3 Zoho Campaigns iPhone + Android RecognisedPhone appDocumentedFree plan 9.4Free Subscriber limit: 500 contactsEmail automation: Yes
- 4 SendPulse iPhone + Android RecognisedPhone appDocumentedFree plan 9.3$9.60/mo Subscriber limit: 500 contactsEmail automation: Yes
- 5 GetResponse iPhone + Android RecognisedPhone appDocumentedFree plan 9.2$1915.58/mo Subscriber limit: 1,000 contactsEmail automation: Yes
- 6 ActiveCampaign iPhone + Android RecognisedPhone appDocumentedFree plan 8.8 Email automation: Yes
- 7 Direct Mail iPhone only RecognisedPhone appDocumentedFree plan 8.7Free Subscriber limit: 500 contactsEmail automation: Yes
- 8 Customer.io iPhone + Android RecognisedPhone appDocumentedFree plan 8.5$100/mo Email automation: Yes
- 9 Constant Contact Android only RecognisedPhone appDocumentedFree plan 8.3 Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 10 Mailjet No phone app RecognisedPhone appDocumentedFree plan 8.2$9/mo Subscriber limit: 2,000 contactsMonthly send limit: 8,000 emails/moEmail automation: Yes
- 11 AWeber No phone app RecognisedPhone appDocumentedFree plan 8.2$4.99/mo Subscriber limit: 500 contactsMonthly send limit: 5,000 emails/moEmail automation: Yes
- 12 Sailthru iPhone + Android RecognisedPhone appDocumentedFree plan 8.2 Email automation: Yes
- 13 Klaviyo No phone app RecognisedPhone appDocumentedFree plan 8.1Free Monthly send limit: 15,000 emails/moEmail automation: Yes
- 14 Omnisend No phone app RecognisedPhone appDocumentedFree plan 8.0$16/mo Subscriber limit: 500 contactsMonthly send limit: 6,000 emails/moEmail automation: Yes
- 15 Campayn iPhone only RecognisedPhone appDocumentedFree plan 7.9$19/mo Subscriber limit: 3,000 contactsMonthly send limit: 15,000 emails/moEmail automation: Yes
- 16 Easymailing No phone app RecognisedPhone appDocumentedFree plan 7.8€17/mo Subscriber limit: 1,000 contactsEmail automation: Yes
- 17 CleverReach No phone app RecognisedPhone appDocumentedFree plan 7.8€15/mo Subscriber limit: 5,000 contactsEmail automation: Yes
- 18 beehiiv No phone app RecognisedPhone appDocumentedFree plan 7.8$3.58/mo Subscriber limit: 100,000 contactsEmail automation: Yes
- 19 Sender No phone app RecognisedPhone appDocumentedFree plan 7.8$6.30/mo Subscriber limit: 500 contactsMonthly send limit: 6,000 emails/moEmail automation: Yes
- 20 Kit No phone app RecognisedPhone appDocumentedFree plan 7.7$32.50/mo
- 21 Selzy No phone app RecognisedPhone appDocumentedFree plan 7.7Free Subscriber limit: 500 contactsEmail automation: Yes
- 22 Elastic Email No phone app RecognisedPhone appDocumentedFree plan 7.7$29/mo Subscriber limit: 2,500 contactsMonthly send limit: 37,500 emails/moEmail automation: Yes
- 23 Sequenzy No phone app RecognisedPhone appDocumentedFree plan 7.7$19/mo Monthly send limit: 15,000 emails/moEmail automation: Yes
- 24 Delyst No phone app RecognisedPhone appDocumentedFree plan 7.6$19/mo Subscriber limit: 2,000 contactsMonthly send limit: 15,000 emails/moEmail automation: Yes
- 25 Bento No phone app RecognisedPhone appDocumentedFree plan 7.6$0.01/mo Subscriber limit: 5,000 contactsEmail automation: Yes
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which email marketing software is ranked first on Samsung Mobile US Press?
Mailchimp is ranked #1 of 181 with a score of 9.6. MailerLite is second and Zoho Campaigns third.
How many of these have a free plan?
19 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Bento has the lowest first paid tier we found: $0.01/mo.
How is this list ranked?
Ranked mobile-first: a phone app alongside the web or desktop product, a free tier and the depth of its documentation. Paid placements never change a rank.