Kochava serves advertisers, publishers, agencies, partners, and ad networks or adtech vendors.
Free plan Free trial From $500 a month AndroidiPhone & iPadWebWindowsMacAPI
Best Ad Tech Software 2026
Facts read 20 Sep 2026 – 15 Oct 2026
Ad tech software includes tools for audience targeting, campaign automation, conversion tracking, ad formats and billing. This page helps buyers compare those controls alongside plan options and platform support.
The standings: top 10
| Name | In a line | Record score | Price from | Try it free | Runs on | Facts read |
|---|---|---|---|---|---|---|
| 01 Kochava | Kochava serves advertisers, publishers, agencies, partners, and ad networks or adtech vendors. | 6.4 | $500 a month | Free plan | Android, iPhone & iPad, Web, Windows | 15 Oct 2026 |
| 02 Adjust | Adjust suits app marketers who need to measure campaigns across multiple platforms and bring marketing performance data into one reporting environment. | 5.7 | Free plan | Free plan | Android, iPhone & iPad, Web, Windows | 15 Oct 2026 |
| 03 Google Ad Manager App Mediation | This is for app developers and publishers who want third-party ad networks to compete for mobile app ad requests. | 5.0 | Free plan | Free plan | Android, iPhone & iPad, Web | 3 Oct 2026 |
| 04 MarinOne | 4.7 | $500 a month | Free trial | Web, Browser extension, API | 5 Oct 2026 | |
| 05 Quantcast | 4.4 | Free plan | Free plan | Web, API | 7 Oct 2026 | |
| 06 Permutive | Permutive is aimed at publishers, advertisers, agencies, and retail media teams working with first-party audience data. | 4.2 | — | — | Android, iPhone & iPad, Web | 1 Oct 2026 |
| 07 Snapchat Ads | Snapchat Ads suits businesses seeking campaign formats, audience targeting, and website measurement tools. | 4.2 | — | — | Android, iPhone & iPad, Web, API | 9 Oct 2026 |
| 08 Reddit | 4.0 | Free plan | Free plan | Android, iPhone & iPad, Web | 27 Sep 2026 | |
| 09 Lotame TV DMP | The product is intended for television stations and advertisers, including salespeople and executives handling planning, selling, measurement and validation. | 3.7 | — | — | Web | 8 Oct 2026 |
| 10 The Trade Desk | It suits data-driven marketers planning and measuring programmatic campaigns across multiple advertising channels. | 3.7 | — | — | Web, API | 11 Oct 2026 |
The page is rebuilt nightly and ordered by newest releases first. It uses figures makers publish and does not score the tools.
02
Adjust
Adjust suits app marketers who need to measure campaigns across multiple platforms and bring marketing performance data into one reporting environment.
AndroidiPhone & iPadWeb+2 Record5.7 Visit
03
Google Ad Manager App Mediation
This is for app developers and publishers who want third-party ad networks to compete for mobile app ad requests.
AndroidiPhone & iPadWeb Record5.0 Visit
04
MarinOne
WebBrowser extensionAPI Record4.7 Visit
05
Quantcast
WebAPI Record4.4 Visit
6
Permutive
AndroidiPhone & iPadWeb — Record4.2 Visit Permutive is aimed at publishers, advertisers, agencies, and retail media teams working with first-party audience data.
7
Snapchat Ads
AndroidiPhone & iPadWeb+1 — Record4.2 Visit Snapchat Ads suits businesses seeking campaign formats, audience targeting, and website measurement tools.
9
Lotame TV DMP
Web — Record3.7 Visit The product is intended for television stations and advertisers, including salespeople and executives handling planning, selling, measurement and validation.
10
The Trade Desk
WebAPI — Record3.7 Visit It suits data-driven marketers planning and measuring programmatic campaigns across multiple advertising channels.
11
Adform DMP
WebAPI — Record3.6 Visit It is aimed at brands and publishers that need to combine fragmented data and activate audience segments.
Before you choose
Choose a platform that fits your workflow
Verify whether the tool supports web, API, Android, iOS, Windows or extension access. Choose support that fits where you manage campaigns and data.
Compare plans and billing
A free plan or trial can let you assess a tool before committing to payment. Listings identify software as free, freemium or paid models.
Kochava shows paid plans starting at $500 per month; MarinOne shows a 30-day trial.
Review campaign controls
Look at each tool’s listed ad formats, audience targeting and campaign automation capabilities. These fields help you match campaign work to the controls you need.
Check conversion tracking
Review conversion tracking support before choosing a platform. This matters when you need to connect campaign activity with conversion measurement.
Read the billing model
Use the billing model field to distinguish free, freemium and paid software. Confirm the listed pricing note before budgeting for a tool.
Questions
Which platforms do these tools support?
Entries cover web, API, Android, iOS, Windows and extension platforms.
Do these tools offer free plans?
Some listed tools provide a free plan. Pricing labels also include freemium and paid models.
Can I try a tool before paying?
Some entries include a free trial. MarinOne offers a 30-day trial.
How is pricing shown?
Listings can show a free plan, pricing on request or a paid-from amount when provided.
What can I compare between tools?
You can compare free-plan availability, paid-from pricing, platform focus, ad formats, audience targeting, campaign automation, conversion tracking and billing model.
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