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Launch27

What it is

Launch27 is paid software for scheduling and growing maid and cleaning businesses. Customers can book online around the clock, view real-time availability, and add a credit card on file. Businesses can add a booking form to their own website by copying and pasting it, without coding, and set prices by bedrooms and bathrooms, hourly rates, square footage, or custom pricing. Calendar and map views support dispatching work, and bookings can recur weekly, every two weeks, every three weeks, or monthly. Listed integrations include Zapier, Launch27pay, QuickBooks, Google Analytics, Google Calendar, and Twilio. Launch27 says it uses 256-bit security and does not store card numbers in the system. A 14-day trial includes its cleaning and housekeeping features; customer support by chat and email is listed as free. Base costs $75 a month, Pro costs $150 a month, and Plus costs $299 a month. Mobile app access for cleaners, administrators, and office staff is included with Plus. Customers need their own website to add the booking form.

For and against

For

  • Customers can book online 24/7.
  • Booking forms support several pricing methods.
  • Bookings can recur on four schedules.
  • A 14-day trial includes cleaning features.
  • Chat and email customer support are listed as free.

Against

  • There is no free plan.
  • Plans start at $75 a month.
  • Adding the booking form requires your own website.
  • Mobile app access is included with Plus.

The verdict

Launch27 combines customer booking, scheduling, and dispatch tools for cleaning businesses. Consider the website requirement and plan costs, especially if mobile app access is needed.

Who it suits

Launch27 suits maid and cleaning businesses that want customers to book online and need tools to schedule recurring jobs. Businesses seeking mobile app access for cleaners and office staff need the Plus plan.

Plans and prices

Base

$75a month

Unlimited users · unlimited bookings · customer database · basic branded booking form

Base

$765a year

Same Base features as monthly plan

Pro

$150a month

Everything in Base · unbranded premium form · CSS editor · Google Calendar

Pro

$1,530a year

Same Pro features as monthly plan

Plus

$299a month

Everything in Pro · referral engine · team invitations · card preauthorization and charging

Plus

$3,049.80a year

Same Plus features as monthly plan

Every plan, in full

On the record

Analytics
The dashboard reports sales, customer growth, top services and retention trends.launch27.com · read 15 Oct 2026
API
Launch27 offers an open API for custom booking forms and links to Bitbucket documentation.intercom.help · read 15 Oct 2026
API ecosystem detail
An independent API catalog documents tenant-specific REST endpoints for customer booking CRUD at a launch27.com v1 base URL.apis.io · read 15 Oct 2026
API support limit
The help center says Launch27 cannot troubleshoot custom forms and does not provide technical API support.intercom.help · read 15 Oct 2026
App distribution
Google Play lists Launch27 Business Plus with 1K+ downloads, no-data-sharing and no-data-collection declarations, transit encryption and deletion requests.play.google.com · read 15 Oct 2026
Company
The current service agreement identifies the company as Fullsteam Software Holdings LLC doing business as Automaid (Launch27), a subsidiary of Fullsteam Operations LLC.launch27.com · read 29 Sep 2026
Company founder
Crunchbase lists Rohan Gilkes as founder and describes the company as private and active.crunchbase.com · read 15 Oct 2026
Company headquarters
Crunchbase lists Fairfax, Virginia, United States as headquarters and 1–10 employees.crunchbase.com · read 15 Oct 2026
Company legal identity
The terms identify the provider as Fullsteam Software Holdings LLC doing business as Automaid (Launch27), a Fullsteam Operations subsidiary.launch27.com · read 15 Oct 2026
Customer portal
Customers can log in to manage bookings, update cards and create additional bookings.launch27.com · read 15 Oct 2026
Documentation
The help center organizes articles for bookings, forms, charges, customers, integrations, mobile apps, reports, scheduling, teams and other functions.intercom.help · read 15 Oct 2026
Feedback
The system emails customers after appointments to collect ratings and feedback.launch27.com · read 15 Oct 2026
Founded year
G2 lists Launch27 as founded in 2013.g2.com · read 15 Oct 2026
Free trial
The trial includes all cleaning and housekeeping features for 14 days, after which a paid module is required.launch27.com · read 15 Oct 2026
Integrations
Official integrations include Zapier, QuickBooks, Google Analytics, Google Calendar, Twilio, Launch27 Pay, WordPress, Squarespace, Wix and Facebook.launch27.com · read 15 Oct 2026
Licence
Terms grant customers a limited, revocable, non-transferable access right and prohibit copying, reverse engineering or derivative works.launch27.com · read 15 Oct 2026
Limit: missing or weak features
Complaints mention absent waiting lists and geolocation, buggy mobile apps, limited reporting, invoice PDF gaps and weak filtering.trustpilot.com · read 15 Oct 2026
Limit: outages and data loss
A Trustpilot reviewer reported outages, lost booking data and no compensation, while another described several lengthy downtime incidents.trustpilot.com · read 15 Oct 2026

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