Overview

Campaign combines a unified calendar, kanban boards, approval workflows and centrally held brand standards. That mix addresses the coordination burden of work spread across teams, outlets or agencies: the calendar gives campaigns and activities a shared view, while boards distinguish work that is in progress, waiting or done. Teams that need those controls in a web product have a clear use for it; those seeking a regulatory assurance should not treat its compliance gate as one.

Key features

Planning and approvals

The calendar and boards cover different parts of execution: one helps teams see upcoming activity, and the other makes workflow status visible. Multi-stage approvals provide a route for the right people to sign off before campaigns ship. This is useful when launch decisions cross marketing, brand and compliance roles, though the product’s value depends on those teams using the approval process.

Brand standards and scanning

Campaign keeps brand standards central to help outlets and agencies produce consistent work across locations. Its AI compliance scan checks campaigns against the customer’s own checklist before launch, giving teams a chance to catch issues earlier. That is a process control, not a promise of a regulatory outcome: final responsibility remains with the marketer.

Franchise and suite use

Franchisees can run local marketing within guardrails using the shared calendar, approvals and compliance scanning. Campaign also shares one identity, data layer and control plane with the Cohiva suite, a useful fit for organizations adopting more than one Cohiva product. The product can be started on its own, so a suite commitment is not required to begin.

Pricing

Campaign is paid, with a free trial. Its Campaign plan costs 149.00 USD per month, billed from $149/mo, and includes campaign planning and approval workflows. Cohiva says its products require no credit card, can be cancelled anytime and can start with one product. For teams that need the calendar, workflow and controls described here, this is the stated entry plan; there is no cheaper tier in the plan information to compare, so smaller teams should weigh the monthly cost against their need for multi-stage review and distributed brand control.

Platforms

Campaign runs on the web. That suits teams coordinating work through a shared browser-based product, but it is not offered as a listed mobile or desktop platform.

Who it's for

Campaign is best suited to marketing, brand and compliance teams in regulated or multi-location operations, especially franchises and agencies coordinating local execution against central standards. It is a stronger fit when approvals, campaign visibility and checklist enforcement are operational needs than when the primary requirement is a guarantee of regulatory results.

Pros and cons

Pros: The calendar, status boards and multi-stage approvals bring planning and sign-off into one workflow, which can help teams coordinate campaigns across functions.
Pros: Central brand standards and customer-defined checklist scanning give distributed outlets and franchisees guardrails for local marketing.
Pros: A free trial, no-credit-card start and product-by-product adoption reduce commitment before a team decides whether the workflow fits.
Cons: The compliance scan does not guarantee regulatory outcomes, and marketers retain final responsibility; teams needing assurance beyond checklist enforcement need other safeguards.
Cons: The stated plan starts at 149.00 USD per month, which may be difficult to justify for teams without multi-location coordination or layered approvals.
Cons: Web is the only stated platform, limiting its appeal to buyers specifically seeking a listed mobile or desktop app.

Alternatives

For broader comparison, browse Marketing Resource Management Software.

Screendragon suits buyers prepared to request a tailored quote; its custom pricing is per user per month, with a one-off setup and training fee.
Sesimi may suit buyers who prefer core and selected module licenses with preset volumes and optional add-ons or usage-based costs.
Annum is worth comparing for teams prioritizing a 10-user Starter plan at 99.00 USD per month when billed annually at $1,188; monthly subscriptions are $116 per month.
Simple Asset Manager is another paid web option for small creative teams, agencies, SMEs and enterprise organizations.
Aprimo is another paid option with an API platform.
IntelligenceBank Marketing Operations is a web and extension option with custom quotes based on package, users, storage, usage and add-ons, including Digital Asset Management.
Proof MRM offers SMB at 29.00 USD per month per seat and Enterprise at 49.00 USD per month per seat, both on annual contracts, making it a price-per-seat comparison for buyers evaluating MRM plans.

Verdict

Choose Cohiva Campaign if your marketing operation needs a shared plan, structured approvals and customer-defined checklist controls across locations or agencies. Its central appeal is putting those coordination tools together, while its key caveat is equally clear: the scan cannot guarantee regulatory results. Teams that need that assurance, or cannot justify a plan starting at 149.00 USD per month, should look elsewhere.

	Annum	Cohiva Campaign
Free plan	No	No
Free trial	Yes	Yes
Paid from	$8.25/mo	$149/mo
Open source	No	No
Platforms	Web	Web
Free plan	No	—
Approval workflows	—	Yes
Campaign planning	—	Yes

Annum vs Cohiva Campaign

Annum

Cohiva Campaign