Poptin
What it is
Poptin helps businesses collect leads and continue customer relationships through popups, forms, and built-in email marketing automation. Its formats include full-screen overlays, bars, contact forms, slide-ins, mobile popups, surveys, countdowns, video popups, and gamified popups. A drag-and-drop editor, more than 60 templates, A/B testing, and built-in analytics support campaign creation and review. Triggers include exit intent, inactivity, time delay, scroll depth, on-click, page count, click count, and an automatic option. Campaigns can be tailored by page URL, traffic source, location, operating system and browser, engagement, cookies, and Shopify customer or cart details. Email capabilities include campaigns, contact segmentation, autoresponders, and automated customer journeys. Poptin lists integrations with CRM, email, and automation services, and offers an API. It can be installed on supported website builders or added to another site with a script. The free plan allows 1,000 monthly visitors on one domain, 250 active contacts, and 500 emails. Paid plans start at $25/mo (annual).
For and against
For
- More than 60 templates and a drag-and-drop editor.
- A/B testing and built-in analytics are included.
- Campaigns can target Shopify customer or cart details.
- Email tools include segmentation and automated journeys.
Against
- Free plan is limited to 1,000 monthly visitors.
- Free plan covers one domain, 250 active contacts, and 500 emails.
- Paid plans start at $25/mo (annual).
The verdict
Poptin brings lead capture and email follow-up tools together, with varied campaign formats and targeting options. Check the free plan’s visitor, domain, and email limits against your needs before choosing a plan.
Who it suits
Poptin suits businesses looking to collect leads with targeted website campaigns and follow up through email automation. Its free plan may suit a small site with one domain and up to 1,000 monthly visitors.
Plans and prices
Free Forever
1,000 visitors/mo · 1 domain · unlimited poptins · chat & email support
Read 15 Oct 2026 · poptin.com
Growth
500 active contacts · unlimited emails · 5,000 visitors/mo · unlimited domains
Read 15 Oct 2026 · softwareadvice.com
Basic
10,000 visitors/mo · 1 domain · unlimited poptins · unbranded
Read 15 Oct 2026 · poptin.com
Pro
50,000 visitors/mo · 4 domains · unlimited poptins · unbranded
Read 15 Oct 2026 · poptin.com
Agency
150,000 visitors/mo · unlimited domains · unlimited poptins · unbranded
Read 15 Oct 2026 · poptin.com
Free
1,000 visitors / mo · 1 domain · Unlimited poptins · 250 active contacts
Read 5 Oct 2026 · poptin.com
Enterprise
Custom visitor & usage limit · Extended security · Tailored solutions · Dedicated account manager
Read 5 Oct 2026 · poptin.com
On the record
- A/B testing
- Users can create popup variants and compare visitor, conversion and click-through results.poptin.com · read 15 Oct 2026
- Accessibility
- Poptin states that its designs support ADA accessibility standards.poptin.com · read 15 Oct 2026
- Analytics
- Campaign reporting includes impressions, conversions and performance metrics.g2.com · read 15 Oct 2026
- API
- The public API manages poptins, contacts, conversions and email campaigns and is available on every plan.help.poptin.com · read 15 Oct 2026
- API design
- Poptin documents REST endpoints, JSON request examples, webhooks and scoped API keys.poptin.com · read 15 Oct 2026
- API security
- API keys are shown once, masked after creation, and can be regenerated or deleted.poptin.com · read 15 Oct 2026
- Builder and testing
- Poptin offers a drag-and-drop editor, A/B testing, built-in analytics, and more than 60 templates.poptin.com · read 5 Oct 2026
- Company facts
- Crunchbase lists Poptin as a private Tel Aviv, Israel software company with 11–50 employees and founders Gal Dubinski and Tomer Aharon.crunchbase.com · read 15 Oct 2026
- Company history
- Poptin says it was founded in 2017 and describes its team as remote, with 30+ members across 8 countries.poptin.com · read 5 Oct 2026
- Data hosting
- Poptin says its services are hosted in a certified data storage center in the United States.help.poptin.com · read 5 Oct 2026
- Documentation
- The help center has setup, design, display-rule, integrations, campaigns, automations, billing and deliverability categories.help.poptin.com · read 15 Oct 2026
- Email automation
- Automations provide triggers, delays, conditional branches, segmentation and re-engagement workflows.poptin.com · read 15 Oct 2026
- Email campaigns
- The email module supports drag-and-drop campaign creation, scheduling, templates and HTML editing.poptin.com · read 15 Oct 2026
- Email marketing
- The product includes email campaigns, contact segmentation, autoresponders, and automated customer journeys.poptin.com · read 5 Oct 2026
- Exit intent
- Poptin provides exit-intent triggers for showing messages as visitors are about to leave.poptin.com · read 15 Oct 2026
- Forms
- Forms support advanced fields for collecting detailed customer information.poptin.com · read 15 Oct 2026
- Integration coverage
- Listed connections include HubSpot, Salesforce, Mailchimp, ActiveCampaign, Shopify, Wix, WordPress, Slack and many other CRM, email and site platforms.poptin.com · read 15 Oct 2026
- Integrations
- Poptin lists more than 70 native integrations plus over 1,500 Zapier and Make connections.poptin.com · read 15 Oct 2026
