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SponsorFlo
SponsorFlo describes its team as remote-first and global.
What it is
SponsorFlo is AI sponsorship management software for teams, events, nonprofits, and brands that buy or sell sponsorships. It connects sponsor research, deal pipelines, pitch decks, agreements, deliverables, payments, and renewals in a web and API workspace. Deck Studio builds branded sponsorship decks from inventory and brand identity, including sponsor-logo mockups on asset photos. AI can extract terms, billing schedules, and deliverables from PDF or Word contracts and turn those deliverables into trackable items. Video ROI analyzes YouTube, Instagram, TikTok, and Vimeo content to detect sponsor logos and estimate media value. Brand HQ provides a portfolio view of sponsored properties, deliverables, proof, renewals, and ROI metrics. Stripe payment collection and two-way QuickBooks Online synchronization support payments and accounting. SponsorFlo runs alongside a company CRM; its HubSpot connection pushes website form leads but does not pull HubSpot deals or synchronize two CRMs. The site lists paid plans from 299 /mo, including Starter at $299 a month, and offers demo-account exploration before subscription.
For and against
For
- Sponsor pipeline and package management
- AI contract deliverable extraction
- Branded deck creation
- Video sponsor ROI analysis
- Stripe and QuickBooks integrations
Against
- No free plan listed
- Paid plans start at 299 /mo
- HubSpot connection does not sync deals
- Runs alongside a separate CRM
The verdict
SponsorFlo covers sponsorship work from research through renewals, with AI tools for decks, contracts, and video value. Buyers should account for its paid entry point and the stated limits of its CRM connection.
Who it suits
It suits sponsorship sellers and buyers managing pipelines, contracts, deliverables, payments, renewals, and sponsor reporting.
Plans and prices
Brand Starter
3 seats · 5 properties
Read 15 Oct 2026 · sponsorflo.ai
Starter
3 seats · 15 partners · 150 AI credits/month
Read 15 Oct 2026 · sponsorflo.ai
Brand Growth
5 seats · 15 properties
Read 15 Oct 2026 · sponsorflo.ai
Growth
5 seats · 30 partners · 480 AI credits/month
Read 15 Oct 2026 · sponsorflo.ai
Pro
7 seats · 40 partners · 1,100 AI credits/month
Read 15 Oct 2026 · sponsorflo.ai
Brand Professional
7 seats · 35 properties
Read 15 Oct 2026 · sponsorflo.ai
Brand Enterprise
unlimited seats · unlimited properties
Read 15 Oct 2026 · sponsorflo.ai
Enterprise
unlimited seats · unlimited partners · 2,500 AI credits/month · dedicated success manager
Read 15 Oct 2026 · sponsorflo.ai
On the record
- Agreement editor and signatures
- SponsorFlo includes an agreement editor with approvals and signature requests.sponsorflo.ai · read 15 Oct 2026
- Agreement extraction
- AI extracts terms, billing schedules, and deliverables from uploaded PDF or Word contracts, turning deliverables into trackable items.sponsorflo.ai · read 29 Sep 2026
- AI agreement extraction
- Uploaded signed PDF or Word agreements are analyzed to extract terms and deliverables for review.sponsorflo.ai · read 15 Oct 2026
- AI assistant
- Flo answers questions about workspace deals, contacts, agreements, deliverables and inventory, and can draft emails or move deals when asked.sponsorflo.ai · read 15 Oct 2026
- AI data policy
- SponsorFlo states that personal data is not used to train models and that humans oversee AI recommendations.sponsorflo.ai · read 15 Oct 2026
- AI deck builder
- Deck Studio creates branded sponsorship decks from inventory and brand identity, including sponsor-logo mockups on asset photos.sponsorflo.ai · read 15 Oct 2026
- AI decks
- Deck Studio builds branded sponsorship decks from inventory and brand identity, with sponsor logo mockups on asset photos.sponsorflo.ai · read 29 Sep 2026
- Brand workspace
- Brand HQ gives brand partnership teams a portfolio view of sponsored properties, deliverables, proof, renewals, and ROI metrics.sponsorflo.ai · read 29 Sep 2026
- Company headquarters and size
- Crunchbase lists headquarters in Little Silver, New Jersey, United States, with 1–10 employees.crunchbase.com · read 15 Oct 2026
- Company legal name
- Crunchbase lists Equitiful LLC as SponsorFlo AI's legal name and SponsorFlo AI as an alternate name.crunchbase.com · read 15 Oct 2026
- Credit limitation
- Included AI credits refresh monthly and do not carry over, while purchased credits do; new decks cost 5 credits and AI images cost 1.sponsorflo.ai · read 15 Oct 2026
- CRM limitation
- SponsorFlo says it runs alongside a company CRM; its HubSpot connection can push website form leads to HubSpot but does not pull HubSpot deals or keep two CRMs in sync.sponsorflo.ai · read 29 Sep 2026
- Deliverable tracking
- Each contracted deliverable can have status, due date, priority and proof attachments, with overdue alerts.sponsorflo.ai · read 15 Oct 2026
- Documentation
- The help center documents setup, decks, outreach, agreements, deliverables, measurement, renewals, Flo and billing, with an approximately 11-minute getting-started path.sponsorflo.ai · read 15 Oct 2026
- Email and calendar integrations
- Gmail, Google Calendar, Outlook and Microsoft 365 can thread sponsor communications and sync meetings.sponsorflo.ai · read 15 Oct 2026
- Founder and founded year
- SponsorFlo's about page says it was founded in 2021 and identifies Jeff McDowell as founder and CEO.sponsorflo.ai · read 15 Oct 2026
- Free access
- The site says users can explore a demo account before subscribing; exploring as a property or brand requires no email, while the guided live demo asks for a work email.sponsorflo.ai · read 29 Sep 2026
- Funding status
- Crunchbase categorizes SponsorFlo AI as a private pre-seed company and shows one funding round, with amounts obscured.crunchbase.com · read 15 Oct 2026
