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Ranked on the record · 29 apps

Best App Store Optimization Software 2026

Facts read 29 Sep 2026 – 15 Oct 2026

Improving an app's marketplace presence can involve monitoring search terms, competitors, and listing performance across different storefronts. Compare keyword tracking and competitor tracking with listing experiments and localization to see which parts of that work each tool covers. Marketplace coverage and tracked app limits help clarify the scope of monitoring, while free-plan availability and paid-from pricing add access and cost considerations. KWRDS, ASO.dev, and AppFollow are among the entries shown. Consider which apps and markets you need to follow, and whether experiments or localized listings are important to your workflow.

The standings: top 10

NameIn a lineRecord scorePrice fromTry it freeRuns onFacts read
01 AppFollowAppFollow suits customer support, product, ASO, and marketing teams, including teams in gaming and finance.6.4$19 a month, billed yearlyFree planAndroid, iPhone & iPad, Web, Windows15 Oct 2026
02 ASO.devASO.dev suits mobile app teams working with store listings, localization, keyword research, analytics, or release workflows.5.8$15 a month, billed yearlyFree trialAndroid, iPhone & iPad, Web, Windows30 Sep 2026
03 APPlyzerAPPlyzer suits app developers, marketers, indie creators, agencies, publishers, product managers, analysts, investors, and market researchers seeking app-store or Apple…5.5$190 a yearFree planWeb, API8 Oct 2026
04 AppTweakAppTweak suits app and game teams managing store visibility, Apple Ads, reviews or market estimates.5.5$79 a month, billed yearlyFree planWeb, Browser extension, API14 Oct 2026
05 AppBrainAppBrain's Intelligence tools are aimed at app developers, market researchers, investors, and analysts.5.4$75 a monthFree planAndroid, Web8 Oct 2026
06 ASOScan5.4$15 a month, billed yearlyFree planWeb, API4 Oct 2026
07 ASOToolsASOTools suits app developers, small and medium businesses, and enterprises seeking app performance, keyword, or market data.5.4$9 a monthFree planWeb, Browser extension, API3 Oct 2026
08 MobileActionMobileAction suits app growth marketers, developers, data teams, LLM-focused teams, and larger groups building internal solutions.5.4$12.50 a month, billed yearlyFree planWeb, API7 Oct 2026
09 ASOdeskASO professionals, marketers, developers, product managers, and support specialists working on mobile apps or games may find its optimization and review tools relevant.5.3$39 a monthFree planWeb, API29 Sep 2026
10 ASOStacksASOStacks suits app publishers who need keyword research, daily ranking information, market opportunity scans, or competitor breakdowns for iOS and Android apps.5.3$19 a monthFree planAndroid, iPhone & iPad, Web5 Oct 2026
01

AppFollow

by AppFollow

AppFollow suits customer support, product, ASO, and marketing teams, including teams in gaming and finance.

Free plan Free trial From $19 a month, billed yearly AndroidiPhone & iPadWebWindowsMacAPI
02

ASO.dev

ASO.dev suits mobile app teams working with store listings, localization, keyword research, analytics, or release workflows.

AndroidiPhone & iPadWeb+5
Record5.8 Visit
03

APPlyzer

APPlyzer suits app developers, marketers, indie creators, agencies, publishers, product managers, analysts, investors, and market researchers seeking app-store or Apple…

WebAPI
Record5.5 Visit
04

AppTweak

AppTweak suits app and game teams managing store visibility, Apple Ads, reviews or market estimates.

WebBrowser extensionAPI
Record5.5 Visit
05

AppBrain

AppBrain's Intelligence tools are aimed at app developers, market researchers, investors, and analysts.

AndroidWeb
Record5.4 Visit
6 WebAPI $15 a month, billed yearly Record5.4 Visit
7
ASOTools

ASOTools suits app developers, small and medium businesses, and enterprises seeking app performance, keyword, or market data.

WebBrowser extensionAPI $9 a month Record5.4 Visit
8
MobileAction

MobileAction suits app growth marketers, developers, data teams, LLM-focused teams, and larger groups building internal solutions.

WebAPI $12.50 a month, billed yearly Record5.4 Visit
9
ASOdesk

ASO professionals, marketers, developers, product managers, and support specialists working on mobile apps or games may find its optimization and review tools relevant.

WebAPI $39 a month Record5.3 Visit
10
ASOStacks

ASOStacks suits app publishers who need keyword research, daily ranking information, market opportunity scans, or competitor breakdowns for iOS and Android apps.

AndroidiPhone & iPadWeb $19 a month Record5.3 Visit
11
ASOTrendHQ

ASOTrendHQ is aimed primarily at indie developers, small studios, app marketers, and ASO freelancers researching app store keywords, rankings, and competitors.

AndroidiPhone & iPadWeb Free plan Record5.3 Visit
12
Appifacts

Appifacts suits indie founders, ASO specialists, marketers, and product teams researching app markets or competitors.

Web $19 a month Record5.2 Visit
13
ASOMobile

ASOMobile suits app publishers and teams researching keywords, monitoring store visibility, or tracking competitors on Google Play and the App Store.

WebAPI $59 a month Record5.2 Visit
14
KWRDS

KWRDS suits indie developers, app publishers, ASO managers, and agencies working with one app or a portfolio across countries and storefronts.

iPhone & iPadMac €12 a month Record4.9 Visit
15 Web $29 a month Record4.8 Visit
16 Mac $49.99 a year Record4.8 Visit
17 WebAPI $690 a year Record4.7 Visit
18
ASOWeb

ASOWeb suits app makers and teams managing visibility across Apple App Store and Google Play.

Web £5.99 a month, billed yearly Record4.6 Visit
19 WebAPI $10 a month, billed yearly Record4.5 Visit
20 WebAPI $29 a month Record4.5 Visit
21 Web Free plan Record4.4 Visit
22
Appstro

It suits indie developers and marketing teams working on iOS App Store research, optimization, localization, and competitor tracking.

WebAPI Free plan Record4.4 Visit
23 MacAPI $199.99 a year Record4.4 Visit
24 Web Free plan Record4.4 Visit
25 Mac $7 a month, billed yearly Record4.3 Visit