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Nimbata
What it is
Nimbata tracks inbound calls to the marketing channel, campaign, keyword and ad that generated them. It assigns dynamic tracking numbers to website visitors so calls can be connected with visitor sessions and marketing sources. Its call analysis can transcribe, score and classify conversations, then create summaries, action items and notes. Teams can assign dollar values to calls and send deal values and closed revenue to Google Ads and Meta. Call-handling tools include local presence dialing, routing, recording and missed-call alerts; Nimbata says transcription supports more than 100 languages. Listed integrations include Google Ads, Pipedrive, Zapier, webhooks, Microsoft Dynamics, HubSpot, GA4, Meta, Salesforce, Slack and Zoho CRM. The service describes encryption in transit and at rest, multifactor authentication and role-based access controls. It says its design supports GDPR, UK GDPR, CCPA and HIPAA requirements, and requires a signed BAA before handling protected health information. The Entry plan is free plus usage, and all plans include a 14-day trial without a credit card. Paid plans are listed from $39/mo.
For and against
For
- Tracks calls to campaigns, keywords and ads
- Transcribes calls in more than 100 languages
- Sends deal values and revenue to Google Ads and Meta
- All plans include a 14-day trial
- Offers routing, recording and missed-call alerts
Against
- Plans add usage charges
- 24/7 support is listed for Pro and higher
- A signed BAA is required before protected health information processing
The verdict
Nimbata connects call tracking with call analysis and marketing revenue attribution. Review the usage charges and plan-specific support details when considering it.
Who it suits
Nimbata suits marketing agencies and multi-location businesses that need to connect inbound calls with marketing sources. It may also fit teams that want call analysis and revenue attribution.
Plans and prices
Entry
online and offline call tracking · pre-built marketing reports · spam filter
Read 15 Oct 2026 · nimbata.com
Pro
unlimited call flows and DNI · AI tagging and scoring · Google Ads, GA4 and alerts · 4 seats
Read 15 Oct 2026 · nimbata.com
Marketing
form tracking · automations · CRM integrations · 25 seats
Read 15 Oct 2026 · nimbata.com
Agency
unlimited seats and workflows · Salesforce, API and webhooks · dedicated support · unlimited projects
Read 15 Oct 2026 · nimbata.com
On the record
- AI call analysis
- Nimbata automatically transcribes, scores, and classifies calls and can generate summaries, action items, and notes.nimbata.com · read 30 Sep 2026
- API
- Nimbata provides a public API with documentation and authenticates API requests using personal auth tokens created in account settings.help.nimbata.com · read 15 Oct 2026
- Attribution
- It assigns dynamic tracking numbers to website visitors to connect calls with their sessions and marketing sources.nimbata.com · read 30 Sep 2026
- Backup and recovery
- Nimbata says geographically separate environments and backups provide a recovery point objective of no more than 24 hours, with CSV and JSON exports available.nimbata.com · read 15 Oct 2026
- Call attribution
- The service assigns dynamic tracking numbers so marketers can identify campaigns, pages and keywords associated with calls.nimbata.com · read 15 Oct 2026
- Call handling
- Features include local presence dialing, call routing, call recording, and missed-call alerts.nimbata.com · read 30 Sep 2026
- Call routing
- Feature pages list IVR, greetings, voicemail, call whispers, geo-routing and multi, priority and weighted ringing.nimbata.com · read 15 Oct 2026
- Company profile
- LinkedIn lists Nimbata as a privately held software company founded in 2013 with 2–10 employees and headquarters in Boston, Massachusetts.linkedin.com · read 15 Oct 2026
- Conversation intelligence
- The platform offers call transcription, AI summaries, keyword spotting, sentiment analysis, call classification and custom AI notes.nimbata.com · read 15 Oct 2026
- Developer data fields
- Help documentation enumerates webhook fields such as caller ID, call outcome, duration, recording link, transcription link, click IDs, UTMs, tags and workflow name.help.nimbata.com · read 15 Oct 2026
- Documentation
- The Help Center is organized into setup, tracking numbers, DNI, call flows, form tracking, attribution, reports, workflows, integrations, billing, privacy and API topics.help.nimbata.com · read 15 Oct 2026
- Dynamic number insertion
- Its DNI script swaps displayed website numbers according to visitor source and reports the source of each call.nimbata.com · read 15 Oct 2026
- Form tracking
- Nimbata can capture source, visitor and campaign data for form-submission events when its tracking script is installed.help.nimbata.com · read 15 Oct 2026
- Integrations
- Listed integrations include Google Ads, Pipedrive, Zapier, webhooks, Microsoft Dynamics, HubSpot, GA4, Meta, Looker Studio, Google Sheets, Salesforce, Zoho, Slack and others.nimbata.com · read 15 Oct 2026
- Intended users
- Nimbata identifies marketing agencies and multi-location businesses among the audiences it serves.nimbata.com · read 30 Sep 2026
- Legal name and funding
- Crunchbase identifies the legal entity as Nimbata, LLC, headquartered in Boston, and lists it as a private seed-stage company with one seed round whose amount is not disclosed.crunchbase.com · read 15 Oct 2026
- Limit: account suspension incident
- A Trustpilot reviewer reported an unexplained account lock and phone-number deactivation that caused a missed client call; Nimbata replied that an anti-spam false positive and failed notification caused it.trustpilot.com · read 15 Oct 2026
- Limit: pricing and connectivity
- G2's review summary includes complaints that the product can be expensive, has limited functionality and can experience call-connectivity problems.g2.com · read 15 Oct 2026
