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RightMessage
What it is
RightMessage adapts website messages, offers, and next steps to visitor signals such as ad clicks, browsing, quiz answers, and connected contact data. Teams can segment visitors by behavior, traffic source, survey responses, on-site activity, and customer data from supported email platforms and CRMs. Scale provides point-and-click personalization for headlines, calls to action, images, and content, along with real-time analytics and conversion goals. The platform also supports quizzes, surveys, embedded forms, popups, personalized opt-in forms, and flows. Pro adds A/B split testing with statistical significance, confidence intervals, and lift reporting. It works on existing sites that can add its JavaScript snippet, including WordPress, Webflow, Squarespace, Shopify, Wix, custom-built sites, and single-page apps. Plans are priced per project and include unlimited visitors, contacts, forms, flows, and team members. Grow is $79 a year, billed at $79/mo; Scale is $199 a year, billed at $199/mo; and Pro is $399 a year, billed at $399/mo. Each plan has a 14-day trial.
For and against
For
- Segments visitors using behavior, traffic source, and survey answers.
- Scale includes real-time analytics and conversion goals.
- Pro adds A/B split testing and lift reporting.
- Plans include unlimited visitors, contacts, forms, flows, and team members.
Against
- There is no free plan.
- Plans are priced per project.
- The listed plan prices are billed annually.
The verdict
RightMessage combines visitor segmentation, on-site personalization, and forms with analytics on eligible plans. Review plan-specific integrations and features before choosing a tier.
Who it suits
RightMessage suits teams seeking to tailor website content and forms to visitor segments. Agencies can use it to plan, build, and manage personalization for client sites.
Plans and prices
Grow
Unlimited visitors and contacts · Unlimited forms and flows · Unlimited team members
Read 4 Oct 2026 · rightmessage.com
Scale
Unlimited visitors and contacts · Unlimited forms and flows · Unlimited team members
Read 4 Oct 2026 · rightmessage.com
Pro
Unlimited visitors and contacts · Unlimited forms and flows · Unlimited team members
Read 4 Oct 2026 · rightmessage.com
On the record
- Agency use
- Agencies can plan, build, and manage personalization for client sites, with a partner program that offers 20% recurring revenue for referred accounts.rightmessage.com · read 4 Oct 2026
- Analytics
- Scale includes real-time analytics and conversion goals, while Pro adds A/B split testing with statistical significance, confidence intervals, and lift reporting.rightmessage.com · read 4 Oct 2026
- Company history
- The maker says RightMessage began in 2018 as a website personalization tool.rightmessage.com · read 4 Oct 2026
- Integrations
- Integrations vary by plan: Grow includes Kit, Drip, ActiveCampaign, Bento, MailerLite, Beehiiv, and Encharge; Scale adds services including Klaviyo, Customer.io, Mailchimp, and GoHighLevel; Pro adds HubSpot, Intercom, Braze, and Salesforce/Pardot.rightmessage.com · read 4 Oct 2026
- Personalization
- Scale includes point-and-click website personalization for headlines, calls to action, images, and content by visitor segment.rightmessage.com · read 4 Oct 2026
- Pricing limits
- Plans are priced per project and include unlimited visitors, contacts, forms, flows, and team members; traffic and contact volume do not change the price.rightmessage.com · read 4 Oct 2026
- Product
- RightMessage adapts website messages, offers, and next steps to visitors based on signals such as ad clicks, browsing, quiz answers, and connected contact data.rightmessage.com · read 4 Oct 2026
- Quizzes and forms
- The platform supports interactive quizzes, surveys, embedded forms, popups, and personalized opt-in forms.rightmessage.com · read 4 Oct 2026
- Security options
- The pricing page says SSO/SAML, custom integrations and data pipelines, compliance requirements, and custom SLAs can be discussed through an assisted demo.rightmessage.com · read 4 Oct 2026
- Segmentation
- Visitors can be segmented using behavior, traffic source, survey answers, on-site activity, and customer data from supported ESPs and CRMs.rightmessage.com · read 4 Oct 2026
- Support
- The maker says support comes from product experts who respond personally and use personalized Loom walkthroughs when helpful.rightmessage.com · read 4 Oct 2026
- Trial and guarantee
- The selected plan's features are available during a 14-day trial, and the pricing page states a 30-day money-back guarantee after billing begins.rightmessage.com · read 4 Oct 2026
- Website compatibility
- RightMessage runs on existing sites that can add its JavaScript snippet, including WordPress, Webflow, Squarespace, Shopify, Wix, custom-built sites, and single-page apps.rightmessage.com · read 4 Oct 2026
