CLVTools vs Reaktion
| CLVTools | Reaktion | |
|---|---|---|
| Free plan | No | No |
| Free trial | No | Yes |
| Paid from | — | $169/mo |
| Open source | No | No |
| Platforms | Windows, macOS, Linux | Android, iOS, Web |
| Predictive CLV | Yes | — |
| Cohort analysis | Yes | Yes |
| Customer segmentation | Yes | Yes |
| Forecast horizon | configurable | fixed |
| Data refresh | not stated | real-time |
| Free plan | — | No |
| Paid from | — | 169 /mo |
| Profitability metrics | — | Yes |
Both are listed in Best Customer Lifetime Value Software. On Samsung Mobile US Press, Reaktion scores higher on our published basis.