Free plan Open source From $40 a month AndroidiPhone & iPadWebBrowser extensionAPISelf-hosted
Best Conversion Rate Optimisation Tools 2026
Facts read 22 Sep 2026 – 15 Oct 2026
These tools let teams compare experiments, work with visual editors, review heatmaps and session recordings, and personalise websites and products. Alongside pricing, the list identifies where each tool runs, such as web, API, iOS, Android, extensions or self-hosted environments.
The standings: top 10
| Name | In a line | Record score | Price from | Try it free | Runs on | Facts read |
|---|---|---|---|---|---|---|
| 01 GrowthBook | 6.0 | $40 a month | Free plan | Android, iPhone & iPad, Web, Browser extension | 15 Oct 2026 | |
| 02 Personyze | Personyze suits teams in ecommerce, SaaS, B2B, media, travel, hospitality, or education that want to personalize customer experiences. | 6.0 | $99 a month | Free plan | Android, iPhone & iPad, Web, API | 14 Oct 2026 |
| 03 FigPii | 5.4 | $149.99 a month | Free plan | Web | 29 Sep 2026 | |
| 04 Statsig | Statsig suits product teams that need experimentation, feature rollout controls, and analytics in one platform. | 5.3 | $150 a month | Free plan | Android, iPhone & iPad, Web, Browser extension | 14 Oct 2026 |
| 05 AB Tasty | Growth is described for small teams starting experimentation, Pro for businesses scaling it, and Enterprise for large teams, agencies, and enterprises with advanced… | 4.9 | €15,000 a year | Free trial | Android, iPhone & iPad, Web, Mac | 15 Oct 2026 |
| 06 ABtesting.ai | 4.9 | $19 a month | Free plan | Web, API | 11 Oct 2026 | |
| 07 Convert Experiences | Convert Experiences is aimed at growth and marketing teams, CRO agencies, developers, and web managers in ecommerce stores. | 4.9 | $399 a month | Free trial | Android, iPhone & iPad, Web, API | 7 Oct 2026 |
| 08 Kameleoon | Kameleoon suits marketing, product, and engineering teams that need to run experiments across web, back-end, and mobile experiences. | 4.9 | $495 a month | Free trial | Android, iPhone & iPad, Web, API | 4 Oct 2026 |
| 09 Otter | 4.6 | $39 a month | Free trial | Web, API | 11 Oct 2026 | |
| 10 Omniconvert Nexus Customer Intelligence | It suits Shopify brands with an existing marketing stack, particularly those in the stated $5M–$200M annual revenue range. | 4.5 | Free plan | Free plan | Web | 7 Oct 2026 |
Maker-published fields let you assess free plans, starting paid prices, experiment types, visual editors, visitor limits, heatmaps, recordings and personalisation. The page presents these tools in its current list order without a published ranking basis.
02
Personyze
Personyze suits teams in ecommerce, SaaS, B2B, media, travel, hospitality, or education that want to personalize customer experiences.
AndroidiPhone & iPadWeb+1 Record6.0 Visit
03
FigPii
Web Record5.4 Visit
04
Statsig
Statsig suits product teams that need experimentation, feature rollout controls, and analytics in one platform.
AndroidiPhone & iPadWeb+3 Record5.3 Visit
05
AB Tasty
Growth is described for small teams starting experimentation, Pro for businesses scaling it, and Enterprise for large teams, agencies, and enterprises with advanced…
AndroidiPhone & iPadWeb+4 Record4.9 Visit
7
Convert Experiences
AndroidiPhone & iPadWeb+1 $399 a month Record4.9 Visit Convert Experiences is aimed at growth and marketing teams, CRO agencies, developers, and web managers in ecommerce stores.
8
Kameleoon
AndroidiPhone & iPadWeb+1 $495 a month Record4.9 Visit Kameleoon suits marketing, product, and engineering teams that need to run experiments across web, back-end, and mobile experiences.
10
Omniconvert Nexus Customer Intelligence
Web Free plan Record4.5 Visit It suits Shopify brands with an existing marketing stack, particularly those in the stated $5M–$200M annual revenue range.
12
Barilliance
Web $250 a month Record4.3 Visit It suits eCommerce businesses seeking recommendations, AI shopping help, product finding, and real-time onsite personalization.
14
Evolv AI
AndroidiPhone & iPadWeb+1 — Record4.1 Visit Evolv AI is presented for mid-market and large enterprise digital-first companies working on digital experimentation and personalization.
Before you choose
Assess free and paid options
Some entries include a free plan. Paid models include freemium, paid and free pricing, while pricing notes can show a starting fee, pricing on request or a trial period.
Review each tool's plan label and any paid-from note against your budget. A free trial can help you review a paid tool before a purchase.
Match the platform to your stack
Tools in this category run on web, API, iOS, Android, extensions or self-hosted deployments. Confirm the platform you need before comparing features.
A self-hosted option may suit a team that wants to manage its own deployment. An API can fit a product that needs programmatic access.
Review experiment controls
Compare the experiment types listed for a tool and whether it has a visual editor. These fields show how changes can be planned and edited.
Look at monthly visitor details when a tool publishes them, since that figure can affect plan selection.
Check analysis features
Heatmaps map activity on pages, while session recordings let you review individual visits. Personalisation indicates whether experiences can be adapted for audiences.
Use the comparison fields to match analysis and personalisation needs with the tools you are considering.
Consider code and hosting
Some entries provide open-source code; Apertio lists an open-source pricing model.
When code access or modification matters, review the licence and confirm that the deployment model fits your setup.
Questions
Do conversion rate optimisation tools offer free plans?
Some entries include a free plan. Review each tool's plan label and any paid-from note for the comparison.
Are free trials available?
Some entries include a free trial. Convert Experiences lists a 15-day trial.
Which platforms can these tools run on?
Platforms represented in this category include web, API, iOS, Android, extensions and self-hosted deployments.
What experiment features can I compare?
You can compare experiment types, visual editors, monthly visitors, heatmaps, session recordings and personalisation.
Is open-source code available?
Some entries provide open-source code. Apertio lists an open-source pricing model.
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