Rebrandly
by RebrandlyRebrandly shortens URLs on Android, iOS, macOS, Windows, web, extensions and API.
Free plan Free trial From $11 a month, billed yearly AndroidiPhone & iPadWebWindowsMacBrowser extension+1
Best URL Shorteners 2026
Facts read 21 Sep 2026 – 15 Oct 2026
URL shorteners turn long web addresses into shorter links for sharing, redirects and campaign tracking. This guide helps buyers compare services for personal links, teams and developer workflows.
The standings: top 10
| Name | In a line | Record score | Price from | Try it free | Runs on | Facts read |
|---|---|---|---|---|---|---|
| 01 Rebrandly | Rebrandly shortens URLs on Android, iOS, macOS, Windows, web, extensions and API. | 8.9 | $11 a month, billed yearly | Free plan | Android, iPhone & iPad, Web, Windows | 11 Oct 2026 |
| 02 Tiny.cc | Tiny.cc shortens links on Android, iOS, web, browser extensions and through an API. | 8.6 | $5 a month, billed yearly | Free plan | Android, iPhone & iPad, Web, Browser extension | 12 Oct 2026 |
| 03 Rerout | Rerout creates short links on Android, iOS and web, with API and bulk creation. | 8.3 | $90 a year | Free plan | Android, iPhone & iPad, Web, API | 11 Oct 2026 |
| 04 Cuttly | Cuttly shortens URLs on Android, iOS and Windows, with API access. | 8.2 | Free plan | Free plan | Android, iPhone & iPad, Windows, API | 28 Sep 2026 |
| 05 AWSYS.CO | AWSYS.CO shortens URLs on Android, iOS, web, extensions and API, with one-year analytics retention. | 8.2 | $2.99 a month | Free plan | Android, iPhone & iPad, Web, Browser extension | 15 Oct 2026 |
| 06 Bitly | Bitly shortens links on Android, iOS, the web, browser extensions and via API. | 8.0 | $10 a month, billed yearly | Free plan | Android, iPhone & iPad, Web, Browser extension | 27 Sep 2026 |
| 07 Replug | Replug shortens URLs on web and browser extensions, with API access and custom domains. | 7.9 | $9 a month, billed yearly | Free plan | Web, Browser extension, API | 4 Oct 2026 |
| 08 Linkfire | 7.9 | $27 a month | Free plan | Web, API | 11 Oct 2026 | |
| 09 T.LY | T.LY makes short links through an API or browser extension, with domains, bulk tools and geo targeting. | 7.8 | $55 a year | Free plan | Browser extension, API | 27 Sep 2026 |
| 10 Go2 | Go2 may suit teams, agencies, marketers, creators, e-commerce businesses, and indie SaaS companies managing branded links. | 7.8 | $7 a month, billed yearly | Free plan | Web, API, Self-hosted | 4 Oct 2026 |
Compare the fields makers publish: free plans, paid pricing, custom domains, analytics retention, API access, team seats, bulk link creation and geo targeting. The page order can change as records are refreshed.
02
Tiny.cc
Tiny.cc shortens links on Android, iOS, web, browser extensions and through an API.
AndroidiPhone & iPadWeb+2 Record8.6 Visit
03
Rerout
Rerout creates short links on Android, iOS and web, with API and bulk creation.
AndroidiPhone & iPadWeb+1 Record8.3 Visit
04
Cuttly
Cuttly shortens URLs on Android, iOS and Windows, with API access.
AndroidiPhone & iPadWindows+1 Record8.2 Visit
05
AWSYS.CO
AWSYS.CO shortens URLs on Android, iOS, web, extensions and API, with one-year analytics retention.
AndroidiPhone & iPadWeb+2 Record8.2 Visit
6
Bitly
AndroidiPhone & iPadWeb+2 $10 a month, billed yearly Record8.0 Visit Bitly shortens links on Android, iOS, the web, browser extensions and via API.
7
Replug
WebBrowser extensionAPI $9 a month, billed yearly Record7.9 Visit Replug shortens URLs on web and browser extensions, with API access and custom domains.
9
T.LY
Browser extensionAPI $55 a year Record7.8 Visit T.LY makes short links through an API or browser extension, with domains, bulk tools and geo targeting.
10
Go2
WebAPISelf-hosted $7 a month, billed yearly Record7.8 Visit Go2 may suit teams, agencies, marketers, creators, e-commerce businesses, and indie SaaS companies managing branded links.
11
Linkly
AndroidWebBrowser extension+1 $15 a month, billed yearly Record7.8 Visit Linkly shortens URLs on Android and web, with extension, API and bulk link creation.
12
Geniuslink
AndroidiPhone & iPadWeb+2 $6 a month Record7.7 Visit Geniuslink suits affiliates, creators, authors, publishers, brands, retailers, and social media marketers who need localized links, buying options, or destination…
13
LinkDevi
WebAPI $7 a month Record7.6 Visit LinkDevi shortens links on the web and through an API, with custom domains.
14
Linkzly
AndroidiPhone & iPadWeb+2 $9 a month Record7.6 Visit Linkzly shortens URLs on Android, iOS, web or self-hosted setups, with API and unlimited analytics retention.
15
Track Link
WebAPI $5.60 a month, billed yearly Record7.5 Visit Track Link may suit individuals or teams that need tracked links, custom domains, and saved QR codes.
16
Elido
WebAPISelf-hosted €10 a month Record7.5 Visit Elido may suit people who need to create and manage links in bulk, set up custom domains, or use geo targeting and API access.
18
JioURL
WebAPI $3.99 a month Record7.3 Visit JioURL makes web and API short links with custom domains, bulk tools and geo targeting.
19
Trimlink
WebAPI $228 a year Record7.3 Visit Trimlink creates short links on the web and through an API, with custom domains and a free trial.
20
Short.io
API $5 a month Record7.2 Visit Short.io provides URL shortening through an API, with free and paid plans.
22
getowl.ai
WebAPI $19 a month Record7.2 Visit getowl.ai makes web and API short links with domains and access for five team members.
Before you choose
Start with the pricing model
Check whether a tool lists a free plan, a free trial or both. Trial lengths vary, with examples such as 14 days for AWSYS.CO, seven days for Rerout and three days for 302.sh.
Paid starting prices also differ. Listed examples include $2.99 per month for AWSYS.CO, $7.50 per month on an annual plan for Rerout and $19 per month for Linkzly.
Match the platform to your workflow
API and web access are common fields in this category. Browser extensions, self-hosted options, iOS apps and Android apps appear less often in the platform records.
If you need mobile use, confirm the service lists iOS or Android support. For automation, check the API details before choosing a plan.
Compare link controls and reporting
Use custom domains when the short link should match your brand. Review analytics retention if historical click data matters, and check geo targeting for location-based redirects.
Bulk link creation can reduce manual work for large campaigns. Team seats matter when link management is shared across an organization.
Check access and licensing needs
The list includes free software, freemium services and paid plans. If you need to read or change the code, review the tool's licence and hosting requirements before adoption.
Self-hosted support is a separate platform field. Confirm whether deployment, updates and analytics storage fit your setup.
Questions
What should I compare in a URL shortener?
Compare free access, paid starting price, custom domains, analytics retention, API access, team seats, bulk link creation and geo targeting.
Do URL shorteners offer free plans?
Free plans appear across a large share of the listed pricing records. Check the plan limits and the paid upgrade price before choosing.
Are free trials available?
Trial availability varies. Listed examples include a 14-day trial for AWSYS.CO, seven days for Rerout and three days for 302.sh.
Which platforms are represented?
The platform fields cover API, web, browser extension, self-hosted, iOS and Android access. Confirm the platform you need on the tool's listing.
Does this list include open-source tools?
The list does not currently include an open-source option. Review licensing and hosting details if code access is a requirement.
Can I use a custom domain?
Custom domains are one of the comparison fields. Check the individual service record for availability and plan requirements.
More in Marketing
SEO tools 245Email Marketing Software 187Influencer Marketing Platforms 187Review Management Software 164Social Media Management Tools 145Marketing Automation Software 130Affiliate Marketing Software 118Local SEO Software 100Social Media Listening Software 86Transactional SMS Software 76Content Optimization Software 68Rank Tracking Software 67Email Design Software 63Lead Generation Software 52Competitor SEO Tools 50SMS Marketing Software 50Brand Management Software 48Email Marketing Analytics Software 47