Happ

Happ is experience management software with consulting for organisations that want to gather customer feedback and turn it into action. It supports customizable surveys and smart triggers for real-time collection through web, mobile, email, SMS, QR codes, and in-app surveys. Its analytics include AI-powered dashboards and trend detection. Teams can use automated workflows, real-time alerts, and collaboration tools to respond to feedback; reporting includes customizable dashboards, NPS tracking, and automated executive reports. Happ says it serves organisations of all sizes and has more than 20 enterprise clients. It reports capturing more than 10 million feedback items and processing 10 million transactions each year. The service is available on Android, iOS, and web. Pricing is on request, and Happ offers a personalised demo; its public pages do not state a self-serve signup option. Founded in 2015, the company is headquartered in London. It describes measures to protect personal data and displays a CyberVadis Platinum rating of 950/1000.

Happ combines multichannel feedback collection with analytics, reporting, and tools for acting on responses. Buyers will need to request pricing and arrange a personalised demo to explore access.

Happ suits organisations seeking to collect customer feedback across several channels and coordinate follow-up. Its platform and consulting services are intended for organisations of all sizes.

Happ is customer experience management software for organisations that want to gather feedback across several channels and coordinate a response. It suits customer-experience teams prepared to evaluate a consultant-supported, custom-priced platform; buyers seeking instant signup or transparent pricing should look elsewhere.

Overview

Happ combines experience-management software with consulting, covering customer feedback collection, analysis and follow-up. The company says it serves organisations of all sizes and more than 20 enterprise clients. It also reports capturing over 10 million feedback items and processing 10 million transactions each year, a scale that may be relevant to large programmes but does not establish what a particular deployment will require.

Founded in 2015 and headquartered in London, Happ offers a personalised demo. That guided route may suit organisations that want to consider consulting alongside the software, but adds friction for smaller teams hoping to compare costs or get started on their own.

Key features

Feedback collection across channels

Customizable surveys and smart triggers support real-time collection through web, mobile, email, SMS, QR codes and in-app surveys. The range gives customer-experience teams options for reaching customers in different contexts. It may be more than a team needs if its programme relies on one straightforward survey channel.

Analytics and follow-up

Happ describes AI-powered analytics, dashboards and trend detection for interpreting responses. Automated workflows, real-time alerts and team collaboration tools are intended to help staff act on feedback rather than leave it in reports. These capabilities form a connected collection-to-action proposition, although the reviewed product pages do not name third-party integrations; buyers should confirm how it would fit their existing systems.

Reporting and safeguards

Customizable dashboards, NPS tracking and automated executive reports give teams ways to monitor experience measures and communicate results. Happ says it uses technical and organisational measures to protect personal data and safeguards transfers outside the UK under UK data protection law. Its policy describes UK GDPR rights including access, correction, deletion, restriction or objection, portability and consent withdrawal. The site also displays a CyberVadis Platinum rating of 950/1000, a useful security signal for evaluation, not a substitute for checking a buyer's own requirements.

Pricing

Custom pricing: Happ does not publish a price or plan limits; access starts with a personalised demo, and no self-serve signup option is stated. This sales-led approach may work for organisations assessing a broader programme with consulting, but buyers cannot compare an upfront subscription cost or start with a published tier. No public seat, quota, trial or renewal terms are given.

Platforms

Happ supports Android, iOS and web. This combination accommodates mobile and browser-based access, while the available platform details do not establish how particular roles or workflows are divided across them.

Who it's for

Happ is best suited to organisations building a customer feedback programme that needs multiple collection channels, analytics, reporting and coordinated follow-up. Its stated work with organisations of all sizes broadens its potential audience, while its enterprise clients and demo-led custom pricing make it especially relevant to teams able to assess a tailored engagement. It is less compelling for individuals or small teams that need a clear low-cost tier, immediate access or named integrations.

Pros and cons

• Pros: Collection spans web, mobile, email, SMS, QR codes and in-app surveys, giving teams several ways to gather customer input.
• Pros: Analytics, alerts, workflows and reporting cover interpretation and follow-up as well as collection.
• Pros: Happ combines software with consulting and reports substantial feedback and transaction volumes, which may appeal to organisations evaluating a broader programme.
• Cons: Custom pricing and a personalised demo make cost comparison and self-directed onboarding difficult.
• Cons: No named third-party integrations are provided, so teams with established systems need to confirm compatibility during evaluation.

Alternatives

Consider omniXM if Android and iOS support and custom quoting based on location count and agent tier better match your purchasing model. Webex Experience Management is another paid option, with Android, iOS, web and API platforms. Alida may suit research teams that value unlimited surveys, usability tests and research activities under fixed subscription-based pricing with no per-participant fees stated.

Medallia is worth comparing if annual tiers, Experience Data Record pricing and unlimited users included in its plan fit your evaluation criteria. Press'nXPress offers plans described around high-traffic locations, high-volume feedback and real-time alerts. Wootric may appeal to teams seeking a free trial or a Professional plan with one journey point, one metric, up to five seats and self-service support.

Hello Customer uses volume-based custom pricing rather than per-seat pricing, a potential fit for buyers focused on feedback volume. Pisano may be a better match for teams prioritising unlimited survey creation and feedback collection, with no caps on users, surveys or dashboard templates and support and training included. Browse Customer Experience Management Software for more options.

Verdict

Choose Happ if your organisation needs a customer-focused feedback programme that connects multichannel collection with analysis, reporting and action, and you are comfortable evaluating a custom-priced service through a demo. Its breadth and consulting offer are the main reasons to consider it; opaque costs, no self-serve route and unnamed integrations are good reasons to shortlist another platform instead.