Wufoo

Wufoo is a hosted form builder for creating contact forms, surveys, invitations, registrations, quizzes, and payment forms without code. Its drag-and-drop editor includes more than 400 customizable templates. Forms can use conditional logic, field validation, file uploads, custom themes, notifications, and tailored confirmation messages. Payment collection works through providers including PayPal, Stripe, and Authorize.Net. Forms can be embedded with iframe, JavaScript, or WordPress shortcode, while an API and webhooks provide ways to transfer form data. Wufoo lists 2,304 integrations, including Mailchimp, Google Sheets, DocuSign, Salesforce, WordPress, and Asana; its Mailchimp integration can send collected contact information to a list in real time. The free plan allows five forms, 100 entries per month, 10 fields per form, one user, and 100 API requests. Free-account forms are deactivated after the monthly entry limit is exceeded, and file storage is available only on paid accounts. Paid accounts exceeding their entry allowance are charged $0.05 per extra entry at the billing period’s end.

Wufoo covers common form, survey, registration, and payment workflows, with multiple embed methods and data-transfer options. Compare the free plan’s entry and storage limits with your needs, and account for paid-plan overage charges.

Wufoo may suit nonprofits, businesses, freelancers, event planners, and marketers who need hosted forms for data collection or payments. Its embed options and integrations may help teams move form responses into other services.

Overview

Wufoo is a hosted, no-code builder for contact forms, surveys, registrations, invitations, and payment forms. It suits nonprofits, businesses, freelancers, event planners, and marketers who need to collect information and pass it into other services. Its wide range of form and data-transfer options is useful, while the free plan’s low quotas and paid entry overages demand attention as response volume grows.

Key features

A drag-and-drop builder and more than 400 customizable templates give users a substantial starting point for common form types. Conditional logic, field validation, custom themes, notifications, and customized confirmation messages let teams tailor forms and responses to their workflows. Quiz support extends its reach beyond basic contact collection. Free accounts are limited to 10 fields per form, however, so more involved questionnaires may require a paid plan, where the field limit is listed as max fields.

Wufoo supports file uploads and payments through PayPal, Stripe, and Authorize.Net. Forms can be embedded with an iframe, JavaScript, or WordPress shortcode, and form data can move through an API or webhooks. The integrations directory lists 2,304 connections, including Mailchimp, Google Sheets, DocuSign, Salesforce, WordPress, PayPal, and Asana. The Mailchimp integration can add new contacts to an email list in real time, a practical link between form submissions and email marketing.

Wufoo says its forms use 256-bit SSL encryption and its servers are housed in a US SOC 2 Type II audited data center. It also says it backs up data in real time and takes two snapshots every 24 hours, keeping them onsite for two weeks before moving them to physical backup. These are useful stated safeguards for organizations handling submissions, though they do not change the need to choose a plan with enough storage and entry capacity.

Pricing

The Free plan costs nothing and includes five forms, 100 entries per month, 10 fields per form, one user, and 100 API requests. It is a reasonable starting point for an individual with light needs, but it has no file storage: storage is available only on paid accounts. Free forms are deactivated after the monthly entry limit is exceeded, making this tier a poor fit for a form that must keep collecting responses through a busy month.

Starter costs $16.25 a month, billed $195 annually. It raises the allowance to 10 forms and 1,000 entries per month, removes the stated field cap, and includes one user, 10,000 API requests, and 1 GB of file storage. It fits a solo user who needs more capacity and uploads, but still offers no additional seat.

Professional costs $33.25 a month, billed $399 annually. It includes unlimited forms, 5,000 entries per month, max fields, five users, 25,000 API requests, and 5 GB of storage. For a small team, the extra seats and storage make it a more practical step up than Starter; the entry allowance remains a consideration for high-volume forms.

Advanced costs $83.25 a month, billed $999 annually, for unlimited forms, 25,000 entries per month, max fields, 20 users, 50,000 API requests, and 10 GB of storage. Ultimate costs $210.25 a month, billed $2523 annually, and raises those allowances to 200,000 entries, 60 users, 100,000 API requests, and 20 GB of storage, with unlimited forms and max fields. Advanced suits larger teams with substantial monthly traffic; Ultimate is aimed at organizations needing much higher entry capacity and more seats.

Paid accounts that exceed their monthly entry allowance are charged $0.05 per additional entry at the end of the billing period. That per-entry charge can add up on a busy form, so the monthly quota should be weighed against expected response volume. Support is by email on weekdays from 6 AM to 5 PM Pacific Time, with Advanced and Ultimate customers prioritized.

Platforms

Wufoo is available on web, Android, and iOS, and provides an API for data access and transfer. Its iframe, JavaScript, and WordPress shortcode options support embedding forms in different site setups.

Who it's for

Wufoo is a good fit for organizations and independent professionals that need forms for registrations, surveys, contact collection, or payments, particularly when submissions must connect to services such as Mailchimp or Google Sheets. The free plan can serve low-volume individual use. Teams that need file uploads, more than one user, or dependable collection beyond 100 entries per month should compare paid-plan quotas and overage costs before committing.

Pros and cons

• Pros: More than 400 customizable templates and conditional logic give users options for building forms beyond simple contact pages.
• Pros: Multiple embed methods, an API, webhooks, and a directory of 2,304 integrations support several ways to publish forms and move submissions.
• Pros: Payment collection, file uploads on paid accounts, and quiz support cover varied form needs.
• Cons: The free plan allows only five forms, 100 monthly entries, 10 fields per form, and one user, and provides no file storage.
• Cons: Free forms deactivate after the monthly entry limit is exceeded, while paid accounts incur a $$0.05 charge for each entry over quota.
• Cons: Email support is limited to weekdays from 6 AM to 5 PM Pacific Time, with priority given to Advanced and Ultimate customers.

Alternatives

Typeform is worth considering when a reader wants to try an alternative with an ongoing free plan that allows unlimited forms but only 10 responses per month. Its paid plans may be necessary for greater response volume.

EngagePop offers a free plan with one site, two campaigns, 5,000 monthly impressions, and 100 form submissions per month; it may suit readers whose needs include those campaigns and impressions alongside form submissions.

LeadXForms has a lifetime free plan with one website, one form, unlimited submissions, and management for 10 leads. It may appeal to someone who values unlimited submissions on a single form and can work within the lead cap.

Zoho Forms offers three forms, 500 monthly submissions, 200 MB of file storage, and 10 payment submissions on its free plan. It is a useful comparison for readers who need more free monthly submissions or some free storage, while Wufoo allows five forms.

PopupForge, Popl, FormAssembly, and LeadLizard are also options to compare.

For more options, see Online Form Builders, Form Builder Software, and Lead Capture Software.

Verdict

Wufoo is a sound choice for individuals and organizations that need versatile forms, multiple publishing methods, and connections to established services. Its free plan is tightly capped, and paid overage charges make traffic forecasting part of the buying decision. Choose it when its form capabilities and integration options match the workflow; look elsewhere if you need generous free usage or want to avoid per-entry charges above a monthly allowance.