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Ranked on the record · 32 apps

Best AI Market Research Software 2026

AI market research software covers tools for gathering and analyzing information about audiences, customers, or markets. Compare research approach and respondent recruitment against the questions you need to answer, then check whether interview and survey support fit your study. Qualitative and quantitative analysis describe different aspects of the work to evaluate. API access, free-plan availability, and paid-from pricing add practical considerations. The entries include Maze, SurveyMonkey, and NIQ, alongside Alida and AlphaSense Generative Search. Consider the methods, participant access, and analysis capabilities that suit your research needs.

02

SurveyMonkey

SurveyMonkey suits individuals or teams creating surveys, forms, or quizzes and reviewing response data.

AndroidiPhone & iPadAPI
Record5.6 Visit
03

Delve AI

Delve AI may suit marketing and research teams seeking audience personas, digital-twin feedback, or synthetic surveys and interviews.

WebAPI
Record5.2 Visit
05

Qualtrics

Qualtrics may suit individuals or small teams needing surveys and research analysis, as well as enterprise organizations seeking higher response volumes.

API
Record4.6 Visit
6 Web — Record4.6 Visit
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NIQ

NIQ suits organizations such as manufacturers, retailers, media companies, and financial institutions seeking market and consumer insights.

AndroidiPhone & iPadWeb+2 — Record4.4 Visit
8
UserTesting

UserTesting suits organizations seeking participant feedback on products, campaigns, prototypes, websites, or apps.

AndroidiPhone & iPadWeb+1 — Record4.4 Visit
9
Dovetail

Dovetail suits teams that need to organize customer conversations and other feedback for analysis.

WebAPI Free plan Record4.3 Visit
10
unitQ Research

unitQ Research is designed for product, research, customer experience, and marketing teams.

WebAPI $99 a month Record4.3 Visit
11
Alida

Alida suits UX and product teams, researchers, and research operations teams seeking to inform product development, customer understanding, and research governance.

AndroidiPhone & iPadWeb+1 — Record4.2 Visit
12
AlphaSense Generative Search

AlphaSense Generative Search is aimed at financial services firms, corporations, and professional services organizations.

AndroidiPhone & iPadWeb — Record4.2 Visit
13
QuestionPro

It suits individuals or teams that need to build surveys and review response analytics.

API $83 a month, billed yearly Record4.2 Visit
14
Voxpopme

Voxpopme suits organizations conducting customer research through video surveys, interviews, and user research.

AndroidiPhone & iPadWeb — Record4.2 Visit
15 WebAPI — Record4.1 Visit
16
Discuss

It suits consumer insights, product and R&D, brand and marketing, and agency teams conducting qualitative or quantitative research.

AndroidiPhone & iPadWeb+1 — Record4.0 Visit
17
Forsta Visualizations

Forsta Visualizations suits market research teams turning survey data into branded, shareable insights.

WebAPI — Record3.7 Visit
18 Web — Record3.7 Visit
19 WebAPI — Record3.7 Visit
20 WebAPISelf-hosted — Record3.7 Visit
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Sprinklr Social Listening

Sprinklr Social Listening suits organizations tracking brand conversations, social performance, or emerging crises across multiple channels.

WebAPI — Record3.7 Visit
22 Web — Record3.7 Visit
23 WebAPI — Record3.7 Visit
24 Web — Record3.7 Visit
25 WebAPI — Record3.6 Visit