LeadLens

LeadLens captures trade show contacts by scanning badges and enriching the resulting lead details. Its vision-model OCR reads names, titles, and companies from printed or handwritten badges and gives each field a confidence score. The service can derive email addresses from company conventions, find LinkedIn profiles, and check email domains against MX records. Users can import email signatures or CSV files and export leads as CSV or vCard. Scans taken offline are queued on the device and sync when connectivity returns. LeadLens runs in a phone browser and can be installed as a PWA; paid plans also list a native iOS app. The free plan includes 25 lifetime scans, one show workspace, and basic enrichment. The Starter plan costs $29 a month, or $279 per year, and includes 200 scans per month. The maker says badge images are not retained after extraction and account deletion requests result in removal of data within seven days. It also states that its SOC 2 audit is not complete.

LeadLens combines badge scanning with contact enrichment and offline capture. The free plan is limited, and the maker states that its SOC 2 audit remains incomplete.

LeadLens suits solo representatives, event marketers, and teams capturing leads at trade shows. Its plans include individual workspaces and shared team capture, with paid tiers listing integrations such as HubSpot and Slack.

Overview

LeadLens is a trade-show lead capture app for reps and event teams who want badge scans and enriched contacts in one workflow. It is best suited to solo reps and small teams with predictable scan volumes; pooled quotas and seat-based tiers make the larger-team choice less straightforward.

Its mix of offline capture, contact enrichment, and export options is useful on a show floor, but derived contact details need checking and the free allowance is small. Teams that require completed SOC 2 certification should look elsewhere.

Key features

LeadLens uses vision-model OCR to read names, titles, and companies from printed or handwritten badges, and attaches a confidence score to each field. That gives reps a way to prioritize review of uncertain captures instead of treating every scan as equally reliable. It can derive email addresses from company conventions, find LinkedIn profiles, and check email domains against MX records; these are useful follow-up clues, not confirmation that every match is correct.

Users can import email signatures or CSVs and export leads as CSV, XLSX, or vCard. Scans made offline are queued on the device and synced when connectivity returns, a practical advantage at venues with unreliable service. Integration options depend on tier: the pricing page names HubSpot, Slack, Google Sheets, and webhooks on supported plans, while support names Zapier, Make, and n8n presets for other CRMs.

The maker says data is stored in Supabase PostgreSQL in US-East with row-level security, that scan data is not sold, and that badge images are removed after extraction. Account-deletion requests result in data removal within seven days. Email support responds within one business day. The SOC 2 audit is incomplete, which is a material limitation for organizations that require an attained certification.

Pricing

The free plan costs $0/forever and includes 25 lifetime scans, one show workspace, and basic enrichment. It is enough to evaluate a small number of captures, but the lifetime cap makes it unsuitable for recurring events.

Starter is $29/mo or $279/yr, with 200 scans per month, unlimited shows, and full AI enrichment. It suits solo reps who attend multiple shows but do not need the higher monthly volume or named integrations. Pro is $99/mo or $948/yr and raises the allowance to 750 scans per month, adding HubSpot sync and analytics; it is aimed at event marketers and reps running five to ten shows a year.

Unlimited costs $179/mo or $143.25/mo billed annually, with unlimited scans and shows, HubSpot sync, Slack alerts, and analytics. It fits a high-volume individual or operation that does not need shared team seats. The annual price is lower per month, but requires annual billing.

Team is $149/mo for five seats and 500 pooled scans per month, with a shared contact database and team dashboard. Team Pro is $249/mo for ten seats and 1,000 pooled scans, adding HubSpot sync. Team Max is $449/mo for 20 seats and unlimited pooled scans, with a shared database and HubSpot sync. These tiers trade individual plan simplicity for shared capture and seat-based capacity; the pooled caps matter when several reps scan at the same event. The Volume plan has custom pricing for 20+ seats, 5,000+ monthly scans, multi-show rollouts, or procurement-heavy teams.

Platforms

LeadLens runs in a mobile browser and can be installed as a PWA; a native iOS app is offered on paid plans. That gives users a browser-based route on phones, while native iOS access requires a paid tier. No Android app is listed among its platforms.

Who it's for

LeadLens is a strong fit for solo reps and event marketers who need to capture leads offline, review OCR confidence, and move records into spreadsheets or supported integrations. Teams should compare seat counts and pooled scan limits against their event staffing and volume before choosing a plan. It is a poor fit for buyers whose compliance requirements depend on completed SOC 2 certification.

Pros and cons

• Pros: Offline scans queue and sync later, reducing the risk of losing captures when venue connectivity drops.
• Pros: Per-field OCR confidence scores help users identify badge details that merit review.
• Pros: CSV, XLSX, and vCard exports provide options for moving contacts into different workflows.
• Cons: The free plan stops at 25 lifetime scans, so it cannot serve as a continuing event workflow.
• Cons: Email and LinkedIn enrichment are derived or found contact clues, not guaranteed matches.
• Cons: The maker's SOC 2 audit is not complete, ruling it out for buyers who require that certification.

Alternatives

Event Lead Capture Software is a useful place to compare options across the category.

Choose BoothIQ if its free Individual plan's unlimited leads, AI summaries, follow-up drafts, voice-to-text notes, offline mode, and CSV export better match the workflow.

LeadSuccess offers a free Basic plan with five app licenses, ticket QR-code capture, and Excel export, making it an alternative for teams whose included marketing package covers that tier.

Consider Meetopio if its free seat's event, voice-capture, scan, and AI follow-up draft allowances fit your needs.

ExpoPlatform is another freemium option for web, iOS, and Android.

xh is a free, open-source command-line HTTP client rather than a badge-scanning alternative.

Grip Onsite is a paid option for Android, iOS, and web.

Cvent is a paid platform whose registration product can be tried for free.

Webex Events Onsite is a paid option available as part of select Webex Suite Enterprise Agreements.

Verdict

LeadLens is the right choice for solo reps and small event teams that value offline badge capture, field-level OCR confidence, and flexible contact exports. Its scan-based tiers make it possible to match spend to volume, but the free plan is only a brief trial in practice, enrichment still calls for verification, and incomplete SOC 2 makes it unsuitable for organizations that require that certification.