The best Firebase Analytics alternatives

Amplitude suits teams seeking event tracking, funnels, session replays, and ecommerce analytics.

Fullstory suits teams analyzing behavior across web and mobile products using replay, heatmaps, and journey analytics.

Heap may suit teams that want to track events, review conversion funnels and session recordings, or analyze ecommerce activity.

PostHog may suit product teams seeking analytics, session replay, feature flags, and data routing in one platform.

It suits teams that need event, funnel, session-replay, or ecommerce analytics through an API.

It suits teams analyzing product behavior that want either self-hosting or managed cloud.

UXCam may suit product managers, marketers, engineers and customer success teams seeking behavioral insights for apps or websites.

Analytics Kit suits app teams looking for behavior insights to guide marketing, retention, and product decisions.

Smartlook may suit teams seeking recordings and event analytics for web or mobile products, particularly those using funnels, heatmaps, or crash…

It suits product, UX, and customer success teams at SaaS startups and large enterprises seeking no-code engagement and analytics tools.

It suits teams analyzing visitor behavior across web and mobile properties, including those that need journey analysis, governance controls, or…

Matomo suits organizations that need web, ecommerce, or conversion analytics and want a choice between hosted and self-hosted deployment.

Adobe describes it for enterprise teams aligning marketing, product, and analytics around cross-channel customer data.

Google Analytics suits businesses measuring customer activity across websites and apps.

KISSmetrics suits teams tracking events, conversion funnels, and ecommerce behavior through an API.