The best Google Analytics alternatives

Amplitude suits teams seeking event tracking, funnels, session replays, and ecommerce analytics.

PostHog may suit product teams seeking analytics, session replay, feature flags, and data routing in one platform.

It suits WordPress site owners who want traffic, content, social, or ecommerce reporting.

Heap may suit teams that want to track events, review conversion funnels and session recordings, or analyze ecommerce activity.

It suits teams that need event, funnel, session-replay, or ecommerce analytics through an API.

OpenPanel may suit developers, SaaS teams, startups, and smaller teams seeking analytics tools for websites or apps.

Simple Analytics suits website owners and marketing teams seeking traffic, campaign, and event reporting without cookies or personal data.

Business is positioned for marketing teams tracking website or app activity.

Matomo suits organizations that need web, ecommerce, or conversion analytics and want a choice between hosted and self-hosted deployment.

It suits teams analyzing visitor behavior across web and mobile properties, including those that need journey analysis, governance controls, or…

Usermaven is aimed at marketing teams, agencies, brands, B2B SaaS companies, and agencies needing combined attribution and analytics.