Go2
What it is
Go2 is a branded URL shortener and link management platform for teams and AI agents, with web, API, and self-hosted options. It supports custom domains and slugs, QR codes, link-in-bio pages, and links that expire, require a password, or stop at a click limit. Click analytics include geography, device, browser, referrer, and UTM breakdowns, with CSV export. Links can carry agent, run, actor, and tool-call attribution, which its API can read back. Developer tools include a REST API, OpenAPI reference, TypeScript SDK, and MCP server. Go2 lists server-side pixels for Meta, Google Ads, TikTok, LinkedIn, X, Pinterest, Reddit, and Snap. A free plan includes 100 tracked links and 5,000 attributed clicks per month, with one custom domain; anonymous links expire after 24 hours. Pro is $7 a month billed annually ($86/year), Business is $39 a month billed annually ($470/year), and Scale is $79 a month billed annually ($950/year). A 14-day trial is listed. Go2 identifies agencies, marketers, creators, e-commerce businesses, indie SaaS companies, and teams as potential users.
For and against
For
- Custom domains, slugs, QR codes, and link-in-bio pages
- Analytics include geography, device, browser, referrer, and UTM data
- REST API, TypeScript SDK, and MCP server
- Free plan includes one custom domain
Against
- Free plan is limited to 100 tracked links monthly
- Free plan allows 5,000 attributed clicks monthly
- Anonymous links expire after 24 hours
- Pro requires annual billing
The verdict
Go2 combines branded links, detailed click analytics, and developer access, with attribution support for agents. The free plan has monthly link and click limits; paid plans are billed annually.
Who it suits
Go2 may suit teams, agencies, marketers, creators, e-commerce businesses, and indie SaaS companies managing branded links. Its API and attribution fields may also suit AI agent workflows.
Plans and prices
Free
100 tracked links/month · 5K attributed clicks/month · 1 custom domain · community support
Read 4 Oct 2026 · go2.gg
Pro
2K tracked links/month · 100K attributed clicks/month · 5 custom domains · 3 team seats
Read 4 Oct 2026 · go2.gg
Business
20K tracked links/month · 500K attributed clicks/month · 25 custom domains · 10 team seats
Read 4 Oct 2026 · go2.gg
Scale
1M attributed events/month included · 5-year analytics retention · usage overage $0.40/1K events beyond 1M
Read 4 Oct 2026 · go2.gg
On the record
- Agent attribution
- Links can carry agent, run, actor, and tool-call attribution fields, and the API provides routes to read attribution data back.go2.gg · read 4 Oct 2026
- Analytics
- Click analytics include geography, device, browser, referrer, and UTM breakdowns, with CSV export.go2.gg · read 4 Oct 2026
- API access
- Yesgo2.gg · read 20 Sep 2026
- Audience
- Go2 identifies agencies and marketers, creators, e-commerce businesses, indie SaaS companies, and teams as target users.go2.gg · read 4 Oct 2026
- Bulk link creation
- Yesgo2.gg · read 20 Sep 2026
- Compliance
- The Enterprise page states that Go2 is SOC 2 Type II compliant and offers SSO/SAML, audit logs, and IP allowlisting.go2.gg · read 4 Oct 2026
- Custom domains
- Yesgo2.gg · read 20 Sep 2026
- Developer access
- Go2 offers a REST API, OpenAPI reference, TypeScript SDK, and MCP server for AI agents.go2.gg · read 4 Oct 2026
- Free limits
- The free plan includes 100 tracked links and 5,000 attributed clicks per month, and anonymous links expire after 24 hours.go2.gg · read 4 Oct 2026
- Geo targeting
- Yesgo2.gg · read 20 Sep 2026
- Integrations
- The homepage lists server-side pixels for Meta, Google Ads, TikTok, LinkedIn, X, Pinterest, Reddit, and Snap.go2.gg · read 4 Oct 2026
- Link tools
- It supports custom domains and slugs, QR codes, link-in-bio pages, expiring or password-gated links, and click limits.go2.gg · read 4 Oct 2026
- Product
- Go2 is a branded URL shortener and link management platform for teams and AI agents.go2.gg · read 4 Oct 2026
- Redirects
- The homepage says Go2 provides sub-10ms global redirects on Cloudflare’s edge.go2.gg · read 4 Oct 2026
- Self-hosting
- The Scale plan includes an AGPL self-host option or a commercial license, and the Enterprise page says deployment on customer infrastructure is available.go2.gg · read 4 Oct 2026
- Paid from
- 7go2.gg · read 20 Sep 2026
- Support
- Free includes community support, Pro includes priority support, and Business includes dedicated support with a 99.9% SLA.go2.gg · read 4 Oct 2026
- Team seats
- 3go2.gg · read 20 Sep 2026
