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Salonized
What it is
Salonized is salon software for appointments, client administration, accounting, sales administration and marketing. Its Appointments plan includes an online calendar, online bookings, appointment reminders, client management and two-way Google sync. Basic adds a cash register, online payments, feedback, a waiting list, treatment reports, product management, financial reporting, gift cards and loyalty points. Pro adds marketing features such as a newsletter builder, email templates, customer grouping, online forms, rebook reminders, last-minute discounts, custom discount codes and dynamic pricing. Listed integrations include Google Calendar, Apple Calendar, Stripe, Mollie and Treatwell. Monthly prices are €21 for Appointments, €39 for Basic and €59 for Pro; annual billing is available with a 10% discount. Salonized says customer data is stored on secured EU-hosted servers, with databases shielded from the public internet, using HTTPS and backed up continuously throughout the day. Support is available by telephone during office hours, chat and email. It works on internet-connected computers, tablets and smartphones with an up-to-date browser; Internet Explorer is unsupported. Mobile apps are offered for iPhone, iPad and Android.
For and against
For
- Online bookings and appointment reminders
- Google Calendar, Apple Calendar and payment integrations
- Mobile apps for iPhone, iPad and Android
- Support by telephone, chat and email
Against
- No free plan is listed
- Requires an internet connection and up-to-date browser
- Internet Explorer is unsupported
- Appointments and Basic unavailable in Switzerland from January 1, 2026
The verdict
Salonized combines appointment management with client, sales and marketing tools across three monthly plans. Compare the plan features and note the stated Switzerland availability change for Appointments and Basic.
Who it suits
It suits beauty and hair salons, barber shops, nail studios, spas, pet grooming studios and pedicure salons that need appointment and business-management tools. Its plan features may help businesses looking to add payments, reporting or marketing as needed.
Plans and prices
Appointments
Eurozone base · €5 per extra employee · €16 per extra location · online calendar
Read 15 Oct 2026 · help.salonized.com
Basic
Eurozone base · €7.50 per extra employee · €31.50 per extra location · cash register
Read 15 Oct 2026 · help.salonized.com
Pro
Eurozone base · €7.50 per extra employee · €51.50 per extra location · newsletter builder
Read 15 Oct 2026 · help.salonized.com
On the record
- Acquisition transaction
- Treatwell’s 2021 annual report states that on 9 July 2021 it bought 50.1% of Salonized shares for £5.406 million in cash.uploads5.craft.co · read 15 Oct 2026
- API limitation
- The API documentation is for internal booking APIs, warns that third parties may need CORS whitelisting and contains no SDK documentation.github-wiki-see.page · read 15 Oct 2026
- Appointments
- The Appointments plan includes an online calendar, online bookings, appointment reminders, client management and Google two-way sync.help.salonized.com · read 4 Oct 2026
- Calendar and clients
- Users can manage calendars, appointments and client records from computers, tablets and phones.play.google.com · read 15 Oct 2026
- Company identity
- Crunchbase lists the legal name as Salonized B.V., headquartered in Amsterdam, with founders Danny Hiemstra, Dax Huiberts and Jorrit Boumann.crunchbase.com · read 15 Oct 2026
- Company size and founding
- LinkedIn lists Salonized as privately held, founded in 2014, headquartered in Amsterdam and employing 51–200 people.linkedin.com · read 15 Oct 2026
- Data import limit
- Customer and product data can be imported from CSV or Excel, but customer treatment history cannot be imported.help.salonized.com · read 15 Oct 2026
- Data location
- Salonized says customer data is stored on secured servers with hosting providers in the EU.salonized.com · read 4 Oct 2026
- Data protection
- Salonized says its databases are shielded from the public internet, use HTTPS, and are backed up continuously throughout the day.help.salonized.com · read 4 Oct 2026
- Device requirements
- Salonized works on computers, tablets and smartphones with an internet connection and an up-to-date browser; Internet Explorer is unsupported.help.salonized.com · read 4 Oct 2026
- Extra charges
- The maker lists SMS credits as an optional extra and prices Salonized Pay terminals and transaction fees separately.salonized.com · read 4 Oct 2026
- Hosting model
- Salonized is delivered as a cloud service; its public-api repository is empty and no self-hosting package or open-source licence is documented.github.com · read 15 Oct 2026
- Integrations
- Documented integrations include Google Calendar, Apple Calendar, Stripe, Mollie and Treatwell.help.salonized.com · read 15 Oct 2026
- Intended customers
- Salonized names beauty salons, hair salons, barber shops, nail studios, spas, pet grooming studios and pedicure salons as customers it serves.salonized.com · read 4 Oct 2026
- Inventory and reporting
- Basic adds product management, treatment reports and financial reporting.help.salonized.com · read 15 Oct 2026
- Limit: interface and customization
- G2 and Capterra reviewers say the interface can be difficult for new users and that customization is limited.g2.com · read 15 Oct 2026
- Limit: mobile reliability
- Apple reviews report freezing, very slow opening and scheduling drag-and-drop problems; the version history records fixes for crashes and stuck loading screens.apps.apple.com · read 15 Oct 2026
- Limit: workflow gaps
- Capterra reviews mention missing visibility into deleted bookings, unavailable social-review links, non-free text messages and gift vouchers that cannot be used as payment.capterra.com · read 15 Oct 2026