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EngagePop
What it is
EngagePop is a website engagement platform for creating popups, notification feeds, embedded forms, social proof, and web push campaigns, then measuring campaign results. Popups can use modal, slide-in, bar, or fullscreen layouts for email capture, cart recovery, spin-to-win campaigns, and announcements. Audience rules can use country, device, page, UTM, and visitor type, with triggers such as delay, scroll, exit intent, click, inactivity, pages viewed, and cart abandonment. A visual no-code builder supports A/B testing with per-variant impressions, clicks, and conversions, plus one-click promotion of a winning variant. Analytics include activity, country and device breakdowns, and attributed revenue when purchase events or an integration is configured. Integrations include Klaviyo, Mailchimp, HubSpot, Shopify, WordPress, Stripe, WooCommerce, Google Analytics 4, and Zapier. The REST API exposes subscribers, submissions, campaigns, and analytics. Native SDKs provide push and in-app messaging for iOS, Android, Flutter, and React Native. The free plan includes one site, two campaigns, 5,000 monthly impressions, and 100 monthly form submissions, but excludes web push. Paid plans start at $29/mo.
For and against
For
- Supports four popup layouts.
- Targets visitors using multiple audience rules.
- Includes A/B testing and winner promotion.
- Reports conversions and attributed revenue when configured.
- Native mobile SDKs support push and in-app messages.
Against
- Free plan excludes web push.
- Free plan allows one site and two campaigns.
- Campaigns pause after reaching the monthly impression limit.
The verdict
EngagePop combines campaign creation, targeting, testing, analytics, and integrations in a single platform. The free plan has defined site, campaign, and usage limits, and web push requires a paid plan.
Who it suits
EngagePop suits website operators who want to build targeted engagement campaigns and measure their results. Its free plan may suit a small setup, while teams needing web push or higher limits can consider paid plans.
Plans and prices
Free
1 site · 2 campaigns · 5,000 impressions / mo · 100 form submissions / mo
Read 30 Sep 2026 · engagepop.com
Starter
3 sites · 20 campaigns · 50,000 impressions / mo · 10,000 web push sends / mo
Read 30 Sep 2026 · engagepop.com
Pro
10 sites · 100 campaigns · 500,000 impressions / mo · 100,000 web push sends / mo
Read 30 Sep 2026 · engagepop.com
Scale
Unlimited sites & campaigns · 5,000,000 impressions / mo · 1,000,000 web push sends / mo · unlimited form submissions
Read 30 Sep 2026 · engagepop.com
On the record
- Analytics
- Campaign analytics report impressions, clicks, submissions, conversions, country and device breakdowns, live activity, and attributed revenue when purchase events or an integration is configured.engagepop.com · read 30 Sep 2026
- Developer access
- The REST API exposes subscribers, submissions, campaigns, and analytics over HTTPS with scoped API keys and cursor pagination.engagepop.com · read 30 Sep 2026
- Integrations
- Native connections include Klaviyo, Mailchimp, Kit (ConvertKit), ActiveCampaign, HubSpot, Segment, Google Analytics 4, webhooks, Zapier, Shopify, WordPress, Stripe, WooCommerce, and custom events.engagepop.com · read 30 Sep 2026
- Mobile support
- Native SDKs provide push and in-app messages for iOS, Android, Flutter, and React Native, using the same campaign composer and audience rules as the website.engagepop.com · read 30 Sep 2026
- Optimization
- The platform provides a visual no-code builder, A/B testing with per-variant impressions, clicks and conversions, and one-click winner promotion.engagepop.com · read 30 Sep 2026
- Popup formats
- Popups support modal, slide-in, bar, and fullscreen layouts for email capture, cart recovery, spin-to-win campaigns, and announcements.engagepop.com · read 30 Sep 2026
- Privacy approach
- EngagePop says it uses frequency caps, consent-based web push, no cross-site tracking, and privacy-first analytics.engagepop.com · read 30 Sep 2026
- Security
- EngagePop webhooks use HMAC signatures and stable event IDs, are at-least-once, SSRF-guarded, and HTTPS-only.engagepop.com · read 30 Sep 2026
- Support
- The company says every feature on its roadmap started as a customer conversation and that a human reads every message sent to the team.engagepop.com · read 30 Sep 2026
- Targeting
- Audience rules include country, device, page, UTM, and visitor type, with triggers for delay, scroll, exit intent, click, inactivity, pages viewed, and cart abandonment.engagepop.com · read 30 Sep 2026
- Usage limit behavior
- When an account reaches its monthly impression limit, campaigns pause for the rest of the month while the website remains unaffected.engagepop.com · read 30 Sep 2026
- What it does
- EngagePop is a website engagement platform combining popup building, notification feeds, embedded forms, social proof, web push notifications, and campaign measurement.engagepop.com · read 30 Sep 2026
The review
EngagePop suits teams that want to run targeted visitor campaigns across a website and mobile apps, rather than build forms alone. Its appeal is the combination of campaign tools and measurement; its monthly impression and submission caps make choosing the right tier essential.
Overview
EngagePop brings popups, notification feeds, embedded forms, social proof, web push, and campaign measurement into one platform. A visual no-code builder supports modal, slide-in, bar, and fullscreen popups for email capture, cart recovery, spin-to-win campaigns, and announcements. That range is useful for teams managing several visitor campaigns in one place, but may be more than a business needs if it only wants a simple form.
Audience rules cover country, device, page, UTM, and visitor type. Campaigns can respond to delay, scrolling, exit intent, clicks, inactivity, pages viewed, or cart abandonment. This lets teams vary messages by context instead of showing every visitor the same prompt.
Key features
A/B tests report impressions, clicks, and conversions for each variant, with one-click winner promotion. That makes comparison and rollout straightforward, though useful results depend on having enough traffic to distinguish performance. Analytics include impressions, clicks, submissions, conversions, country and device breakdowns, and live activity. Attributed revenue is available when purchase events or an integration is configured.
Native integrations include Klaviyo, Mailchimp, Kit (ConvertKit), ActiveCampaign, HubSpot, Segment, Google Analytics 4, webhooks, Zapier, Shopify, WordPress, Stripe, WooCommerce, and custom events. This breadth can connect campaign activity to common marketing, commerce, and analytics workflows. The REST API also exposes subscribers, submissions, campaigns, and analytics over HTTPS, with scoped API keys and cursor pagination; that is a practical option for teams that need programmatic access.
Native mobile SDKs support push and in-app messages on iOS, Android, Flutter, and React Native, using the same campaign composer and audience rules as the website. Teams coordinating mobile and web messaging can work from a shared campaign system, while a web-only operation may not benefit from the added mobile scope.
EngagePop says it uses frequency caps, consent-based web push, no cross-site tracking, and privacy-first analytics. Its webhooks use HMAC signatures and stable event IDs, are delivered at least once, and are HTTPS-only and SSRF-guarded. Because delivery is at least once, integrations should account for repeat events. The company also says every roadmap feature began with a customer conversation and that a human reads every message sent to the team.
Pricing
The Free plan costs nothing, billed Free forever. It allows 1 site, 2 campaigns, 5,000 impressions per month, and 100 form submissions per month; web push is not included. It is a sensible starting point for a small site testing the campaign workflow, but the narrow quotas and missing web push make it a poor fit for sustained or multi-site use.
Starter costs $29 a month, billed monthly, for 3 sites, 20 campaigns, 50,000 impressions per month, 10,000 web push sends per month, and 2,000 form submissions per month. It is the entry paid tier for teams that need web push or have outgrown the free caps. Pro costs $79 a month, billed monthly, and raises those allowances to 10 sites, 100 campaigns, 500,000 impressions, 100,000 web push sends, and 20,000 form submissions per month. The larger quotas suit busier campaigns and multi-site operations.
Scale costs $199 a month, billed monthly. It includes unlimited sites and campaigns, 5,000,000 impressions per month, 1,000,000 web push sends per month, and unlimited form submissions. It is aimed at high-volume use, though impressions and push sends still have stated monthly ceilings. When an account reaches its monthly impression limit, campaigns pause for the rest of the month while the website remains unaffected. That protects the site itself but can interrupt campaign activity until the next month.
Platforms
EngagePop supports web, Android, iOS, and API access. Its mobile SDKs also cover Flutter and React Native, so teams using those frameworks can deliver push and in-app messages through the same campaign setup.
Who it's for
EngagePop is best suited to businesses coordinating lead capture, promotions, and messaging across web and mobile, especially when targeting rules, testing, integrations, and campaign measurement matter. A small site can start free, while teams needing web push must budget for a paid plan. It is less compelling for organizations seeking only basic forms or for campaigns likely to exceed their monthly caps without room to pause.
Pros and cons
- Pros: Multiple popup formats, audience rules, and triggers support campaigns tailored to visitor behavior.
- Pros: Per-variant test metrics and one-click winner promotion connect experimentation with rollout.
- Pros: Integrations, a scoped REST API, and mobile SDKs cover a broad range of campaign workflows.
- Cons: Free has only 5,000 monthly impressions and 100 monthly submissions, and excludes web push.
- Cons: Paid plans still impose impression, push-send, and (except Scale) submission limits; reaching the impression cap pauses campaigns for the month.
Alternatives
For broader lead-capture options, browse Lead Capture Software. Choose Typeform instead if form creation is the priority: its free plan allows unlimited forms but only 10 responses per month. Wufoo is another form-focused option; its free plan allows 5 forms and 100 entries per month, with one user and 100 API requests.
LeadXForms may suit a small operation prioritizing submission volume: its free plan allows unlimited submissions, but only one website, one form, and 10 managed leads. Zoho Forms is worth considering when three forms and 500 monthly submissions fit the need; its free plan also includes 200 MB file storage and 10 payment submissions.
PopupForge is an alternative for a narrowly scoped popup setup: its free plan covers one website, one modal, and 50 submissions per month. For event lead capture or digital business cards, consider Popl. FormAssembly offers a paid workflow-focused alternative, while LeadLizard is a paid option with SMS credits and automated lead follow-up.
Verdict
Choose EngagePop if your team needs targeted campaigns, testing, analytics, integrations, and web or mobile messaging in one system. Its central advantage is the breadth of that campaign workflow; its central drawback is that monthly caps can pause campaigns or constrain growth. Teams that only need forms, or cannot tolerate a campaign pause at their expected volume, should look elsewhere.