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Ranked on the record · 156 apps

Best URL Shorteners 2026

URL shorteners turn long web addresses into shorter links for sharing, redirects and campaign tracking. This guide helps buyers compare services for personal links, teams and developer workflows.

Compare the fields makers publish: free plans, paid pricing, custom domains, analytics retention, API access, team seats, bulk link creation and geo targeting. The page order can change as records are refreshed.

01

Rebrandly

by Rebrandly

Rebrandly shortens URLs on Android, iOS, macOS, Windows, web, extensions and API.

Free plan Free trial From $11 a month, billed yearly AndroidiPhone & iPadWebWindowsMacBrowser extension+1
Record8.9 Visit site The record
02

Tiny.cc

Tiny.cc shortens links on Android, iOS, web, browser extensions and through an API.

AndroidiPhone & iPadWeb+2
Record8.6 Visit
03

Cuttly

Cuttly shortens URLs on Android, iOS and Windows, with API access.

AndroidiPhone & iPadWindows+1
Record8.3 Visit
04

Rerout

Rerout creates short links on Android, iOS and web, with API and bulk creation.

AndroidiPhone & iPadWeb+1
Record8.3 Visit
05

Bitly

Bitly shortens links on Android, iOS, the web, browser extensions and via API.

AndroidiPhone & iPadWeb+2
Record8.2 Visit
6
AWSYS.CO

AWSYS.CO shortens URLs on Android, iOS, web, extensions and API, with one-year analytics retention.

AndroidiPhone & iPadWeb+2 $2.99 a month Record8.2 Visit
7
T.LY

T.LY makes short links through an API or browser extension, with domains, bulk tools and geo targeting.

Browser extensionAPI $55 a year Record8.0 Visit
8
Replug

Replug shortens URLs on web and browser extensions, with API access and custom domains.

WebBrowser extensionAPI $9 a month, billed yearly Record7.9 Visit
9
Linkfire
WebAPI $27 a month Record7.9 Visit
10
Go2

Go2 may suit teams, agencies, marketers, creators, e-commerce businesses, and indie SaaS companies managing branded links.

WebAPISelf-hosted $7 a month, billed yearly Record7.9 Visit
11
Linkly

Linkly shortens URLs on Android and web, with extension, API and bulk link creation.

AndroidWebBrowser extension+1 $15 a month, billed yearly Record7.8 Visit
12
Geniuslink

Geniuslink suits affiliates, creators, authors, publishers, brands, retailers, and social media marketers who need localized links, buying options, or destination…

AndroidiPhone & iPadWeb+2 $6 a month Record7.7 Visit
13
Track Link

Track Link may suit individuals or teams that need tracked links, custom domains, and saved QR codes.

WebAPI $5.60 a month, billed yearly Record7.6 Visit
14
LinkDevi

LinkDevi shortens links on the web and through an API, with custom domains.

WebAPI $7 a month Record7.6 Visit
15
Linkzly

Linkzly shortens URLs on Android, iOS, web or self-hosted setups, with API and unlimited analytics retention.

AndroidiPhone & iPadWeb+2 $9 a month Record7.6 Visit
16
Elido

Elido may suit people who need to create and manage links in bulk, set up custom domains, or use geo targeting and API access.

WebAPISelf-hosted €10 a month Record7.5 Visit
17
JioURL

JioURL makes web and API short links with custom domains, bulk tools and geo targeting.

WebAPI $3.99 a month Record7.4 Visit
18
Trimlink

Trimlink creates short links on the web and through an API, with custom domains and a free trial.

WebAPI $228 a year Record7.4 Visit
19
T2M
WebBrowser extensionAPI $9.99 a month, billed yearly Record7.4 Visit
20
Short.io

Short.io provides URL shortening through an API, with free and paid plans.

API $5 a month Record7.3 Visit
21
Snipr
WebAPI $5 a month Record7.3 Visit
22
SimpleURL
WebAPI $8.49 a month, billed yearly Record7.3 Visit
23
getowl.ai

getowl.ai makes web and API short links with domains and access for five team members.

WebAPI $19 a month Record7.2 Visit
24
Capsulink

Capsulink makes web and API short links with domains and unlimited analytics retention.

WebAPI $100 a year Record7.2 Visit
25
Shlink

Shlink is a self-hosted URL shortener for domains you control, with API, geo targeting and bulk creation.

iPhone & iPadWebLinux+3 Free plan Record7.1 Visit

Before you choose

Start with the pricing model

Check whether a tool lists a free plan, a free trial or both. Trial lengths vary, with examples such as 14 days for AWSYS.CO, seven days for Rerout and three days for 302.sh.

Paid starting prices also differ. Listed examples include $2.99 per month for AWSYS.CO, $7.50 per month on an annual plan for Rerout and $19 per month for Linkzly.

Match the platform to your workflow

API and web access are common fields in this category. Browser extensions, self-hosted options, iOS apps and Android apps appear less often in the platform records.

If you need mobile use, confirm the service lists iOS or Android support. For automation, check the API details before choosing a plan.

Compare link controls and reporting

Use custom domains when the short link should match your brand. Review analytics retention if historical click data matters, and check geo targeting for location-based redirects.

Bulk link creation can reduce manual work for large campaigns. Team seats matter when link management is shared across an organization.

Check access and licensing needs

The list includes free software, freemium services and paid plans. If you need to read or change the code, review the tool's licence and hosting requirements before adoption.

Self-hosted support is a separate platform field. Confirm whether deployment, updates and analytics storage fit your setup.

Questions

What should I compare in a URL shortener?
Compare free access, paid starting price, custom domains, analytics retention, API access, team seats, bulk link creation and geo targeting.
Do URL shorteners offer free plans?
Free plans appear across a large share of the listed pricing records. Check the plan limits and the paid upgrade price before choosing.
Are free trials available?
Trial availability varies. Listed examples include a 14-day trial for AWSYS.CO, seven days for Rerout and three days for 302.sh.
Which platforms are represented?
The platform fields cover API, web, browser extension, self-hosted, iOS and Android access. Confirm the platform you need on the tool's listing.
Does this list include open-source tools?
The list does not currently include an open-source option. Review licensing and hosting details if code access is a requirement.
Can I use a custom domain?
Custom domains are one of the comparison fields. Check the individual service record for availability and plan requirements.

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