Goldie

Goldie is business software for massage therapists and beauty professionals, combining appointment scheduling, client booking, reminders, payments, and team tools. Clients can view services and book around the clock through a customizable booking website. Massage therapists can collect health history, pressure preferences, and focus areas with digital intake forms, and set buffer time after services for room preparation or travel. Deposits, cards on file, reminders, and cancellation policies help address missed appointments. Client profiles can keep preferences, notes, appointment history, birthdays, and photo galleries. Payment features include deposits, tips, Tap to Pay, payment links, cards on file, and card readers; Goldie Payments uses Stripe. Reserve with Google adds bookings from Search and Maps to the Goldie calendar, and calendar sync works with Apple and Google calendars. Data syncs across mobile devices and PCs. The free Starter plan includes 20 appointments per month for one user. Pro is $19.99/mo, and Pro Plus is $39.99/mo.

Goldie combines appointment management with massage-specific intake forms and payment options. Its free Starter plan has a monthly appointment limit, while paid plans add unlimited appointments and, at Pro Plus, team calendars.

Goldie suits massage therapists and beauty professionals who need booking, client intake, records, and payment tools. Teams needing multiple members and calendars can consider Pro Plus.

Overview

Goldie is a scheduling and business-management app for massage therapists and beauty professionals, especially solo practitioners who want booking, client intake, and payment tools in one place. Massage-specific forms and payment options make it a more tailored fit than a basic calendar, but Starter’s 20-appointment monthly cap makes it a limited long-term choice for a busy practice.

Key features

Booking and scheduling

Clients can browse services and book around the clock through a customizable booking website, or use Reserve with Google to book from Search and Maps; those bookings sync into Goldie’s calendar in real time. Apple and Google calendar sync, along with configurable buffers after appointments, help practitioners coordinate schedules and leave time for room preparation or travel. These conveniences suit therapists managing their own appointments, though the plan’s user limits matter for a growing team.

Intake and client records

Digital forms let massage therapists collect health history, pressure preferences, and focus areas before a session. Profiles can hold notes, preferences, appointment history, birthdays, and photo galleries, keeping useful client context alongside scheduling. This is a meaningful advantage for repeat-visit work where treatment preferences matter; it is less central for businesses that only need a booking calendar.

Payments and missed appointments

Goldie supports payments, deposits, tips, payment links, cards on file, Tap to Pay, and card readers. Goldie Payments uses Stripe, and Buy Now, Pay Later options include Affirm, Afterpay, Klarna, and Zip. Deposits, card-on-file collection, reminders, and cancellation policies give practitioners ways to reduce the financial impact of missed appointments, although they do not guarantee clients will attend.

Pricing

Goldie is freemium. Starter is free and includes one user, unlimited devices and clients, manual reminders, basic support, and 20 appointments per month. It is a practical way for a solo practitioner to begin, but the appointment cap is restrictive once bookings grow, and reminders remain manual.

Pro costs $19.99/mo or $199.99/yr. It keeps the one-user limit while removing the appointment cap, and adds 500 free SMS credits per month, automated reminders, and priority support. This is the clearest fit for a solo business that needs more than 20 monthly appointments; it does not add staff capacity.

Pro Plus costs $39.99/mo or $399.99/yr. It includes unlimited appointments, multiple team members and calendars, 750 free SMS credits per month, an AI Receptionist, and priority support. The higher price is aimed at businesses that need shared calendars or team capacity, rather than solo users who only need unlimited appointments.

Platforms

Goldie is available on Android, iOS, and the web. Account data synchronizes across mobile devices and PCs. Goldie says web and mobile data is encrypted and securely stored, and its terms define applicable data protection laws to include GDPR.

Who it's for

Goldie is best suited to massage therapists and beauty professionals who want online booking alongside massage-specific intake, client records, and payment tools. Solo practitioners can start free or move to Pro when the monthly appointment limit becomes a constraint. Practices that need multiple team calendars will need Pro Plus; businesses looking for a simpler calendar without client intake or payment requirements may not need Goldie’s broader toolkit.

Pros and cons

• Pro: Massage intake forms and detailed client profiles keep treatment preferences and visit history connected to the booking workflow.
• Pro: Booking through a customizable website and Google Search or Maps gives clients several ways to schedule.
• Pro: Deposits, cards on file, reminders, and cancellation policies provide practical tools for managing no-show risk.
• Con: Starter’s 20-appointment monthly limit can push a growing solo practice to a paid plan.
• Con: Pro remains limited to one user, so a team needing multiple calendars must pay for Pro Plus.
• Con: Starter uses manual reminders, while automated reminders and priority support require a paid plan.

Alternatives

Massage Therapy Scheduling Software is a useful place to compare options across the category. Consider WellnessLiving if you want its listed booking apps and POS features and are comfortable with a $62 a month Starter plan billed annually; it also has a free plan and free trial. MassageHub is another freemium option with a free plan that includes SOAP notes, a client portal, intake forms, and online payments. Click4Time, Noterro, Yocale, Zanda, Jane, and Juvonno are additional alternatives to compare.

Verdict

Choose Goldie if you are a massage therapist or beauty professional who wants appointment booking, massage-specific intake, client records, and payment options together. Its free tier makes it approachable, and Pro removes the appointment cap for a solo practice. Look elsewhere if your team needs multiple calendars without upgrading to Pro Plus, or if a 20-booking free plan is not enough to support your business.