Best URL Shorteners in 2026
Updated
In short: Bitly is ranked #1 of 156 as of 4 October 2026, ahead of Cuttly and Short.io. The best-ranked option with a free plan is Cuttly. The lowest first paid tier on this page is AWSYS.CO at $2.99/mo.
URL shorteners turn lengthy web addresses into links that are easier to share, and some also include tools for creating and managing links at scale. Compared on analytics retention, API access, bulk link creation, custom domains, free plan, geo targeting, paid-from pricing, and team seats, the entries cover needs ranging from branded URLs to team workflows. Bitly, Cuttly, and Short.io are among the services to compare. Consider whether you need custom domains, batch creation, or analytics over time, then weigh access for teammates and geo targeting alongside the available plan details.
156 URL shorteners ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
Recognised 40% · Phone app 26% · Documented 20% · Free plan 14% of the score
- 1 Bitly iPhone + Android RecognisedPhone appDocumentedFree plan 9.8$10/mo Custom domains: YesAnalytics retention: 30 days (Core); 120 days (Growth); 1 year (Premium); 2 years (Enterprise)API access: Yes
- 2 Cuttly iPhone + Android RecognisedPhone appDocumentedFree plan 9.7$11/mo Custom domains: YesAnalytics retention: last 30 days on Free and Starter; 1 year on Single; 2 years on Team and EnterpriseAPI access: Yes
- 3 Short.io No phone app RecognisedPhone appDocumentedFree plan 8.0$5/mo Custom domains: YesAPI access: Yes
- 4 Rebrandly No phone app RecognisedPhone appDocumentedFree plan 8.0$11/mo Custom domains: YesAPI access: Yes
- 5 Replug No phone app RecognisedPhone appDocumentedFree plan 8.0$9/mo Custom domains: YesAPI access: Yes
- 6 Go2 No phone app RecognisedPhone appDocumentedFree plan 8.0$7/mo Custom domains: YesAPI access: Yes
- 7 Dub No phone app RecognisedPhone appDocumentedFree plan 7.9$30/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 8 Track Link No phone app RecognisedPhone appDocumentedFree plan 7.8$5.60/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 9 Elido No phone app RecognisedPhone appDocumentedFree plan 7.8€10/mo Custom domains: YesAPI access: Yes
- 10 Linkrift No phone app RecognisedPhone appDocumentedFree plan 7.8$16.58/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 11 JioURL No phone app RecognisedPhone appDocumentedFree plan 7.8$3.99/mo Custom domains: YesAPI access: Yes
- 12 Rerout No phone app RecognisedPhone appDocumentedFree plan 7.7$9/mo Custom domains: YesAPI access: Yes
- 13 AWSYS.CO No phone app RecognisedPhone appDocumentedFree plan 7.7$2.99/mo Custom domains: YesAnalytics retention: 1 yearAPI access: Yes
- 14 LinkDevi No phone app RecognisedPhone appDocumentedFree plan 7.7$7/mo Custom domains: YesAPI access: Yes
- 15 Trimlink No phone app RecognisedPhone appDocumentedFree plan 7.7Free Custom domains: YesAPI access: Yes
- 16 ClikSo No phone app RecognisedPhone appDocumentedFree plan 7.7$5/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 17 T.LY No phone app RecognisedPhone appDocumentedFree plan 7.6$4.58/mo Custom domains: YesAnalytics retention: 3 days to 20 days depending on planAPI access: Yes
- 18 Shortlink No phone app RecognisedPhone appDocumentedFree plan 7.6Free Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 19 Lanctor No phone app RecognisedPhone appDocumentedFree plan 7.6$19/mo Custom domains: YesAPI access: Yes
- 20 Snipr No phone app RecognisedPhone appDocumentedFree plan 7.6$5/mo Custom domains: YesAPI access: Yes
- 21 Linkly No phone app RecognisedPhone appDocumentedFree plan 7.6Free Custom domains: YesAPI access: Yes
- 22 noBSredir No phone app RecognisedPhone appDocumentedFree plan 7.6$19/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 23 TRIMS No phone app RecognisedPhone appDocumentedFree plan 7.6$19/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 24 Linkzly No phone app RecognisedPhone appDocumentedFree plan 7.6$19/mo Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
- 25 QuitURL No phone app RecognisedPhone appDocumentedFree plan 7.6Free Custom domains: YesAnalytics retention: unlimitedAPI access: Yes
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which URL shortener is ranked first on Samsung Mobile US Press?
Bitly is ranked #1 of 156 with a score of 9.8. Cuttly is second and Short.io third.
How many of these have a free plan?
24 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, AWSYS.CO has the lowest first paid tier we found: $2.99/mo.
How is this list ranked?
Ranked mobile-first: a phone app alongside the web or desktop product, a free tier and the depth of its documentation. Paid placements never change a rank.