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HUAWEI Analytics Kit

Huawei Base, Shenzhen, 518129, China

What it is

HUAWEI Analytics Kit analyzes user behavior to help app teams inform product optimization and marketing. It provides preset analysis models, more than 30 automatically collected events, and 500 custom events. Reports cover new, active, and returning users, paid traffic, channels, funnels, retention, and behavior. A lifecycle model groups users into audiences and predicts which may churn or convert. Teams can also create audiences from user labels and events or from funnel and retention reports. Huawei lists support for Android, HarmonyOS, iOS, macOS, Mini-program, Quick App, Quick Game, and Web. The service is free, and its listed Analytics Kit plan costs $0. Huawei says SDK integration can be completed in five minutes and provides real-time online app debugging. Developers can choose data retention periods of 6, 9, or 14 months, request data deletion or export, and disable collection through an API. Huawei describes itself as the end-user data processor and the developer as the data controller.

For and against

For

  • Free data analysis plan.
  • Supports 30+ automatically collected events.
  • Allows 500 custom events.
  • Includes funnel and retention reports.

Against

  • Does not include session replay.
  • Developers are the data controllers.

The verdict

HUAWEI Analytics Kit combines event analysis, audience tools, and reporting across supported environments. Its data controls include configurable retention, deletion or export requests, and an API to disable collection.

Who it suits

Analytics Kit suits app teams looking for behavior insights to guide marketing, retention, and product decisions. It supports a range of mobile, web, and Huawei-listed app environments.

Plans and prices

Analytics Kit

Free

Free data analysis; 30+ automatically collected events · 500 custom events

Every plan, in full

On the record

Audience segmentation
Audiences can be created by combining user labels and events or from funnel and retention reports.developer.huawei.com · read 2 Oct 2026
Behavior analysis
The service offers dozens of preset analysis models and supports 30+ automatically collected events and 500 custom events.developer.huawei.com · read 2 Oct 2026
Data controls
Huawei's personal-data page says developers can adjust retention to 6, 9, or 14 months, request data deletion or export, and disable collection with an API.developer.huawei.com · read 2 Oct 2026
Developer support
Huawei says customer service replies within 1 to 2 working days and provides a developer forum with Huawei experts.developer.huawei.com · read 2 Oct 2026
Integrations
Huawei says Analytics Kit is pre-integrated with its Push, Crash, A/B Testing, Account, In-App Purchases, and Ads services.developer.huawei.com · read 2 Oct 2026
Intended users
Huawei describes the service for app teams seeking user behavior insights for app marketing, retention, and product optimization.developer.huawei.com · read 2 Oct 2026
Lifecycle insights
Its user lifecycle model groups users into audiences and predicts which users may churn or convert.developer.huawei.com · read 2 Oct 2026
Privacy roles
Huawei's personal-data processing page says Huawei acts as the end-user data processor and the developer acts as the data controller.developer.huawei.com · read 2 Oct 2026
Purpose
Analytics Kit provides data analysis to inform product optimization and marketing based on user behavior.developer.huawei.com · read 2 Oct 2026
Reporting
The product offers reports on new, active, and returning users, paid traffic, channels, funnels, retention, and behavior.developer.huawei.com · read 2 Oct 2026
SDK setup
Huawei says SDK integration can be completed in five minutes and supports real-time online app debugging.developer.huawei.com · read 2 Oct 2026
Supported environments
Huawei lists Android, HarmonyOS, iOS, macOS, Mini-program, Quick App, Quick Game, and Web as supported platforms.developer.huawei.com · read 2 Oct 2026

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