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Mopinion
Mopinion · Rotterdam, Netherlands · founded 2013
What it is
Mopinion is a feedback platform for collecting and analyzing responses across websites, apps, and email. Its form builder supports different question types, metrics, styling, and branded assets. Forms can be triggered by events or user behavior and placed on selected pages or at specific moments in a customer journey. AI tools categorize and summarize written feedback, visualize results, and identify trends. The platform also includes unlimited surveys and feedback, real-time analysis, automated alerts and tags, conversational feedback, and unlimited users. Integrations include Google Analytics, Slack, Jira, Salesforce, Marketo, HubSpot, Zendesk, Intercom, and Microsoft Teams. Webhooks send feedback data in JSON to a chosen endpoint, and an API supports custom imports and app connections. Mopinion offers Android and iOS SDKs, plus options for React Native, Flutter, Cordova, and Capacitor. Pricing starts at €279/mo, with a 14-day trial and no free plan. After the trial, the inbox stays active, but reports go offline until upgrading.
For and against
For
- Collects feedback across websites, apps, and email
- Targets forms by events or user behavior
- AI categorizes and summarizes qualitative feedback
- Offers Android and iOS SDKs
- Includes webhooks and API access
Against
- No free plan
- Starts at €279/mo
- Reports go offline after the trial unless upgraded
The verdict
Mopinion combines feedback collection, targeting, and analysis with integrations and mobile SDK options. The 14-day trial offers a way to evaluate it, but reports require a paid upgrade after the trial ends.
Who it suits
Mopinion suits digital marketers and teams focused on digital customer experience who need to gather feedback across websites, apps, or email. Its targeting and analysis tools may also suit teams managing feedback across multiple customer journeys.
Plans and prices
Standard
1 domain · 500.000 pageviews · 1 brand · 50.000 emails
Read 9 Oct 2026 · mopinion.com
Enterprise
Up to unlimited domains, pageviews, brands, emails, apps and app sessions; quote tailored to needs
Read 9 Oct 2026 · mopinion.com
On the record
- Analytics
- The platform uses AI to categorize and summarize qualitative feedback, visualize data and identify trends.mopinion.com · read 9 Oct 2026
- Response analytics
- Yesmopinion.com · read 20 Sep 2026
- API
- Mopinion provides webhooks that post feedback data in JSON to a chosen endpoint and an API for custom imports and app connections.mopinion.com · read 9 Oct 2026
- API access
- Yesmopinion.com · read 20 Sep 2026
- Audience
- The company presents Mopinion as a solution for digital marketers and teams working on digital customer experience and user feedback.mopinion.com · read 9 Oct 2026
- Custom branding
- Yesmopinion.com · read 20 Sep 2026
- Enterprise options
- Listed enterprise options include white labeling, feedback translations, SSO, custom data processing agreement, dedicated domain, personal onboarding and bespoke training.mopinion.com · read 9 Oct 2026
- Feedback features
- Plans and trials include unlimited surveys and feedback, real-time analysis, automated alerts and tags, conversational feedback, and unlimited users.mopinion.com · read 9 Oct 2026
- Form builder
- Users can build customized forms with varied question types, metrics, styling and branded assets.mopinion.com · read 9 Oct 2026
- Integrations
- The integrations page lists connections including Google Analytics, Slack, Jira, Salesforce, Marketo, HubSpot, Zendesk, Intercom and Microsoft Teams.mopinion.com · read 9 Oct 2026
- Limits
- After the 14-day trial expires, the feedback inbox remains active but feedback reports go offline until the account upgrades to a paid plan.mopinion.com · read 9 Oct 2026
- Logic branching
- Yesmopinion.com · read 20 Sep 2026
- Mobile
- Mopinion offers native and web SDKs for Android and iOS, plus SDK options for React Native, Flutter, Cordova and Capacitor.mopinion.com · read 9 Oct 2026
- Privacy and compliance
- The company says it helps customers meet EU standards including GDPR and WCAG and aligns with CCPA.mopinion.com · read 9 Oct 2026
- Product
- Mopinion is an all-in-one feedback solution for collecting and analyzing user feedback across websites, apps and email.mopinion.com · read 9 Oct 2026
- Security
- Mopinion states that it is ISO 27001 certified and stores customer data within the EU by default.mopinion.com · read 9 Oct 2026
- Support
- The pricing page includes dedicated support in all plans and says support staff are ready to help customers meet their feedback goals.mopinion.com · read 9 Oct 2026
- Targeting
- Feedback forms can be triggered based on events or user behavior and shown on selected pages or journey moments.mopinion.com · read 9 Oct 2026