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Ranked on the record · 21 apps

Best AB Testing 2026

Facts read 23 Sep 2026 – 15 Oct 2026

Use this list to compare A/B testing tools by testing approach, pricing, platform coverage and related features. It can help teams weigh visual editors, client- and server-side experimentation, and links to analytics.

The standings: top 10

NameIn a lineRecord scorePrice fromTry it freeRuns onFacts read
01 GrowthBook6.0$40 a monthFree planAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
02 Zoho PageSensePageSense suits teams seeking analytics and testing tools for websites or mobile apps.5.8$20 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
03 AmplitudeAmplitude suits teams seeking event tracking, funnels, session replays, and ecommerce analytics.5.7$995 a monthFree planAndroid, iPhone & iPad, Web, Browser extension15 Oct 2026
04 FigPii5.4$149.99 a monthFree planWeb29 Sep 2026
05 StatsigStatsig suits product teams that need experimentation, feature rollout controls, and analytics in one platform.5.3$150 a monthFree planAndroid, iPhone & iPad, Web, Browser extension14 Oct 2026
06 ABsmartly5.0——Android, iPhone & iPad, Web, Windows15 Oct 2026
07 AB TastyGrowth is described for small teams starting experimentation, Pro for businesses scaling it, and Enterprise for large teams, agencies, and enterprises with advanced…4.9€15,000 a yearFree trialAndroid, iPhone & iPad, Web, Mac15 Oct 2026
08 ABtesting.ai4.9$19 a monthFree planWeb, API11 Oct 2026
09 Convert ExperiencesConvert Experiences is aimed at growth and marketing teams, CRO agencies, developers, and web managers in ecommerce stores.4.9$399 a monthFree trialAndroid, iPhone & iPad, Web, API7 Oct 2026
10 KameleoonKameleoon suits marketing, product, and engineering teams that need to run experiments across web, back-end, and mobile experiences.4.9$495 a monthFree trialAndroid, iPhone & iPad, Web, API4 Oct 2026

Use the comparison fields to check free plans, trials, paid starting points and supported platforms. The page presents these tools as a comparison list without a published ranking rule.

02

Zoho PageSense

PageSense suits teams seeking analytics and testing tools for websites or mobile apps.

AndroidiPhone & iPadWeb+2
Record5.8 Visit
03

Amplitude

Amplitude suits teams seeking event tracking, funnels, session replays, and ecommerce analytics.

AndroidiPhone & iPadWeb+3
Record5.7 Visit
05

Statsig

Statsig suits product teams that need experimentation, feature rollout controls, and analytics in one platform.

AndroidiPhone & iPadWeb+3
Record5.3 Visit
6 AndroidiPhone & iPadWeb+6 — Record5.0 Visit
7
AB Tasty

Growth is described for small teams starting experimentation, Pro for businesses scaling it, and Enterprise for large teams, agencies, and enterprises with advanced…

AndroidiPhone & iPadWeb+4 €15,000 a year Record4.9 Visit
8 WebAPI $19 a month Record4.9 Visit
9
Convert Experiences

Convert Experiences is aimed at growth and marketing teams, CRO agencies, developers, and web managers in ecommerce stores.

AndroidiPhone & iPadWeb+1 $399 a month Record4.9 Visit
10
Kameleoon

Kameleoon suits marketing, product, and engineering teams that need to run experiments across web, back-end, and mobile experiences.

AndroidiPhone & iPadWeb+1 $495 a month Record4.9 Visit
11
Omniconvert Nexus Customer Intelligence

It suits Shopify brands with an existing marketing stack, particularly those in the stated $5M–$200M annual revenue range.

Web Free plan Record4.5 Visit
12 Web Free plan Record4.4 Visit
13
VWO Testing

It suits teams running experiments across web and mobile products, from small teams to large enterprises and agencies.

AndroidiPhone & iPadWeb+2 — Record4.4 Visit
14
Evolv AI

Evolv AI is presented for mid-market and large enterprise digital-first companies working on digital experimentation and personalization.

AndroidiPhone & iPadWeb+1 — Record4.1 Visit
15 Web — Record4.0 Visit
16
Eppo

Eppo suits teams that need to run product experiments, manage feature rollouts, or evaluate AI models against business metrics.

AndroidiPhone & iPadWeb+1 — Record4.0 Visit
17 WebAPI $37,500 a year Record3.9 Visit
18 AndroidiPhone & iPadWeb Free plan Record3.3 Visit
19 AndroidiPhone & iPadWeb Free plan Record3.3 Visit
20 Web Free plan Record2.8 Visit
21 Web — Record2.1 Visit

Before you choose

Compare the way you pay

Check whether a tool has a free plan, a free trial or paid access with pricing on request. Listed plans include freemium, paid and free models.

Paid starting prices appear for tools such as FigPii and GrowthBook. Confirm the current terms before choosing.

Match the platform to your stack

Entries support combinations of web, Android, iOS, API, self-hosted environments and extensions. Choose support that fits where your tests and traffic live.

Check the test methods

Review each product's available methods, including client-side and server-side experimentation. This helps you align the tool with how your product delivers changes.

A visual editor is useful for creating page variations by changing elements rather than writing code.

Review measurement and integrations

Look at monthly tested users and analytics integrations when comparing capacity and reporting workflows. These fields show how a tool may fit with your measurement setup.

Consider code access

Some entries provide open-source code. When code access matters, review licensing and deployment needs before deciding.

Questions

Do any listed A/B testing tools have a free plan?
Yes. The list includes free plans; examples are ABlyft, ABtesting.ai, Amplitude, FigPii, Firebase A/B Testing and GrowthBook.
Can I try a paid tool before paying?
Trial periods appear for AB Tasty, Convert Experiences, Convertize, FigPii, Kameleoon, Wingify Experimentation and Zoho PageSense. Other entries show paid access or pricing on request.
Which platforms can these tools run on?
Across the entries, supported environments include web, Android, iOS, API, self-hosted setups and extensions.
What testing capabilities should I compare?
Review testing methods, client-side and server-side support, monthly tested users, analytics integrations and visual-editor availability.
Are open-source options included?
Yes. Some listed tools provide open-source code. Review licensing and hosting requirements before choosing one.