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Bookboost
What it is
Bookboost combines hospitality CRM, guest messaging, and automation for hotels, hostels, apartments, and hospitality groups. Its Customer Data Platform merges PMS, booking-engine, and guest-channel information into cleaned, deduplicated profiles across properties. A visual journey builder supports pre-arrival, in-stay, and post-stay flows triggered by reservations. Teams can send targeted email, SMS, and WhatsApp campaigns, run A/B tests, and build low-code emails. The unified Inbox gathers WhatsApp, email, SMS, webchat, Booking.com, and Expedia messages with routing and reservation context. A guest-facing web app offers online check-in, information, feedback, and self-service without requiring an app download. The directory lists more than 70 PMS integrations, and the CDP includes API access. Insights dashboards cover campaign ROI, guest satisfaction, segment performance, and guest lifetime value. Plans are billed per room per month, including Customer Data Platform at $2.60 and Journey at $3.30. The pricing page lists a minimum monthly fee of US$465.
For and against
For
- Unified guest profiles across properties
- Automated pre-arrival, in-stay, and post-stay journeys
- Messaging across major guest channels
- More than 70 PMS integrations listed
- GDPR tools, encryption, and audit logs
Against
- No mobile app is listed
- Pricing page lists a US$465 minimum monthly fee
- Plans are billed per room per month
- Door Locks add-on is coming soon
The verdict
Bookboost connects guest data, communications, automation, and analytics for hospitality operations. Its room-based pricing, minimum monthly fee, and lack of a mobile app are important when evaluating deployment.
Who it suits
Bookboost is designed for hospitality businesses seeking guest profiles, automated journeys, messaging, loyalty activity, and campaign reporting. It suits properties using web or API-connected workflows rather than a native mobile app.
Plans and prices
AI Agent (Bee)
Draft mode free forever · first 150 autonomous conversations free · requires Inbox
Read 15 Oct 2026 · bookboost.io
Guest App
Requires Journey · online check-in/out · digital guide · feedback
Read 15 Oct 2026 · bookboost.io
Broadcasts
Email newsletters · SMS/WhatsApp campaigns · audience targeting · A/B testing
Read 15 Oct 2026 · bookboost.io
Insights Platform
Required for Insights users · analytics by segment, CLTV and journey stage
Read 15 Oct 2026 · bookboost.io
Customer Data Platform
Required · unified profiles · deduplication · segmentation
Read 15 Oct 2026 · bookboost.io
Journey
Visual journey builder · pre-arrival/in-stay/post-stay flows · real-time triggers · email/SMS/WhatsApp
Read 15 Oct 2026 · bookboost.io
Inbox
All messaging channels · OTA messaging · assignments · routing rules
Read 15 Oct 2026 · bookboost.io
Viewer Seat
View and receive scheduled dashboards
Read 15 Oct 2026 · bookboost.io
Creator Seat
Custom dashboards and data models
Read 15 Oct 2026 · bookboost.io
On the record
- Access governance
- The CDP includes role-based access control and audit logs for monitoring access to sensitive data.bookboost.io · read 15 Oct 2026
- AI Agent
- Bee uses guest data to answer multilingual conversations, import knowledge from a website or file, and hand complex cases to staff with history.bookboost.io · read 15 Oct 2026
- Analytics
- Bookboost Insights provides dashboards and reporting for campaign ROI, guest satisfaction, segment performance, and guest lifetime value.bookboost.io · read 4 Oct 2026
- API
- The Customer Data Platform includes API access for connecting guest data and systems.bookboost.io · read 4 Oct 2026
- API authentication
- API requests use Bearer credentials, and the documentation provides examples for Shell, Node, Ruby, PHP and Python.docs.bookboost.io · read 15 Oct 2026
- API metrics endpoint
- The campaign-metrics endpoint accepts campaign, start and end parameters and documents 200 and 404 responses.docs.bookboost.io · read 15 Oct 2026
- Availability
- Bookboost's SLA states an annual uptime guarantee of 99.8%.bookboost.io · read 4 Oct 2026
- Availability claim
- Bookboost states that its architecture is designed for 24/7 availability.bookboost.io · read 15 Oct 2026
- Broadcast campaigns
- Broadcasts sends targeted email, SMS and WhatsApp campaigns and supports A/B tests and reusable content blocks.bookboost.io · read 15 Oct 2026
- Campaigns
- Broadcasts support targeted email, SMS, and WhatsApp campaigns, A/B testing, and a low-code email builder.bookboost.io · read 4 Oct 2026
- Company founded and size
- LinkedIn lists Bookboost as founded in 2016 with 11–50 employees.linkedin.com · read 15 Oct 2026
- Company headquarters
- LinkedIn lists Bookboost's headquarters at Anckargripsgatan 3, Malmö, Sweden.linkedin.com · read 15 Oct 2026
- Company investors
- Crunchbase lists five investors, including Skåne Ventures and LU Innovation.crunchbase.com · read 15 Oct 2026
- Company legal name
- Bookboost AB is a Swedish company registered under number 559091-8974.bookboost.io · read 15 Oct 2026
- Customer Data Platform
- The CDP creates unified guest profiles from PMS, booking and channel data, then cleans and deduplicates records.bookboost.io · read 15 Oct 2026
- Documentation depth
- Bookboost publishes an API reference with query parameters, validation rules, response codes and interactive request examples; its linked help center returned a 503 during research.docs.bookboost.io · read 15 Oct 2026
- GDPR
- The company states that its CDP is GDPR compliant and includes consent, access-request and erasure tooling.bookboost.io · read 15 Oct 2026
- Guest app
- The guest-facing web app supports online check-in, guest information, feedback, and other self-service functions without requiring guests to download an app.bookboost.io · read 4 Oct 2026
