MoData
The company lists its address as 255 Constitution Drive, Menlo Park, CA 94025.
What it is
MoData is web-based AI-powered sales intelligence software for B2B sales teams. It combines sales reporting, forecasting, pipeline management, and account-based sales analysis. Reporting includes hundreds of prebuilt reports, custom dashboards, historical tracking, and side-by-side comparisons. Forecasting uses individual deals and team history to predict sales, identify deal risk, and follow quota progress. Pipeline views show weekly changes and opportunity history while highlighting at-risk deals and pipeline gaps. Account-based tools measure engagement with targeted accounts, compare activity, and track campaign compliance. Connectors include Salesforce, Microsoft Dynamics, HubSpot, Zoho, Pipedrive, Insightly, SugarCRM, Eloqua, Marketo, Office 365, Gmail, Outreach, and PersistIQ. Plans include a free option and a feature-pack trial without a stated duration. Growth costs $30 a month per seat when billed yearly, with two seats minimum. Professional costs $250 a month for the first seat, plus 50 USD per month for each additional seat, billed yearly. Enterprise pricing is custom.
For and against
For
- Free plan and feature-pack trial
- Hundreds of prebuilt reports
- Forecasting uses deal and team history
- Many listed CRM and outreach connectors
- Role-based access and encryption described
Against
- Growth requires two seats minimum
- Paid plans are billed yearly
- Web platform only
The verdict
MoData brings reporting, forecasting, pipeline tracking, and account-based sales tools together for B2B teams. Its free plan and broad connector list provide a starting point, while larger teams need yearly paid plans or custom Enterprise pricing.
Who it suits
MoData suits B2B sales teams needing reporting, forecasting, pipeline, and account-based analysis in a web service. The free plan is for sales teams under five with one integration.
Plans and prices
Free
sales team under 5 · 1 connector · any 10 pre-built dashboards
Read 15 Oct 2026 · mo-data.com
Growth (yearly billing)
sales team under 10 · 1 connector · 3 months historical retention · 5 custom dashboards
Read 15 Oct 2026 · mo-data.com
Growth
sales team under 10 · 1 connector · 3 months historical retention · 5 custom dashboards
Read 15 Oct 2026 · mo-data.com
Professional (yearly billing)
sales team under 25 · 2 connectors · 12 months historical retention · 25 custom dashboards
Read 15 Oct 2026 · mo-data.com
Professional
sales team under 25 · 2 connectors · 12 months historical retention · 25 custom dashboards
Read 15 Oct 2026 · mo-data.com
Enterprise
sales team 25+ · 3+ connectors · custom retention and dashboards
Read 15 Oct 2026 · mo-data.com
On the record
- Account-based sales
- Account-based sales measures account engagement and connects marketing activity with pipeline and revenue.mo-data.com · read 15 Oct 2026
- AI forecasting
- Sales forecasting uses AI and machine learning to fill data gaps and produce forecasts.mo-data.com · read 15 Oct 2026
- Alerts and history
- The brochure describes more than 100 alert triggers, AI anomaly detection, weekly digests, and history tracking for pipelines, opportunities, leads, and stages.mo-data.com · read 15 Oct 2026
- Company facts
- LinkedIn lists MoData as a privately held Menlo Park, California IT-services company founded in 2015 with 11–50 employees.linkedin.com · read 15 Oct 2026
- Company history
- MoData's about page says its first product launch and first customer were in May 2017; the page gives no founding year.mo-data.com · read 29 Sep 2026
- Compliance
- MoData claims SAS 70 Type II, SOC 3 security/availability/confidentiality, and GDPR compliance.mo-data.com · read 15 Oct 2026
- Connectors
- Official connector listings include Salesforce, Microsoft Dynamics, HubSpot, Pipedrive, SugarCRM, Zoho, Marketo, Eloqua, Constant Contact, Engagio, Pardot, and Gainsight.mo-data.com · read 15 Oct 2026
- Forecast extensibility
- The forecasting product supports CRM-agnostic rollups, territory and deal overrides, multiple organizational hierarchies, CRM push/pull, and refreshes every minute, hour, or day.mo-data.com · read 15 Oct 2026
- Forecasting
- Its forecasting feature uses individual deals and team history to predict sales, identify deal risk, and track quota progress.mo-data.com · read 29 Sep 2026
- Funding and revenue
- GetLatka describes MoData as bootstrapped with estimated 2024 revenue of $1.4 million and an eight-person team, while noting its figures are estimates.getlatka.com · read 15 Oct 2026
- HubSpot integration
- The HubSpot integration provides 360-degree pipeline views, activity tracking, quota management, historical capture, and deal ranking by prediction.mo-data.com · read 15 Oct 2026
- Identity controls
- The security page lists Active Directory/LDAP integration, single sign-on, role-based access control, IP filtering, and VPN access.mo-data.com · read 15 Oct 2026
- Integrations
- The listed connectors include Salesforce, Microsoft Dynamics, HubSpot, Zoho, Pipedrive, Insightly, SugarCRM, Eloqua, Marketo, Office 365, Gmail, Outreach, and PersistIQ.mo-data.com · read 29 Sep 2026
- Licence
- MoData's terms grant customers limited access to the service and reserve all other rights to MoData and its licensors, indicating proprietary software rather than open source.mo-data.com · read 15 Oct 2026
- Limit: learning curve
- Reviewers say filtering takes practice and the breadth of features can make onboarding overwhelming.getapp.com.au · read 15 Oct 2026
- Limit: paywalled capabilities
- G2 and GetApp reviewers say advanced or especially useful functions are behind a paid tier.g2.com · read 15 Oct 2026
- Limit: reporting flexibility
- Some G2 reviewers report limited ability to create their own reports and say they must request changes from MoData.g2.com · read 15 Oct 2026
- Mobile availability
- GetApp lists web, Android, and iPhone/iPad platforms for MoData Suite.getapp.com · read 15 Oct 2026
