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Ruler Analytics

Liverpool, United Kingdom

Plans and prices

Small

$400a month, billed yearly

Up to 10k monthly visits · First Party Data Platform · Integration & Activation · Multi-touch Attribution

Medium

$668a month, billed yearly

Up to 50k visits/mo · Advanced Segmentation · Data-Driven & Impression Attribution

Large

$1,326a month, billed yearly

Up to 100k visits/mo · Advanced Segmentation · Data-Driven & Impression Attribution

Advanced

$2,000a month, billed yearly

From 100k visits/mo · Marketing mix modelling · AI Agent – Analyst & Media Planner

Every plan, in full

On the record

Attribution
The platform offers multi-touch, data-driven, and impression attribution, including first-click, last-click, time-decay, linear, and position-based models.ruleranalytics.com · read 5 Oct 2026
Data location
The client privacy notice says client and contact data will not be transferred outside the EEA without first seeking client approval.ruleranalytics.com · read 5 Oct 2026
Data protection
The client privacy notice says Ruler acts as a processor for contact data processed to deliver services and processes that data according to client data instructions.ruleranalytics.com · read 5 Oct 2026
First-party tracking
Ruler tracks customer journeys and conversions using first-party tracking and conversion tags.ruleranalytics.com · read 5 Oct 2026
Integrations
Listed integrations include Google Ads, Google Analytics, Salesforce, HubSpot, Shopify, Snowflake, Tableau, and Zapier.ruleranalytics.com · read 5 Oct 2026
Intended customers
Ruler says it serves B2B, B2C, and D2C businesses, including lead-generation and ecommerce organizations.ruleranalytics.com · read 5 Oct 2026
Marketing mix modelling
Its MMM features include modelled ROAS, online and offline channels, diminishing-returns forecasting, and a budget scenario planner.ruleranalytics.com · read 5 Oct 2026
Pricing limits
Pricing is indicative and scales with monthly traffic volumes and product, data, and integration requirements.ruleranalytics.com · read 5 Oct 2026
Purpose
Ruler combines marketing measurement solutions to show how marketing affects leads, opportunities, sales, pipeline, and revenue.ruleranalytics.com · read 5 Oct 2026
Reporting
Reports can segment by channel, campaign, keyword, device, country, CRM opportunity and revenue stages, and customer journey.ruleranalytics.com · read 5 Oct 2026
Revenue activation
Ruler connects marketing touchpoints to sales reporting and pushes revenue data to marketing reporting tools.ruleranalytics.com · read 5 Oct 2026
Support
Pricing plans list phone, email, and live-chat support, a dedicated customer success manager, and white-glove onboarding.ruleranalytics.com · read 5 Oct 2026

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