Kenlo Imob

Kenlo Imob is a paid real estate CRM for agencies and brokers, covering the commercial process from lead capture through closing. It includes a customizable visual sales funnel, property portfolio management, lead tracking, reports, and dashboards. The Android and iOS broker app supports property presigns, property and lead searches, owner registration, appointments, commitments, and visit routes. Kenlo says the CRM integrates with more than 100 property portals, including ZAP, Viva Real, and OLX. Other listed connections include Facebook, Instagram, Google Ads, WhatsApp, RD Station, Quires, and Google Looker. Kenlo says client records and events move from Imob to RD Station, while leads marked as opportunities there return to Imob. LYA features cover WhatsApp service, lead qualification, CRM conversations, AI property descriptions, and staged listing images. Automatic lead distribution is available through Kenlo Leads, and digital signing through Kenlo Assinatura. Plans are Prime for two users, K for seven, and K² for 15. Prime lists additional users at R$ 57 each, with implementation quoted case by case. There is no free plan.

Kenlo Imob combines property CRM workflows with mobile broker tools and broad portal connectivity. Its named plans are organized by user capacity, while several additions and implementation details require separate arrangements.

Kenlo Imob is designed for real estate agencies and brokers managing listings, leads, appointments, and sales activity. The Prime plan is described as suitable for independent brokers or small teams.

Kenlo Imob is a property-focused CRM for agencies and brokers managing prospects, listings and transactions. It is most convincing for independent brokers and small teams that need a connected sales workspace with a mobile companion. The trade-off is a paid-only product whose user ceilings and separately arranged additions can affect the total fit.

Overview

Kenlo Imob covers the commercial path from initial lead capture to closing. Its customizable visual funnel, property portfolio records, lead tracking, contact history, reports and dashboards give a brokerage a shared view of work that would otherwise be scattered across spreadsheets and messaging apps. Lead capture and a leasing pipeline also make it relevant to rental operations, while applicant messaging supports communication beyond a pure sales pipeline.

Kenlo, founded in 2020 and based in Campinas, São Paulo, Brazil, provides a privacy portal with policy access, preference controls and LGPD data-subject requests. Google Play's developer disclosure says the app does not share data with third parties, may collect files and device identifiers, does not encrypt data and supports deletion requests. That missing encryption is a serious risk consideration when a brokerage stores customer and transaction information.

Key features

Brokerage workflow

The funnel is visual and customizable, so teams can map stages to their own sales process instead of adopting a fixed sequence. Portfolio management keeps property records alongside prospects, and tracking, reports and dashboards support follow-up and management oversight. Contact history preserves prior interactions; leasing stages and applicant messaging broaden the system for agencies handling both sales and rentals.

Mobile broker tools

The Android and iOS broker app is built for work away from a desk. Brokers can search properties and leads, register owners, arrange appointments, manage commitments and plan visit routes. Property presigns are also supported, making the mobile component useful for field activity rather than merely a read-only CRM view.

Portals, marketing and AI

Kenlo says it connects with more than 100 property portals, including ZAP, Viva Real and OLX, which can reduce repetitive listing distribution for agencies advertising across major Brazilian channels. Connections listed for Facebook, Instagram, Google Ads, WhatsApp, RD Station, Quires and Google Looker extend lead generation, communication and reporting. The RD Station connection exchanges client records and events in both directions: Kenlo sends records and events, while RD Station leads marked as opportunities return to Kenlo.

LYA adds WhatsApp service, lead qualification, CRM conversations, AI-written property descriptions and staged listing images. These tools may reduce routine content and response work, but automatic rule-based lead assignment requires the Kenlo Leads add-on. Digital signing likewise sits in the Kenlo Assinatura add-on, so the core product is not the whole operational stack.

Pricing

Kenlo Imob is paid software with no free plan, and the named plans have custom pricing. Prime includes two users and is described for independent brokers or small teams; extra users cost R$ 57 each. Implementation is quoted case by case, so the entry cost can rise beyond the subscription when onboarding assistance is required.

K supports seven users and is the more natural tier for a growing small brokerage that needs shared access without moving to a larger capacity. K² supports 15 users and fits a larger agency team with several brokers or operational roles. The cheaper Prime tier gives up capacity, while the higher tiers add seats rather than a published feature distinction. Buyers should also budget separately for Kenlo Leads and Kenlo Assinatura if routing rules or electronic signing are essential.

Platforms

Kenlo Imob is offered on Android and iOS. That coverage suits brokerages whose staff divide time between office and property visits, with the mobile functions focused on searches, owners, appointments, commitments and routes.

Who it's for

Choose Kenlo Imob when your business is a real estate agency or brokerage that needs listings, leads, sales stages and field work in one environment, particularly in a Brazilian portal and marketing ecosystem. Prime is aimed at solo operators and small teams; K and K² serve progressively larger user groups. It is less suitable for organizations that require included digital signing or automated lead distribution, or that cannot accept the app's disclosed lack of encryption.

Pros and cons

• Pros: A property-specific funnel, portfolio, lead and contact-history model keeps brokerage work together.
• Pros: More than 100 named portal connections and marketing integrations can limit duplicate listing and campaign work.
• Pros: The mobile app supports practical field tasks, including routes, appointments, owner registration and presigns.
• Cons: There is no free plan, plan prices are custom, and implementation is quoted separately.
• Cons: Prime starts at only two users, with R$ 57 charged for each additional user.
• Cons: Rule-based lead distribution and digital signing require separate add-ons.
• Cons: Google Play's disclosure says data is not encrypted, a material drawback for sensitive client records.

Alternatives

For a broader category comparison, see Property Management CRM Software and Real Estate CRM Software.

• Knock CRM is a paid option on API, iOS and web for teams that need those platform choices.
• LeadSimple is preferable when a free trial and a $29-per-month Phone + Inbox Core plan with shared inbox, IVR and contact history matter.
• MagicDoor suits buyers seeking a paid, multi-platform product with an AI Assistant plan priced from $1.50 per month on a one-year contract, starting at 25 units.
• Ayillo CRM is an alternative with a free trial and a $49-per-month Core workspace including the first five units.
• Barefoot CRM is a paid Android, API, iOS and web option with additional 50 units priced at $300 monthly.
• Funnel Leasing is worth considering for an explicitly leasing-oriented package with CRM, omnichannel communication, AI suggestions and online leasing.
• Letfold offers a free trial and a Starter plan at £29 monthly for 50 properties, five staff users and one branch.
• Property CRM is another paid property-focused choice with separately quoted residential lettings and sales modules.

Verdict

Kenlo Imob is a strong candidate for Brazilian agencies and brokers that want a property CRM, mobile field tools and extensive portal connectivity in one system. Its central advantage is the breadth of the brokerage workflow, from lead capture through visits and closing. Look elsewhere if transparent pricing, built-in signing and lead assignment, or encrypted app data are non-negotiable.