Amazon Marketing Cloud vs illumin
| Amazon Marketing Cloud | illumin | |
|---|---|---|
| Free plan | Yes | No |
| Free trial | No | No |
| Paid from | Free | — |
| Open source | No | No |
| Platforms | api, Web | Web |
| Free plan | Yes | — |
| Buying model | — | both |
| Ad channels | — | native, display, video, connected TV, audio, digital out-of-home, social, email integration |
| Inventory access | — | multiple |
| Targeting options | — | geographic, language, technology, inventory, inventory quality, deals, brand safety, content and keywords, connections, viewability, demographic, source, audience targeting |
| Attribution reporting | — | Yes |
| Supported regions | — | North America, LATAM, and EMEA |
Both are listed in Best Demand Side Platform. On Samsung Mobile US Press, Amazon Marketing Cloud scores higher on our published basis.