Pulsate
Pulsate · Dublin, Ireland · founded 2013
What it is
Pulsate is a digital engagement platform built for community banks and credit unions. It supports communication through push and in-app notifications, a scrollable feed, retargeting, and online banking messages. Behavioral, geofencing, and demographic targeting can help personalize those communications. Reporting covers campaign performance, including loan conversion, deposit growth, and channel effectiveness, and includes one-click campaigns for selected opportunities and segments.
Pulsate lists integrations with Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront. It also offers SFTP, custom integrations, and APIs with more than 120 data points; HubSpot, Salesforce, and other CRMs are named as integration options. Pulsate says integrations, uploads, and analytics are protected under ISO 27001 certification. Its documentation describes its systems as GDPR compliant and the company as a data processor for customer data. The platform is available on the web, Android, iOS, and through an API. Pulsate says it serves more than 270 financial institutions across five digital banking platforms. Pricing is available on request, with subscription charges set out in a commercial agreement.
For and against
For
- Supports push, in-app, feed, and online banking messages
- Offers behavioral, geofencing, and demographic targeting
- Reports loan conversion and deposit growth
- APIs provide access to more than 120 data points
- Lists integrations with several digital banking platforms
Against
- Pricing is available only on request
- Subscription charges are set out in a commercial agreement
- Designed for community financial institutions
The verdict
Pulsate brings account-holder messaging, targeting, campaign reporting, and integrations together for community financial institutions. Buyers will need to request pricing and review the commercial agreement for subscription charges.
Who it suits
Pulsate is designed for community banks and credit unions seeking to engage account holders across digital banking channels. Its targeting, reporting, and integration options may suit institutions connecting campaigns to existing platforms and customer data.
On the record
- API
- Pulsate says its API makes more than 120 data points available for real-time data exchange.pulsatehq.com · read 8 Oct 2026
- Channels
- The platform supports push notifications, in-app notifications, a scrollable feed, retargeting, and online banking messages.pulsatehq.com · read 8 Oct 2026
- Company history
- Pulsate says it is based in Dublin and was founded in 2013, and that it focused on U.S. credit unions and community banks starting in 2020.pulsatehq.com · read 8 Oct 2026
- Digital banking partners
- Listed partners include Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront.pulsatehq.com · read 8 Oct 2026
- Integration methods
- The platform offers SFTP, APIs with more than 120 data points, and custom integrations; its FAQ also names HubSpot, Salesforce, and other CRMs.pulsatehq.com · read 7 Oct 2026
- Integrations
- Pulsate lists integrations with Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront.pulsatehq.com · read 7 Oct 2026
- Maker
- The terms identify the service provider as Pulsate Mobile Ltd., a limited Irish registered company.pulsatehq.com · read 7 Oct 2026
- Messaging channels
- The platform supports push notifications, in-app notifications, a scrollable feed, retargeting, and online banking engagement.pulsatehq.com · read 7 Oct 2026
- Other integrations
- Pulsate says it connects with HubSpot, Salesforce, and other CRMs through APIs or SFTP, and offers custom integrations.pulsatehq.com · read 8 Oct 2026
- Pricing
- Pulsate’s terms say subscription charges are set out in a commercial agreement; the pages reviewed did not state a public price.pulsatehq.com · read 8 Oct 2026
- Privacy
- Pulsate’s documentation says its systems are GDPR compliant and describes the company as a data processor for customer data.docs.pulsatehq.com · read 8 Oct 2026
- Reporting
- Its reporting covers engagement performance and campaign outcomes, including loan conversion, deposit growth, and channel effectiveness.pulsatehq.com · read 8 Oct 2026
- Security
- Pulsate says integrations, uploads, and analytics are protected under ISO 27001 certification.pulsatehq.com · read 8 Oct 2026
- Subscription terms
- The terms say Pulsate is provided over the internet on a subscription basis, with charges set out in a commercial agreement and based or limited by active digital banking platform subscribers.pulsatehq.com · read 7 Oct 2026
- Support
- Pulsate offers hands-on onboarding, data integration support, and ongoing customer success guidance.pulsatehq.com · read 8 Oct 2026
- Targeting
- Pulsate uses behavioral, location-based geofencing, and demographic data to tailor communications.pulsatehq.com · read 8 Oct 2026
- What it does
- Pulsate describes its platform as a digital engagement platform for community financial institutions that helps grow account holder product use and engagement.pulsatehq.com · read 8 Oct 2026
- Who it is for
- The platform is designed for community financial institutions, particularly credit unions and community banks.pulsatehq.com · read 8 Oct 2026