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Triple Whale

Triple Whale · Columbus, Ohio, United States · founded 2021

Plans and prices

Free

Free

real-time business view · ChatGPT visibility tracking · Triple Pixel first/last-click attribution · Moby AI

Foundation

$219a month, billed yearly

subscription data · multi-touch attribution · analytics · Sonar Optimize and Send

Automate

$749a month, billed yearly

Moby automations · Moby specialists · creative generation · contextual benchmarks

Enterprise

Priced on request

MMM · incrementality testing · retail and wholesale data · custom integrations

Every plan, in full

On the record

API
The public API supports sending data into Triple Whale, pulling business data and publishing metrics to the Summary page or attribution workflows.triplewhale.com · read 15 Oct 2026
APIs
The pricing comparison describes Data-In and Data-Out APIs for connecting sources and syncing Triple Whale data to warehouses, BI tools, or internal apps.triplewhale.com · read 12 Oct 2026
Attribution
Triple Whale's Triple Pixel supports cross-device and cross-platform tracking, and its paid plans offer multi-touch attribution.triplewhale.com · read 12 Oct 2026
Audience
The company presents the product for ecommerce and retail brands, including marketing, ecommerce, and data leaders.triplewhale.com · read 12 Oct 2026
Automation
The Automate plan adds paid-media actions, scheduled reports and workflows, creative variations, and landing-page and interactive-asset creation.triplewhale.com · read 12 Oct 2026
Company founded
Triple Whale was founded in May 2021 by AJ Orbach, Maxx Blank and Ivan Chernykh.prnewswire.com · read 15 Oct 2026
Company headquarters and size
LinkedIn lists Columbus, Ohio headquarters, private ownership, a 51–200 employee range and a 2021 founding year.linkedin.com · read 15 Oct 2026
Data warehouse
Its foundation is a fully managed AI-optimized data warehouse with no stated storage or retention limit.triplewhale.com · read 15 Oct 2026
Developer documentation
Triple Whale has a developer portal plus a Help Center API collection covering API-key management and integrations.developers.triplewhale.com · read 15 Oct 2026
Documentation depth
The Help Center contains onboarding, Moby, attribution, creative, conversion, retention, discovery, data and settings sections, including more than 100 data articles.kb.triplewhale.com · read 15 Oct 2026
Free limits
The feature comparison lists 10 users and 12 months of data retention for Free; paid plans list unlimited users and retention.triplewhale.com · read 12 Oct 2026
Funding
A March 2022 release reported $27.7 million raised in an extended Series A, including a $24 million Elephant-led round and earlier seed funding.prnewswire.com · read 15 Oct 2026
Integrations
Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools.triplewhale.com · read 15 Oct 2026
Key feature: attribution
The platform offers seven attribution models and selectable 1-, 7-, 14-, 28-day or lifetime attribution windows.kb.triplewhale.com · read 15 Oct 2026
Key feature: automations
Moby automations schedule recurring reports, alerts, analyses and account tasks.kb.triplewhale.com · read 15 Oct 2026
Key feature: data activation
Data can be exported to warehouses, enriched with Sonar, synced to segments and used for ad-platform controls.triplewhale.com · read 15 Oct 2026
Key feature: landing pages
Moby can build Shopify landing pages from a prompt using brand style, ad results, product data and verified reviews.kb.triplewhale.com · read 15 Oct 2026
Key feature: Moby actions
Moby can prepare or execute supported ad, Shopify, audience, email and social actions, with approval controls depending on configuration.kb.triplewhale.com · read 15 Oct 2026

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