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DataLion
Munich, Germany
What it is
DataLion is a web-based platform for creating surveys, analyzing data and presenting results in interactive dashboards or reports. It serves market research institutes, consumer-insights teams, agencies, HR teams and publishers. Users can build questionnaires with skip logic, distribute surveys and generate a dataset, codebook and live dashboard when a survey is published. Analysis tools include crosstabs, significance testing, weighting, regression, ANOVA, MaxDiff, price sensitivity, and sentiment and topic analysis. Data can be imported from SPSS, Excel, CSV, databases and APIs, with scheduled imports and support for combining sources. Dashboards use drag-and-drop tools, interactive filters, drill-downs and more than 50 chart types. Exports include editable PowerPoint, Google Slides, Excel, PDF, images and CSV. DataLion also lists a Power BI OData feed and AI access through MCP. It offers web, API and self-hosted options. The free plan covers one user, one project and 100 cases; paid plans start at €100/mo (annual).
For and against
For
- Surveys can generate a dataset, codebook and live dashboard.
- Imports data from files, databases and APIs.
- Offers more than 50 dashboard chart types.
- Exports to editable presentations, spreadsheets, PDF and CSV.
- Includes German-language email and help-center support on all plans.
Against
- Free plan is limited to one user, one project and 100 cases.
- Free plan excludes exports, crosstabs and AI analysis.
- Paid plans start at €100/mo (annual).
The verdict
DataLion brings survey creation, analysis and dashboard sharing into one platform, with several import and export options. The free plan has firm project and feature limits, while paid plans add capabilities and team access.
Who it suits
DataLion suits research and insights teams, agencies, HR teams and publishers that need to collect or import data and share analyses. Its free plan may fit a single user with a small project, while larger teams can choose plans with additional licences and viewers.
Plans and prices
Free
1 user · 1 project · 100 cases · surveys and AI builder
Read 15 Oct 2026 · datalion.com
Solo
1 administrator licence · unlimited projects · crosstabs · significance tests
Read 15 Oct 2026 · datalion.com
Starter
1 administrator · 5 viewers · everything in Solo · live dashboard sharing
Read 15 Oct 2026 · datalion.com
Pro
1 administrator · 1 editor · 10 viewers · everything in Starter
Read 15 Oct 2026 · datalion.com
Enterprise
tailored licences and volume discounts · dedicated German hosting or self-hosting · internal viewer flat rate and Exasol options · SSO
Read 15 Oct 2026 · datalion.com
On the record
- AI capabilities
- AI features draft questionnaires, code open responses by sentiment and topic, answer questions about results with citations and translate projects into more than 65 languages.datalion.com · read 15 Oct 2026
- AI data handling
- The default AI route is a German gateway with no training and stated zero-retention processing, while workspaces can bring their own model and endpoint.datalion.com · read 15 Oct 2026
- Analysis
- DataLion includes crosstabs, significance testing, weighting, regression, ANOVA, MaxDiff, price sensitivity analysis and sentiment and topic analysis.datalion.com · read 3 Oct 2026
- API and MCP
- Paid plans include a REST API with scoped tokens and a Claude/MCP server; MCP starts read-only and write tools require explicit enabling.datalion.com · read 15 Oct 2026
- Audience
- The maker lists market research institutes, in-house research and consumer-insights teams, agencies, HR teams and publishers as audiences for DataLion.datalion.com · read 3 Oct 2026
- Company
- DataLion says it is a Munich-based software company founded in 2014.datalion.com · read 3 Oct 2026
- Company headquarters on LinkedIn
- LinkedIn lists the headquarters in Munich, Bavaria, with a primary address on Türkenstraße 87.linkedin.com · read 15 Oct 2026
- Company size on LinkedIn
- LinkedIn lists DataLion GmbH as privately held with 2–10 employees.linkedin.com · read 15 Oct 2026
- Dashboard builder
- Dashboards are assembled by drag and drop with interactive filters, benchmarks, drill-downs, trackers and more than 50 chart types.datalion.com · read 15 Oct 2026
- Dashboards
- Users can build dashboards with drag-and-drop tools, interactive filters and drill-downs, and more than 50 chart types.datalion.com · read 3 Oct 2026
- Database integrations
- Official feature information names MySQL, Exasol, Oracle and other SQL, NoSQL and big-data sources as connectors.datalion.com · read 15 Oct 2026
- Data import
- It imports SPSS files while preserving labels and weights, plus Excel, CSV, databases and API-fed data.datalion.com · read 15 Oct 2026
- Data imports
- The maker lists SPSS, Excel, CSV, databases and APIs as data sources, with scheduled imports and options to combine multiple sources in a project.datalion.com · read 3 Oct 2026
- Data preparation
- Users can define missing values, recode and calculate variables with SQL, create top-box scores, reshape multi-response data and calculate custom KPIs.datalion.com · read 15 Oct 2026
- Deployment
- DataLion is available as on-premise Docker-based deployment or as a dedicated hosted instance, according to its security page.datalion.com · read 3 Oct 2026
- Documentation and support
- All plans include German-language email support and a help center; Pro and Enterprise add priority support, while Enterprise adds a personal contact and consultancy.datalion.com · read 15 Oct 2026
- Exports and integrations
- The platform supports editable PowerPoint, Google Slides, Excel, PDF, image and CSV exports, a Power BI OData feed, and AI access through MCP.datalion.com · read 3 Oct 2026
- Founded year
- The company page and LinkedIn both state that DataLion was founded in 2014 by Benedikt Köhler, Wolfgang Dittrich and Andrea Eckes.datalion.com · read 15 Oct 2026
