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LightPopup
Tallinn, Estonia
What it is
LightPopup is a free, open-source WordPress plugin for displaying popups. It can trigger a popup on exit intent, after a time delay, at a selected scroll depth, or when a visitor clicks a CSS selector. Targeting can cover every page, selected post or page IDs, or selected post types, with frequency choices from always through once per session, day, week, month, or forever. Popup content is created in the WordPress block editor, including blocks, shortcodes, and forms from WPForms, Contact Form 7, or Gravity Forms. The site says its JavaScript is under 5KB gzipped and loads only where an active popup exists. It reports compatibility with WP Super Cache, WP Rocket, and SiteGround Cache. Dismissals use localStorage for a popup ID and expiry timestamp, without cookies, personal data, or tracking. Native HTML dialog support and stated WCAG 2.1 AA compliance accompany responsive layouts and a 44px minimum close-button target. Robothead OÜ maintains the GPL-2.0-or-later project.
For and against
For
- Multiple popup trigger types
- Page and post-type targeting
- Block editor and form-plugin support
- Lightweight page-specific JavaScript
- No cookies or tracking
Against
- No analytics or conversion metrics
- No A/B testing
- No built-in form builder
- Installed through GitHub ZIP upload
The verdict
LightPopup provides flexible popup rules and WordPress-native content creation at no cost. Its lack of analytics, testing, and a built-in form builder may matter for campaign-heavy sites.
Who it suits
It suits WordPress site owners who need targeted popups without a premium subscription or SaaS service. It also fits teams comfortable installing a plugin from GitHub and building content in the block editor.
Plans and prices
Free
No premium version · no feature gating · no SaaS subscription
Read 7 Oct 2026 · lightpopup.com
On the record
- Accessibility
- The site says LightPopup uses the native HTML dialog element and is WCAG 2.1 AA compliant.lightpopup.com · read 7 Oct 2026
- Caching
- The site says LightPopup works with WP Super Cache, WP Rocket, and SiteGround Cache.lightpopup.com · read 7 Oct 2026
- Content
- Popup content is created with the WordPress block editor, which supports blocks, shortcodes, and form plugins.lightpopup.com · read 7 Oct 2026
- Distribution
- LightPopup is distributed through GitHub releases and installed by uploading its ZIP through the WordPress plugin uploader.lightpopup.com · read 7 Oct 2026
- Frequency
- Frequency options include always, once per session, once per day, week, or month, and once forever.github.com · read 7 Oct 2026
- Integrations
- The site names WPForms, Contact Form 7, and Gravity Forms as form plugins that can be used inside popups.lightpopup.com · read 7 Oct 2026
- License
- The site says LightPopup is open source under the GPL-2.0-or-later license.lightpopup.com · read 7 Oct 2026
- Limitations
- The GitHub project says LightPopup has no analytics, conversion metrics, A/B testing, or built-in form builder.github.com · read 7 Oct 2026
- Maker
- LightPopup is built and maintained by Robothead OÜ, a web development agency based in Tallinn, Estonia.lightpopup.com · read 7 Oct 2026
- Mobile
- The site says popups are responsive and the close button has a minimum 44px tap target.lightpopup.com · read 7 Oct 2026
- Performance
- The site says the plugin's JavaScript is under 5KB gzipped and loads only on pages with an active popup.lightpopup.com · read 7 Oct 2026
- Privacy
- The site says the dismiss mechanism stores a popup ID and expiry timestamp in localStorage, with no cookies, personal data, or tracking.lightpopup.com · read 7 Oct 2026
- Purpose
- LightPopup is a WordPress plugin for displaying popups.github.com · read 7 Oct 2026
- Targeting
- Popups can target all pages, selected post or page IDs, or selected post types.github.com · read 7 Oct 2026
- Triggers
- Popups can be triggered by exit intent, time delay, scroll depth, or a click on a CSS selector.github.com · read 7 Oct 2026
