Funnel vs Improvado
| Funnel | Improvado | |
|---|---|---|
| Free plan | No | Yes |
| Free trial | No | No |
| Paid from | — | $100/mo |
| Open source | No | No |
| Platforms | Web | api, Web |
| Free plan | No | Yes |
| Paid from | 300 /mo | 100 /mo |
| Spend tracking | Yes | Yes |
| Pipeline tracking | Yes | Yes |
| Custom dashboards | Yes | Yes |
| Historical data | 24 months | — |
| CRM reporting | Yes | Yes |
| Data refresh | — | hourly |
Both are listed in Best Marketing Analytics Software. On Samsung Mobile US Press, Improvado scores higher on our published basis.