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MaestroQA
New York City, New York, United States
What it is
MaestroQA, now Rippit, is a platform for analyzing conversation data and supporting quality assurance and coaching workflows. It models conversations for AI analysis, and Rippit says every plan analyzes 100% of conversations. Users can turn analyses into reusable Agent Apps and choose when they run or who they serve. Listed capabilities include Auto QA, performance dashboards, reporting, screen capture, coaching, transcriptions, scorecards, workflow automation, calibrations, and AskAI. Integrations include one-click connections to Intercom and Zendesk. The product includes a web application, a screen-capture Chrome extension, and a desktop application. Its trust center lists SOC 2 Type 2, ISO 27001, ISO 42001, PCI DSS 4.0 Level 1, HIPAA/HITECH attestation, GDPR, and CCPA. It also describes encryption at rest, in transit, and during backup, configurable retention, and access limited to authorized personnel. The free plan allows 100 Agent Runs per month and includes $100 in AI Credits. Starter costs $185 a month; Growth costs $495 a month. Enterprise pricing is on request.
For and against
For
- Analyzes 100% of conversations on every plan, according to Rippit.
- Supports QA and coaching workflows.
- Reusable Agent Apps can be configured to run selectively.
- One-click integrations for Intercom and Zendesk.
- Free plan includes 100 Agent Runs per month.
Against
- Starter costs $185 a month.
- Growth costs $495 a month.
- Free plan is limited to 100 Agent Runs per month.
The verdict
MaestroQA, now Rippit, combines conversation analysis with QA, coaching, and reusable Agent Apps. The free allowance and paid plan prices are listed, while Enterprise pricing is available on request.
Who it suits
It suits teams that need conversation-based QA, coaching, and reusable AI agent workflows. Its listed features and integrations may also fit teams using Intercom or Zendesk.
Plans and prices
Free
100 Agent Runs/month · Unlimited Q&A · Intercom, Decagon, Gong, Granola integrations · At-cost AI credits
Read 15 Oct 2026 · maestroqa.com
Starter
300 Agent Runs/month · Unlimited Q&A · Intercom, Decagon, Gong, Granola integrations · At-cost AI credits
Read 15 Oct 2026 · maestroqa.com
Growth
1,000 Agent Runs/month · Unlimited Q&A · Intercom, Decagon, Gong, Granola integrations · At-cost AI credits
Read 15 Oct 2026 · maestroqa.com
Enterprise
1,000+ Agent Runs/month · Everything in Growth · Dedicated AI Agent Specialist · Customer Support Resources
Read 15 Oct 2026 · maestroqa.com
On the record
- Agent workflows
- Users can create reusable Agent Apps from analyses and configure when or for whom they run.rippit.com · read 4 Oct 2026
- AI coverage
- Rippit says every plan analyzes 100% of conversations.rippit.com · read 4 Oct 2026
- API
- The public API uses JSON requests and requires an API token in the apitoken header.help.maestroqa.com · read 15 Oct 2026
- API documentation depth
- The API collection lists eight articles covering raw-score export, GDPR deletion, the API, SCIM, group and user endpoints, and coaching data schema.help.maestroqa.com · read 15 Oct 2026
- Auto QA
- AutoQA evaluates 100% of tickets against customizable criteria using LLMs, phrase matching and process logic.maestroqa.com · read 15 Oct 2026
- Calibration
- Calibration workflows align human reviewers and automated scoring against the same rubric.maestroqa.com · read 15 Oct 2026
- Coaching
- AI-assisted coaching connects conversation insights with manager guidance, best-practice reinforcement and measurable development.maestroqa.com · read 15 Oct 2026
- Companion-app requirements
- The Screen Recorder companion app currently supports Windows and macOS and works with a Chrome screen-capture extension.help.maestroqa.com · read 15 Oct 2026
- Company headquarters
- LinkedIn lists headquarters at 33 W 17th Street, Fourth Floor, New York, New York 10011.linkedin.com · read 15 Oct 2026
- Company size
- LinkedIn lists MaestroQA as a privately held software-development company with 51–200 employees and 31 visible employee profiles.linkedin.com · read 15 Oct 2026
- Data protection
- The trust center says data is encrypted at rest, in transit, and during backup, with access limited to authorized personnel and configurable retention.trust.rippit.com · read 4 Oct 2026
- Enterprise sign-in
- The trust center says SSO integrations include Okta, OneLogin, JumpCloud, Duo, ADFS, Azure SAML, and Google SAML.trust.rippit.com · read 4 Oct 2026
- Enterprise support
- The Enterprise plan includes a dedicated AI Agent Specialist and customer support resources.rippit.com · read 4 Oct 2026
- Features
- The MaestroQA feature page lists Auto QA, performance dashboards, reporting, screen capture, coaching, transcriptions, scorecards, workflow automation, calibrations, and AskAI.maestroqa.com · read 4 Oct 2026
- Free plan allowance
- The Free plan allows 100 Agent Runs per month and includes $100 in AI Credits; the page does not state a trial duration.rippit.com · read 4 Oct 2026
- Funding
- Crunchbase lists four funding rounds, including a Series A led by Base10 Partners, but obscures the dollar amounts.crunchbase.com · read 15 Oct 2026
- Integration coverage
- Documented connectors include Salesforce, HubSpot, ServiceNow, Workday, Zendesk, Intercom, Aircall, Freshdesk, Front, Gladly, Gorgias, Jira, Kustomer, Gong, Genesys, Talkdesk, Twilio, Zoom, Amazon Connect and others.help.maestroqa.com · read 15 Oct 2026
- Integrations
- The current Rippit integrations page lists one-click integrations for Intercom and Zendesk.rippit.com · read 4 Oct 2026
The review
MaestroQA, now Rippit, is conversation-analysis software for teams that want to build AI-assisted quality and coaching workflows. It fits contact-center and customer-support operations with recurring omnichannel reviews. Its strongest case is broad analysis paired with reusable workflows; its run caps make plan choice consequential.
Overview
Rippit ingests and models conversation data for AI analysis, then supports QA and coaching. It says every plan analyzes 100% of conversations, a useful distinction for teams seeking broader coverage than sample-based review. Analyses can become reusable Agent Apps, with controls for when or for whom they run. That flexibility supports repeatable operations, but the monthly Agent Run allowance constrains how much activity each plan can support.
The product has been rebuilt as an AI-first platform under the Rippit name, while the feature page retains MaestroQA. Teams should consider its current plans and integrations alongside its established QA feature set.
Key features
- Conversation review: Auto QA, AI-assisted scoring, transcriptions, scorecards, and AskAI support evaluation across omnichannel conversations. The stated full-conversation analysis is valuable where sampling leaves too many interactions unreviewed.
- Coaching and calibration: Coaching workflows, calibration tools, performance dashboards, and reporting connect quality reviews with staff development. This makes the platform more than an auditing layer, though teams need a regular coaching process to benefit from that breadth.
- Reusable automation: Workflow automation and configurable Agent Apps let teams turn analyses into repeatable actions. This is a strong fit for operations that want consistent workflows; the run quota should be checked against how often those apps will execute.
- Screen capture and integrations: The feature set includes screen capture, and the current integrations page lists one-click connections for Intercom and Zendesk. Those named connections are useful for teams on either service, but the integrations listed here are limited to those two.
- Security and administration: The trust center lists SOC 2 Type 2, ISO 27001, ISO 42001, PCI DSS 4.0 Level 1, HIPAA/HITECH attestation, GDPR, and CCPA. It also describes encryption at rest, in transit, and during backup, authorized-personnel access limits, and configurable retention. Enterprise SSO supports Okta, OneLogin, JumpCloud, Duo, ADFS, Azure SAML, and Google SAML.
Pricing
The Free plan costs nothing and includes 100 Agent Runs per month, Unlimited Q&A, and $100 in AI Credits. It is a practical way to start with a small workload, but 100 runs can be restrictive for teams seeking broad operational coverage. No trial duration is stated.
Starter costs $185 a month, billed /month, and raises the allowance to 300 Agent Runs per month with Unlimited Q&A and at-cost AI Credits. It suits a modest recurring workflow, but teams pay for a relatively limited run ceiling and credits are no longer included as a fixed $100 amount.
Growth costs $495 a month, billed /month, and includes 1,000 Agent Runs per month, Unlimited Q&A, and at-cost AI Credits. It offers more room for ongoing use, though the higher monthly commitment is harder to justify if the team will not use the additional runs.
Enterprise has custom pricing and includes 1,000+ Agent Runs per month, a dedicated AI Agent Specialist, customer support resources, advanced integration, and SSO Sign In. It is the strongest fit for larger or more security-conscious deployments that need those services; the price requires an inquiry. The free allowance and paid monthly quotas should be matched to expected Agent App activity, not just conversation volume.
Platforms
The product is available as a web application and a screen-capture Chrome extension, with a desktop application also described by the trust center. The platform listing identifies web and extension access. This combination suits teams reviewing conversations in a browser and those with screen-capture workflows.
Who it's for
MaestroQA/Rippit is best suited to support and contact-center teams that need recurring QA, coaching, and calibration across customer interactions, and can plan workflows around monthly Agent Run limits. Teams that want to move beyond sampled reviews may value its stated 100% conversation analysis. It is a less obvious fit for small teams needing only occasional manual audits or for buyers whose required integrations are not Intercom or Zendesk.
Pros and cons
- Pro: The stated 100% conversation analysis can give teams broader QA coverage than sample-based review.
- Pro: QA, coaching, calibration, reporting, and reusable Agent Apps bring evaluation and follow-up workflows together.
- Pro: Enterprise includes a dedicated AI Agent Specialist, support resources, advanced integration, and SSO.
- Con: Free is capped at 100 Agent Runs per month, while even Starter is capped at 300; high-activity teams may need Growth or Enterprise.
- Con: Starter and Growth use at-cost AI Credits, so credit costs sit outside their stated monthly prices.
- Con: The integrations page names only Intercom and Zendesk, which may not suit teams centered on other systems.
Alternatives
- Convin is worth considering for teams seeking a free manual QA platform with flexible call-auditing templates and automated audit workflows; it also offers a free trial.
- Amazon Connect may suit teams comparing a per-message option for SMS and third-party messaging, with its listed plan priced on request, billed per message sent or received; pricing may vary by region and communication type.
- SESTEK Text-to-Speech is an alternative for buyers looking for text-to-speech software.
- Level AI Contact Center Analytics is another option in contact-center analytics.
- QEval is another option for teams seeking quality evaluation software.
- CallMiner Eureka is another option for interaction analytics.
- Five9 Interaction Analytics is another option for interaction analytics.
- MaxContact Auto QA is another option for automated QA.
Verdict
Choose MaestroQA, now Rippit, if your support operation needs broad conversation analysis tied to QA, coaching, calibration, and reusable workflows. Its main advantage is the combination of stated full-conversation coverage and a substantial review toolkit. Look elsewhere if your expected activity outstrips the run allowance at a comfortable price, or if your team depends on integrations beyond Intercom and Zendesk.