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Dovetail

What it is

Dovetail is a web-based Customer Intelligence Platform for teams organizing and analyzing customer feedback. Projects bring together interviews, usability tests, sales calls, product demonstrations, documents, audio, video and survey responses. Dovetail AI offers contextual chat with answers traced to sources, automatic transcription, insight reports and summaries. Channels continuously classify feedback and track themes, but are available on Professional and Enterprise plans. Those workspaces can import up to 250 data points per month and buy additional points. Channels connect to support tickets from services including Front, Intercom, Jira Service Management, Freshdesk, HubSpot Service Hub and Zendesk, as well as reviews from Google Play, Apple App Store and G2. The API is available on Free, Professional and Enterprise workspaces for automating tasks, extracting insights and managing data. The Free plan costs nothing and includes one channel, one project, basic chat and AI summaries. Dovetail holds SOC 2 Type II and ISO 27001 certifications and states that it is GDPR ready.

For and against

For

  • Projects support interviews, calls, documents, audio and video.
  • AI provides source-traced answers and insight reports.
  • API is available on Free, Professional and Enterprise.
  • Holds SOC 2 Type II and ISO 27001 certifications.

Against

  • Channels are limited to Professional and Enterprise.
  • Those plans import up to 250 data points monthly.
  • Free includes one channel and one project.

The verdict

Dovetail brings varied customer feedback into projects and provides AI tools for analysis. Channels are restricted to paid tiers, while the API is available on the Free plan as well.

Who it suits

Dovetail suits teams that need to organize customer conversations and other feedback for analysis. Its Free plan offers a starting point for teams needing one project and one channel.

Plans and prices

Free

Free

one channel · one project · basic chat · AI summaries

Enterprise

Priced on request

unlimited Agents · unlimited channels · unlimited projects · unlimited Docs

Every plan, in full

On the record

AI analysis
Dovetail AI provides contextual chat with source-traced answers, automatic transcription, insight reports, high-volume Channels analysis, and summaries.dovetail.com · read 1 Oct 2026
API
The Dovetail API is available on Free, Professional, and Enterprise workspaces for scripts and applications that automate tasks, extract insights, and manage data.dovetail.com · read 1 Oct 2026
Cancellation retention
After cancellation, a workspace remains read-only for 30 days for data export and is then deleted according to the data retention policy.dovetail.com · read 1 Oct 2026
Channels availability
Channels are available on Professional and Enterprise plans and continuously classify and track themes in high-volume feedback.dovetail.com · read 1 Oct 2026
Channels limit
Professional and Enterprise workspaces can import up to 250 data points per month and purchase additional data points.dovetail.com · read 1 Oct 2026
Company founding
Dovetail was founded in 2017 in Sydney, Australia and is headquartered in Sydney with offices in San Francisco.dovetail.com · read 1 Oct 2026
Data integrations
Channels can directly import support tickets from Front, Intercom, Jira Service Management, Freshdesk, HubSpot Service Hub, and Zendesk, plus reviews from Google Play, Apple App Store, and G2.dovetail.com · read 1 Oct 2026
Enterprise support
Enterprise includes priority support, dedicated customer success, and onboarding assistance.dovetail.com · read 1 Oct 2026
HIPAA
Dovetail offers an Enterprise HIPAA add-on with controls including disabled CSV and video downloads by default, disabled public sharing by default, enforced SSO, and Business Associate Agreements.dovetail.com · read 1 Oct 2026
Projects
Projects let teams analyze customer interviews, usability tests, sales calls, product demos, documents, audio, video, and survey responses.dovetail.com · read 1 Oct 2026
Security certifications
Dovetail has SOC 2 Type II and ISO 27001 certification and states that it is GDPR ready.dovetail.com · read 1 Oct 2026
Slack integration
The Slack integration syncs messages to Channels, shares Dovetail content, provides notifications and comments, and supports Ask Dovetail as an Enterprise add-on.dovetail.com · read 1 Oct 2026
What it does
Dovetail is an always-on Customer Intelligence Platform that transforms unstructured customer feedback into strategic advantage.dovetail.com · read 1 Oct 2026

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