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Ranked on the record · 59 apps

Best Market Research Software 2026

Market research software can be compared by the details listed here, including free plans, panel access, conjoint analysis and reporting level. This guide is for buyers narrowing down tools for market research work.

Compare the available ways to try a tool, its listed price information, supported platforms, response limits and user seat limits. The list order changes, so use those details to find options that fit your needs.

01

SurveyToGo

by SurveyToGo

SurveyToGo is survey software for web, Windows, Android, and iOS, with a free plan for up to 50 responses.

Free plan Free trial From $150 one-time AndroidiPhone & iPadWebWindowsAPISelf-hosted
02

Alchemer

Alchemer is survey software for web, Android, and iOS that supports skip logic and response summaries.

AndroidiPhone & iPadWeb+1
Record6.0 Visit
03

SurveyLab

SurveyLab suits people and teams collecting survey responses through an API-based service.

AndroidiPhone & iPadWeb+1
Record6.0 Visit
04

SurveyMonkey

SurveyMonkey is survey software for Android, iOS, and API use, with a free plan for up to 10 questions.

AndroidiPhone & iPadAPI
Record5.6 Visit
05

DataLion

DataLion collects or imports survey data for analysis and sharing through interactive dashboards and reports.

WebAPISelf-hosted
Record5.5 Visit
6 AndroidiPhone & iPadWeb $25,000 a year Record5.4 Visit
7
Checkbox Voice of Customer

Checkbox Voice of Customer is a paid customer feedback product for web, mobile, and self-hosted platforms.

AndroidiPhone & iPadWeb+3 $30 a month Record5.4 Visit
8
Quallie

Quallie runs web discussion boards, video focus groups, questionnaires and research blogs.

Web €5,300 a year Record5.4 Visit
9
Conjointly

Conjointly is web-based conjoint research software with a free plan and API access.

WebAPI $2,895 a year Record5.3 Visit
10
Displayr

Displayr prepares survey data, runs analysis and creates traceable reports with crosstabs and segmentation.

WebAPI $3,359 a year Record5.2 Visit
11
Infotools Harmoni

Infotools Harmoni analyzes, automates, visualizes, and reports on complex data, including survey data.

AndroidiPhone & iPadWeb $500 a year Record5.2 Visit
12 WebAPI Free plan Record5.2 Visit
13
Qualitati

It suits academic, market, UX, and healthcare researchers at universities or research companies.

Web €9 a month, billed yearly Record5.2 Visit
14
PlusMetrica

PlusMetrica runs web research surveys with multilingual audiences, participant panels and AI analysis.

Web $29 one-time Record5.1 Visit
15
LimeSurvey

LimeSurvey suits people and organizations creating multilingual surveys who need branching, analytics, or varied distribution options.

APISelf-hosted Free plan Record5.0 Visit
16
VisionsLive

VisionsLive provides online qualitative research tools for video, text chat, and bulletin-board studies.

AndroidiPhone & iPadWeb £175 one-time Record5.0 Visit
17 Web — Record4.9 Visit
18
SegmentOS

SegmentOS runs web market research surveys with templates, branching, skip logic and AI text analysis.

Web $29 a month Record4.9 Visit
19
Appinio

Appinio is survey software for creating questionnaires, reviewing results, and sharing reports and insights.

AndroidiPhone & iPadWeb Free plan Record4.8 Visit
20
1Q

1Q lets brands ask consumers questions, run polls, and validate products.

AndroidiPhone & iPadWeb — Record4.7 Visit
21 Web $900 a year Record4.7 Visit
22 WebAPI $8,000 a year Record4.6 Visit
23
Fuel Cycle

Fuel Cycle combines research, community intelligence, and behavioral data, with surveys, focus groups, and AI analysis.

AndroidiPhone & iPadWeb+1 — Record4.6 Visit
24
Qualtrics

Qualtrics provides API research software with free and paid plans.

API $420 a month, billed yearly Record4.6 Visit
25 Web — Record4.6 Visit

Before you choose

Check the cost and ways to try it

Compare whether a tool has a free plan or free trial, then review its paid-from price when one is listed. Pricing may be on request, so check the maker's terms before deciding.

Match research features to your work

Use panel access, conjoint analysis and advanced segmentation as comparison points. Check reporting level and response limit against the work you need the software to support.

Confirm platform availability

Compare the platforms listed for a tool, such as web, Android, iOS, API, self-hosted or Windows. Availability differs by product, so verify that the platform you need is listed.

Check seat limits

Review the user seat limit alongside the response limit. These figures help you compare plans against the people who need access and the responses your work may require.

Questions

What should I compare when choosing market research software?
Compare free plans, paid-from pricing, panel access, conjoint analysis, advanced segmentation, reporting level, response limits and user seat limits.
Can I try market research software for free?
Some listed tools have a free plan or free trial. Check the individual product details for availability and terms.
Which platforms should I check for market research software?
The platform categories include web, API, Android, iOS, self-hosted and Windows. Check the product details for the platforms you need.
Does this list include open-source software?
The provided category facts report no open-source items on the list.
Are prices available for every market research tool?
Pricing details vary. Some entries show a paid-from price or a free option, while others list pricing on request.