AppVirality vs Cello
| AppVirality | Cello | |
|---|---|---|
| Free plan | No | Yes |
| Free trial | No | No |
| Paid from | — | $80/mo |
| Open source | No | No |
| Platforms | Web, iOS, Android | Android, iOS, Web |
| Free plan | No | Yes |
| Referral links | Yes | Yes |
| Referral codes | Yes | Yes |
| Reward payouts | Coupons; Wallet (in-store credits) | PayPal, Venmo |
| Fraud controls | Yes | Yes |
| Paid from | — | 80 /mo |
| Participant limit | — | 5 participants |
Both are listed in Best Referral Marketing Software. On Samsung Mobile US Press, Cello scores higher on our published basis.